Partner with Purpose

Partner with Purpose
Author: Steve Schmida
Publisher:
Total Pages: 272
Release: 2020-06-02
Genre:
ISBN: 9780979008061

In the 21st century, businesses are increasingly faced with complex, "wicked" problems--challenges with social and environmental dimensions they cannot solve on their own. This is especially common in the frontier markets of Asia, Africa, Latin America, and the former Soviet bloc. In many cases, the best solution is to create cross-sector partnerships with organizations from outside the business world--foundations, nonprofits, government agencies, and more. The resulting partnerships can generate business value as well positive social impact, thereby benefiting companies and communities alike. PARTNER WITH PURPOSE by Steve Schmida is a step-by-step guide to planning, launching, and successfully maintaining cross-sector partnerships, illustrated with vivid real-life stories from the author's work with companies around the world.

Cause Marketing for Nonprofits

Cause Marketing for Nonprofits
Author: Jocelyne Daw
Publisher: John Wiley & Sons
Total Pages: 314
Release: 2006-06-26
Genre: Business & Economics
ISBN: 0471927805

This book captures the exciting potential for business and nonprofits to partner for mutual benefit and discovery. Cause marketing aligns nonprofits and businesses to combine the power of their individual brands with a company's marketing might to achieve social and shareholder value while communicating their values. Cause Marketing for Nonprofits changes the way nonprofits view and execute cause marketing programs. It provides a wealth of hands-on, practical experience that can benefit any nonprofit organization interested in this innovative and growing form of generating revenue, building profile and achieving mission. No nonprofit can afford to ignore the contents of this important new book, the first designed specifically for the sector.

Introduction to Business

Introduction to Business
Author: Lawrence J. Gitman
Publisher:
Total Pages: 1455
Release: 2024-09-16
Genre: Business & Economics
ISBN:

Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.

Winning on Purpose

Winning on Purpose
Author: Fred Reichheld
Publisher: Harvard Business Press
Total Pages: 159
Release: 2021-12-07
Genre: Business & Economics
ISBN: 1647821797

Great leaders embrace a higher purpose to win. The Net Promoter System shines as their guiding star. Few management ideas have spread so far and wide as the Net Promoter System (NPS). Since its conception almost two decades ago by customer loyalty guru Fred Reichheld, thousands of companies around the world have adopted it—from industrial titans such as Mercedes-Benz and Cummins to tech giants like Apple and Amazon to digital innovators such as Warby Parker and Peloton. Now, Reichheld has raised the bar yet again. In Winning on Purpose, he demonstrates that the primary purpose of a business should be to enrich the lives of its customers. Why? Because when customers feel this love, they come back for more and bring their friends—generating good profits. This is NPS 3.0 and it puts a new take on the age-old Golden Rule—treat customers the way you would want a loved one treated—at the heart of enduring business success. As the compelling examples in this book illustrate, companies with superior NPS consistently deliver higher returns to shareholders across a wide array of industries. But winning on purpose isn't easy. Reichheld also explains why many NPS practitioners achieve just a small fraction of the system's full potential, and he presents the newest thinking and best practices for doing NPS right. He unveils the Earned Growth Rate (EGR): the first reliable, complementary accounting measure that can truly leverage the power of NPS. With keen insight and moving personal stories, Reichheld advances the thinking and practice of NPS. Winning on Purpose is your indispensable guide for inspiring customer love within your own teams and using Net Promoter to achieve both personal and business success.

Partnering with Purpose

Partnering with Purpose
Author: Janet L. Crowther
Publisher: Bloomsbury Publishing USA
Total Pages: 156
Release: 2004-10-30
Genre: Language Arts & Disciplines
ISBN: 0313040931

Learn how to maximize your library's resources, gain access to more resources in your community, promote services, and reach new segments of the population through partnerships—with businesses, with schools, with other nonprofit organizations. Drawing on their experiences in developing successful partnerships with a variety of organizations, these authors show you how to go about creating productive and mutually beneficial community partnerships. They also explain how to avoid some of the common partnership pitfalls along the way. Based on what has become widely known as the WRL model, the guide begins with the rationale for partnerships and the organizational library structures needed; and then shows you how and with whom to form partnerships, how to handle challenges that may arise, how to meet partners, and how to create and maintain mechanisms for tracking and evaluating partnerships. The authors use the analogy of courtship to clarify the various phases of partnership development: glances, dating, engagement, and marriage. Brimming with samples and reproducible forms, this practical hands-on guide contains everything you need to get started on the partnership path.

Powerful Mate Syndrome

Powerful Mate Syndrome
Author: Angela Wilder
Publisher: St. Martin's Press
Total Pages: 219
Release: 2014-01-14
Genre: Family & Relationships
ISBN: 1466862874

A frank, practical, and uplifting guide for anyone living in the shadow of a powerful mate. Former NBA wife and marriage and family therapy intern Angela Wilder knows all about living with a powerful mate. Through her own experiences and those of her many clients and even many friends, she has come to recognize the signs of what she calls Powerful Mate Syndrome: - a belief that a partner's work, interests, and personality should come before one's own - a lack of self-worth, identity, and joyful self-expression - a loss of financial and decision-making power - a fear of questioning, challenging, or disagreeing with one's "powerful mate" for fear of losing what is good (or even not so good) about the relationship In this warm, supportive, and refreshingly tell-it-like-it-is book, Angela Wilder helps readers understand how they got to this destructive power imbalance in their relationship (hint: it's NOT all the other person's fault!), and she charts a simple, step-by-step path to a healthier sense of self, and a more balanced, healthy, and fulfilling relationship. Complete with insightful and revealing quizzes, checklists, and exercises, and generously offering personal and professional anecdotes to help explain Powerful Mate Syndrome ("the other PMS"), this one-of-a-kind guide will introduce you to your "Reality Godmother" - and offer hope, and concrete solutions, for anyone who lives in the reflected glory of a powerful mate.

Purpose and Profit

Purpose and Profit
Author: George Serafeim
Publisher: HarperCollins Leadership
Total Pages: 225
Release: 2022-08-09
Genre: Business & Economics
ISBN: 1400230365

Are purpose and profit in conflict, or can both be achieved simultaneously with the right mindset and tools? What are the forces that are reshaping the relationship between the two? What can we all do to strengthen the relationship between purpose and profit as entrepreneurs, managers, employees, consumers, and investors? Backed by cutting-edge research, Purpose and Profit provides answers to these fundamental questions that are increasingly defining the business landscape all around the world. Distinguished Harvard Business School Professor George Serafeim takes readers on a research-driven journey to understand: How and why environmental and social issues are becoming increasingly relevant for organizations worldwide; The ways that companies can design and implement strategies that generate greater impact; The six archetypes of value creation enabled by these new trends; The role of investors in driving greater recognition of ESG issues; and How we can all look at the choices we make and careers we pursue in a way that maximizes purpose and profit in our own lives.