The Other End of the Leash

The Other End of the Leash
Author: Patricia McConnell, Ph.D.
Publisher: Ballantine Books
Total Pages: 289
Release: 2009-02-19
Genre: Pets
ISBN: 0307489183

Learn to communicate with your dog—using their language “Good reading for dog lovers and an immensely useful manual for dog owners.”—The Washington Post An Applied Animal Behaviorist and dog trainer with more than twenty years’ experience, Dr. Patricia McConnell reveals a revolutionary new perspective on our relationship with dogs—sharing insights on how “man’s best friend” might interpret our behavior, as well as essential advice on how to interact with our four-legged friends in ways that bring out the best in them. After all, humans and dogs are two entirely different species, each shaped by its individual evolutionary heritage. Quite simply, humans are primates and dogs are canids (as are wolves, coyotes, and foxes). Since we each speak a different native tongue, a lot gets lost in the translation. This marvelous guide demonstrates how even the slightest changes in our voices and in the ways we stand can help dogs understand what we want. Inside you will discover: • How you can get your dog to come when called by acting less like a primate and more like a dog • Why the advice to “get dominance” over your dog can cause problems • Why “rough and tumble primate play” can lead to trouble—and how to play with your dog in ways that are fun and keep him out of mischief • How dogs and humans share personality types—and why most dogs want to live with benevolent leaders rather than “alpha wanna-bes!” Fascinating, insightful, and compelling, The Other End of the Leash is a book that strives to help you connect with your dog in a completely new way—so as to enrich that most rewarding of relationships.

Brand Relevance

Brand Relevance
Author: David A. Aaker
Publisher: John Wiley & Sons
Total Pages: 400
Release: 2011-01-25
Genre: Business & Economics
ISBN: 0470613580

Branding guru Aaker shows how to eliminate the competition and become the lead brand in your market This ground-breaking book defines the concept of brand relevance using dozens of case studies-Prius, Whole Foods, Westin, iPad and more-and explains how brand relevance drives market dynamics, which generates opportunities for your brand and threats for the competition. Aaker reveals how these companies have made other brands in their categories irrelevant. Key points: When managing a new category of product, treat it as if it were a brand; By failing to produce what customers want or losing momentum and visibility, your brand becomes irrelevant; and create barriers to competitors by supporting innovation at every level of the organization. Using dozens of case studies, shows how to create or dominate new categories or subcategories, making competitors irrelevant Shows how to manage the new category or subcategory as if it were a brand and how to create barriers to competitors Describes the threat of becoming irrelevant by failing to make what customer are buying or losing energy David Aaker, the author of four brand books, has been called the father of branding This book offers insight for creating and/or owning a new business arena. Instead of being the best, the goal is to be the only brand around-making competitors irrelevant.

Brothers in Berets

Brothers in Berets
Author: Forrest L. Marion
Publisher:
Total Pages:
Release: 2018
Genre: Special forces (Military science)
ISBN: 9781585662784

The Air Force Special Operations Command (AFSOC) special tactics community is a small, tight-knit brotherhood of proficient and committed warriors, consisting of special tactics officers and combat controllers, combat rescue officers and pararescuemen, and officer and enlisted special operations weathermen. These warriors have consistently proven themselves to be an invaluable force multiplier throughout history in conflicts around the world. This is their story.--Provided by publisher.

U.S. Marines in Afghanistan, 2001-2009

U.S. Marines in Afghanistan, 2001-2009
Author: U S Marine Corps History Division
Publisher: St, John's Press
Total Pages:
Release: 2017-02-05
Genre:
ISBN: 9781946411235

This volume presents a collection of 38 articles, interviews, and speeches describing many aspects of the U.S. Marine Corps' participation in Operation Enduring Freedom from 2001 to 2009. This work is intended to serve as a general overview and provisional reference to inform both Marines and the general public until the History Division completes monographs dealing with major Marine Corps operations during the campaign. The accompanying annotated bibliography provides a detailed look at selected sources that currently exist until new scholarship and archival materials become available. From the Preface - From the outset, some experts doubted that the U.S. Marines Corps would play a major role in Afghanistan given the landlocked nature of the battlefield. Naval expeditionary Task Force 58 (TF-58) commanded by then-Brigadier General James N. Mattis silenced naysayers with the farthest ranging amphibious assault in Marine Corps/Navy history. In late November 2001, Mattis' force seized what became Forward Operating Base Rhino, Afghanistan, from naval shipping some 400 miles away. The historic assault not only blazed a path for follow-on forces, it also cut off fleeing al-Qaeda and Taliban elements and aided in the seizure of Kandahar. While Corps doctrine and culture advocates Marine employment as a fully integrated Marine air-ground task force (MAGTF), deployments to Afghanistan often reflected what former Commandant General Charles C. Krulak coined as the "three-block war." Following TF-58's deployment during the initial take down of the Taliban regime, the MAGTF made few appearances in Afghanistan until 2008. Before then, subsequent Marine units often deployed as a single battalion under the command of the U.S. Army Combined Joint Task Force (CJTF) to provide security for provincial reconstruction teams. The Marine Corps also provided embedded training teams to train and mentor the fledgling Afghan National Army and Police. Aviation assets sporadically deployed to support the U.S.-led coalition mostly to conduct a specific mission or to bridge a gap in capability, such as close air support or electronic warfare to counter the improvised explosive device threat. From 2003 to late 2007, the national preoccupation with stabilizing Iraq focused most Marine Corps assets on stemming the insurgency, largely centered in the restive al-Anbar Province. As a result of the North Atlantic Treaty Organization (NATO) taking over command of Afghan operations and Marine Corps' commitments in Iraq, relatively few Marine units operated in Afghanistan from late 2006 to 2007. Although Marines first advocated shifting resources from al-Anbar to southern Afghanistan in early 2007, the George W. Bush administration delayed the Marine proposal for fear of losing the gains made as a result of Army General David H. Petraeus' "surge strategy" in Iraq. By late 2007, the situation in Afghanistan had deteriorated to the point that it inspired Rolling Stone to later publish the story "How We Lost the War We Won." In recognition of the shifting tides in both Iraq and Afghanistan, the Bush administration began to transfer additional resources to Afghanistan in early 2008. The shift prompted senior Marines to again push for a more prominent role in the Afghan campaign, even proposing to take over the Afghan mission from the Army. . . .

A Companion to Contemporary Britain 1939 - 2000

A Companion to Contemporary Britain 1939 - 2000
Author: Paul Addison
Publisher: John Wiley & Sons
Total Pages: 600
Release: 2008-04-15
Genre: History
ISBN: 1405141409

A Companion to Contemporary Britain covers the key themesand debates of 20th-century history from the outbreak of the SecondWorld War to the end of the century. Assesses the impact of the Second World War Looks at Britain’s role in the wider world, including thelegacy of Empire, Britain’s ‘specialrelationship’ with the United States, and integration withcontinental Europe Explores cultural issues, such as class consciousness,immigration and race relations, changing gender roles, and theimpact of the mass media Covers domestic politics and the economy Introduces the varied perspectives dominating historicalwriting on this period Identifies the key issues which are likely to fuel futuredebate

Feel Your Feelings

Feel Your Feelings
Author: Scott Stoll
Publisher: American Psychological Association
Total Pages: 18
Release: 2022-04-12
Genre: Juvenile Nonfiction
ISBN: 1433839415

This clever and colorful picture book will invigorate kids to understand their emotions with fun emojis coupled with upbeat rhymes that readers can act out. From glad to sad, silly to worry, love to disgust, and many more, the expert authors use cognitive-behavioral principles to introduce kids to tons of everyday feelings. A reader's note in the back of the book explains the concept of emotions, why they can be labeled as bad, and how they are a gift. It also tells more about the poems, the art, and offers further resources.

Rereading America

Rereading America
Author: Gary Colombo
Publisher: Bedford Books
Total Pages: 861
Release: 2007
Genre: College readers
ISBN: 9780312447052

Intended as a reader for writing and critical thinking courses, this volume presents a collection of writings promoting cultural diversity, encouraging readers to grapple with the real differences in perspectives that arise in our complex society.

The Way of Ignorance

The Way of Ignorance
Author: Wendell Berry
Publisher: ReadHowYouWant.com
Total Pages: 270
Release: 2010-05
Genre: Literary Collections
ISBN: 1458772497

The continuing war in Iraq, Hurricane Katrina, the political sniping engendered by the Supreme Court nominations, Terry Schiavo - contemporary American society is characterized by divisive anger, profound loss, and danger. Wendell Berry, one of the country's foremost cultural critics, addresses the menace, responding with hope and intelligence in a series of essays that tackle the major questions of the day. Whose freedom are we considering when we speak of the ''free market'' or ''free enterprise?'' What is really involved in our National Security? What is the price of ownership without affection? Berry answers in prose that shuns abstraction for clarity, coherence, and passion, giving us essays that may be the finest of his long career.

U.S. Marines In Afghanistan, 2001-2002: From The Sea

U.S. Marines In Afghanistan, 2001-2002: From The Sea
Author: Colonel Nathan S. Lowrey
Publisher: Pickle Partners Publishing
Total Pages: 1011
Release: 2015-11-06
Genre: History
ISBN: 1786256223

Includes more than 100 maps, plans and illustrations. “This monograph is more than the story of Marine expeditionary operations in Afghanistan. It describes who our nation’s enemies are; how America became involved in the Global War on Terrorism; and how the Marine Corps struggled to acquire a major role in Operation Enduring Freedom, as well as the actions of Marines and sailors who helped prosecute the air and ground campaigns against Taliban and al-Qaeda forces.”— Dr. Charles P. Neimeyer, Director of Marine Corps History

Stockton's Golden Era

Stockton's Golden Era
Author: Alice Van Ommeren
Publisher: Community Heritage
Total Pages: 224
Release: 2006-06
Genre: History
ISBN: 9781939300881

An illustrated history of Stockton, California, paired with histories of the local companies.