Packaging Good
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Author | : Rob Wallace |
Publisher | : Rockport Publishers |
Total Pages | : 272 |
Release | : 2009-09-01 |
Genre | : Design |
ISBN | : 161060184X |
This book, the second in the series following Really Good Logos Explained, addresses the elements of effective packaging vs. packages that aren’t successful and what makes a particular design more powerful or attention-getting than others.Four well respected design professionals—each of whom will specialize in the area of product packaging—evaluate the 300+ design examples in the book. Each author provides specific and to-the-point observations and critiques.
Author | : Sally Mundell |
Publisher | : AuthorHouse |
Total Pages | : 110 |
Release | : 2017-11-13 |
Genre | : Biography & Autobiography |
ISBN | : 1546215123 |
Marketing exec, mom, and grieving widow-turned-philanthropist, Sally Mundell shares her journey of loss, discovery, and triumph as she channels the pain of losing her husband into the creation of The Packaged Good, a nonprofit on a mission to empower kids to give back. Sally relays the lessons she learned along the way that helped her create something beautiful out of tragedy and forge a path of healing for herself and her daughters by giving to others. Complete with a step-by-step guide to create your own nonprofit and a list of easy ways to start giving back today, this book provides practical advice for achieving fulfillment and healing through giving in todays busy, success-driven society. And Sallys personal story offers a healthy dose of inspiration for anyone struggling through a setback or loss.
Author | : Catharine Fishel |
Publisher | : Rockport Publishers |
Total Pages | : 352 |
Release | : 2007-03-01 |
Genre | : Design |
ISBN | : 1616736453 |
A volume "packed" with insight and ideas The packaging industry is more competitive every day so creating a new package that is innovative, adds value, and makes a connection with the consumer is a challenge often met with limited success. Dynamic and unusual package designs can really make a statement in overcrowded markets. What makes a package successful? How do designers find the inspiration and execute the designs that really work? This compendium of package design answers all that and more. The content covers inspiration, process, design research, working with clients, planning, and execution of some of the most effective packages on the market today. Insight from top packaging designers worldwide is provided on pages that are packed with images of great designs. Unlike most packaging books, this volume is stuffed with content in a compact, portable, and easy-to-use format
Author | : Josep M. Garrofé |
Publisher | : INDEX BOOK |
Total Pages | : 12 |
Release | : 2008 |
Genre | : Boxes |
ISBN | : 8496774120 |
Author | : Grip |
Publisher | : Adams Media |
Total Pages | : 194 |
Release | : 2013-12-15 |
Genre | : Design |
ISBN | : 1592538134 |
DIVGain strategic insights on all aspects of package design. From starting with a blank slate all the way up to a finished product, learn the steps of executing effective package design solutions. /div
Author | : Will Burke |
Publisher | : Harper Collins |
Total Pages | : 751 |
Release | : 2012-06-26 |
Genre | : Art |
ISBN | : 0062108808 |
Intended as a comprehensive resource for designers, creative professionals, marketers, and retailers, The Big Book of Packaging contains 384 pages of the most innovative packaging designs from around the world. With over 500 featured designs and profiles of twelve of the world's leading designers, the book is a must-have resource for anyone interested in the future of packaging and design. In light of the recent lift in environmental consciousness, this volume of the Big Book Series will devote one third of its content to the increasingly important subject of green packaging-showing designers and retailers how to package their products creatively, responsibly, and at low cost, factors that will be reflected in the books own packaging/binding as well. The Big Book of Packaging will appeal to designers, students, marketers, retailers, and aesthetes alike, providing a thorough look at what goes into building an effective package and how to think "outside the box."
Author | : Marianne R. Klimchuk |
Publisher | : John Wiley & Sons |
Total Pages | : 256 |
Release | : 2013-01-14 |
Genre | : Design |
ISBN | : 111802706X |
The fully updated single-source guide to creating successful packaging designs for consumer products Now in full-color throughout, Packaging Design, Second Edition has been fully updated to secure its place as the most comprehensive resource of professional information for creating packaging designs that serve as the marketing vehicles for consumer products. Packed with practical guidance, step-by-step descriptions of the creative process, and all-important insights into the varying perspectives of the stakeholders, the design phases, and the production process, this book illuminates the business of packaging design like no other. Whether you're a designer, brand manager, or packaging manufacturer, the highly visual coverage in Packaging Design will be useful to you, as well as everyone else involved in the process of marketing consumer products. To address the most current packaging design objectives, this new edition offers: Fully updated coverage (35 percent new or updated) of the entire packaging design process, including the business of packaging design, terminology, design principles, the creative process, and pre-production and production issues A new chapter that puts packaging design in the context of brand and business strategies A new chapter on social responsibility and sustainability All new case studies and examples that illustrate every phase of the packaging design process A history of packaging design covered in brief to provide a context and framework for today's business Useful appendices on portfolio preparation for the student and the professional, along with general legal and regulatory issues and professional practice guidelines
Author | : Paul Jackson |
Publisher | : Laurence King Publishing |
Total Pages | : 128 |
Release | : 2012-02-13 |
Genre | : Design |
ISBN | : 1780673833 |
Unlike other packaging titles, which simply provide templates to copy, this book enables designers of all packaging types to create 3-D packaging forms that are specific to their needs rather than based on an existing design. It teaches a simple ‘net’ construction system – a one-piece 2-D configuration of card seen when a 3-D package is opened out and flattened – which enables the designer to create a huge number of very strong 3-D packaging forms that are both practical and imaginative. Each chapter concludes with photographs and net drawings of 6–10 creative examples of packaging designs made using the principles outlined in the preceding chapter. Structural Packaging gives the reader an understanding of the underlying principles of packaging construction and the technical knowledge and confidence to develop a greater number of their own unusual and innovative designs than any comparable book. Download the crease diagrams from the book for free at www.laurenceking.com
Author | : Tom Szaky |
Publisher | : Berrett-Koehler Publishers |
Total Pages | : 321 |
Release | : 2019-02-05 |
Genre | : Business & Economics |
ISBN | : 1523095512 |
Outstanding Book of the Year gold medalist and “Most Likely to Save the Planet” from the Independent Book Publisher Awards. Tom Szaky sets out to do the impossible – eliminate all waste. This book paints a future of a “circular economy” that relies on responsible reuse and recycling to propel the world towards eradicating overconsumption and waste. Only 35 percent of the 240 million metric tons of waste generated in the United States alone gets recycled, according to the Environmental Protection Agency. This extraordinary collection shows how manufacturers can move from a one-way take-make-waste economy that is burying the world in waste to a circular, make-use-recycle economy. Steered by Tom Szaky, recycling pioneer, eco-capitalist, and founder and CEO of TerraCycle, each chapter is coauthored by an expert in his or her field. From the distinct perspectives of government leaders, consumer packaged goods companies, waste management firms, and more, the book explores current issues of production and consumption, practical steps for improving packaging and reducing waste today, and big ideas and concepts that can be carried forward. Intended to help every business from a small start-up to a large established consumer product company, this book serves as a source of knowledge and inspiration. The message from these pioneers is not to scale back but to innovate upward. They offer nothing less than a guide to designing ourselves out of waste and into abundance.
Author | : Lászlo Roth |
Publisher | : John Wiley & Sons |
Total Pages | : 850 |
Release | : 2012-12-07 |
Genre | : Design |
ISBN | : 1118420845 |
The essential packaging design resource, now with more patterns than ever! For more than two decades, The Packaging Designer's Book of Patterns has served as an indispensable source of ideas and practical solutions for a wide range of packaging design challenges. This Fourth Edition offers more than 600 patterns and structural designs—more than any other book—all drawn to scale and ready to be traced, scanned, or photocopied. Online access to the patterns in digital format allows readers to immediately use any pattern in the most common software programs, including Adobe Photoshop and Illustrator. Every pattern has been test-constructed to verify dimensional accuracy. The patterns can be scaled to suit particular specifications—many are easily converted to alternate uses—and most details are easily customizable. Features of this Fourth Edition include: More than 55 new patterns added to this edition—over 600 patterns in all A broad array of patterns for folding cartons, trays, tubes, sleeves, wraps, folders, rigid boxes, corrugated containers, and point-of-purchase displays Proven, scalable patterns that save hours of research and trial-and-error design Packaging patterns that are based on the use of 100% recyclable materials Includes access to a password protected website that contains all 600+ patterns in digital form for immediate use Comprehensive and up to date, The Packaging Designer's Book of Patterns, Fourth Edition enables packaging, display, and graphic designers and students to achieve project-specific design objectives with precision and confidence.