Nicely Said
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Author | : Nicole Fenton |
Publisher | : Pearson Education |
Total Pages | : 193 |
Release | : 2014 |
Genre | : Computers |
ISBN | : 0321988191 |
"Whether you're new to web writing, or you're a professional writer looking to deepen your skills, this book is for you. You'll learn how to write web copy that addresses your readers' needs and supports your business goals ... Topics include: write marketing copy, interface flows, blog posts, legal policies, and emails; develop behind-the-scenes documents like mission statements, survey questions, and project briefs; find your voice and adapt your tone for the situation; build trust and foster relationships with readers; make a simple style guide."--Publisher's description.
Author | : Darlene Price |
Publisher | : AMACOM |
Total Pages | : 258 |
Release | : 2012-08-13 |
Genre | : Business & Economics |
ISBN | : 0814417884 |
Whether you’re making a formal presentation, wooing a client, closing a sale, or proposing an idea, persuasive communication is essential. Based on the same concepts that guide the author’s award-winning training and consulting company, Well Said! teaches business professionals to put themselves in their audience’s shoes and tailor their messages to the needs of decision makers. Darlene Price reveals the simple but powerful techniques you can use to prioritize, organize, and economize your words so that your communication wins the day. Complete with real-life examples illustrating the concepts in action, this handy guide shows how to: use the words and phrases that get people to listen, capture and hold an audience’s attention, gain instant credibility with decision makers, optimize body language, handle QA with finesse, make connections, shine with or without PowerPoint, perfect the elevator pitch. You don’t have to be a motivational speaker to get through to others. By placing words carefully and with confidence, you’ll captivate your audience and make big things happen in your career.
Author | : Charles Francis |
Publisher | : Levine Mesa Press |
Total Pages | : 620 |
Release | : 2009-03 |
Genre | : Humor |
ISBN | : 0982388705 |
This carefully indexed collection of anecdotes, fables, legends, and myths has been assembled over a 20-year period by Charles Francis, a prominent communications professional.
Author | : Linda Grant |
Publisher | : Heinle ELT |
Total Pages | : 175 |
Release | : 2016-02-16 |
Genre | : Foreign Language Study |
ISBN | : 9781305641365 |
The Well Said series is designed to improve the pronunciation and communication skills of beginner to advanced students from all language backgrounds. It offers a clear course plan covering the essential areas of pronunciation, including stress, rhythm, and intonation--features that research shows help students the most. Additionally, there are over fifty pages of supplemental activities focusing on consonant and vowel sounds. This level of Well Said introduces the most important pronunciation features at an intermediate to advanced level. A free Website for teachers and students includes the full audio program.
Author | : Linda Grant |
Publisher | : Heinle & Heinle Publishers |
Total Pages | : 226 |
Release | : 2000-08 |
Genre | : |
ISBN | : 9780838402085 |
Text component of WELL SAID.
Author | : Carol A. Fleming |
Publisher | : Berrett-Koehler Publishers |
Total Pages | : 270 |
Release | : 2013-03-04 |
Genre | : Language Arts & Disciplines |
ISBN | : 1609947452 |
A revised and updated edition of the detailed, down-to-earth guide to speaking your mind effectively—includes useful exercises. The best, most direct way to convey your intelligence, expertise, professionalism, and personality to other people is through talking to them. But most people have no idea what they sound like. And even if they do, they don’t think they can change it. It’s the Way You Say It is a thorough, nuts-and-bolts guide to becoming aware and taking control of how you communicate with others. Dr. Carol Fleming provides detailed advice and scores of exercises for Understanding how others hear you Dealing with specific speech problems Varying your vocal patterns to make your speech more dynamic Using grammar and vocabulary to increase your clarity and impact Reinforcing your message with nonverbal cues Conquering stage fright An entire section of the book focuses on communication issues in the workplace—interviews, presentations, voice mail, and more. In addition, Dr. Fleming puts a human face on her advice through vivid before-and-after stories of forty men and women who came to her for help. “No other skills will position you ahead of your competition as much as good speaking and presentation skills. No book approaches the depth and breadth of Dr. Carol Fleming’s It’s the Way You Say It.” —Patricia Fripp, CSP, CPAE, keynote speaker, executive speech coach, and president of Fripp & Associates
Author | : Crawford Kilian |
Publisher | : Writing |
Total Pages | : 0 |
Release | : 2015 |
Genre | : Computers |
ISBN | : 9781770402492 |
Writing for the Web offers sound principles of writing persuasive copy and using the latest techniques to create an online portfolio, develop a website or blog, and present strong, lively content people will want to read. The book is a definitive guide to online writing for desktop, laptop and mobile formats.
Author | : Alice Walker |
Publisher | : Rutgers University Press |
Total Pages | : 240 |
Release | : 1994 |
Genre | : Fiction |
ISBN | : 9780813520766 |
Presents the text of Alice Walker's story "Everyday Use"; contains background essays that provide insight into the story; and features a selection of critical response. Includes a chronology and an interview with the author.
Author | : Kristina Halvorson |
Publisher | : New Riders |
Total Pages | : 256 |
Release | : 2012-02-28 |
Genre | : Computers |
ISBN | : 0132883244 |
FROM CONSTANT CRISIS TO SUSTAINABLE SUCCESS BETTER CONTENT MEANS BETTER BUSINESS. Your content is a mess: the website redesigns didn’t help, and the new CMS just made things worse. Or, maybe your content is full of potential: you know new revenue and cost-savings opportunities exist, but you’re not sure where to start. How can you realize the value of content while planning for its long-term success? For organizations all over the world, Content Strategy for the Web is the go-to content strategy handbook. Read it to: Understand content strategy and its business value Discover the processes and people behind a successful content strategy Make smarter, achievable decisions about what content to create and how Find out how to build a business case for content strategy With all-new chapters, updated material, case studies, and more, the second edition of Content Strategy for the Web is an essential guide for anyone who works with content.
Author | : Kevin Morris |
Publisher | : Grove Press |
Total Pages | : 312 |
Release | : 2019-07-02 |
Genre | : Fiction |
ISBN | : 0802147399 |
A Hollywood lawyer and producer takes part in a Civil War reenactment to escape the monotony of his life in this novel by the author of All Joe Knight. As a young man, John Reynolds fled his provincial hometown of Gettysburg, Pennsylvania, for Los Angeles, lured by the promise of a life fueled by the excitement of show business. But after twenty years in Hollywood, Reynolds feels existentially unfulfilled. He resides in a beautiful mansion with his wife and daughter, and his business is booming, but Reynolds remains despondent as his attempts to pivot into producing his own movie projects fail again and again. Depressed and at a creative dead-end, Reynolds finds himself inexplicably drawn back to the historical setting of his youth: he has secretly signed up to participate in a weekend-long reenactment of the Battle of Gettysburg in the unlikely California town of Enchino, sixty miles east of Los Angeles. Just before his departure, an ex-Playmate—the very centerfold of Reynolds’s adolescent daydreams—pitches him her idea for a reality TV show. When Reynolds impulsively invites the former Playmate and her best friend, a former Miss Universe, to accompany him to the reenactment, his plans for a solitary weekend of self-discovery run amok. With a compulsively readable narrative that offers a satirical portrait of Hollywood—the deal-making, the politics, the pitches—Gettysburg is an intelligent and powerful book about contemporary America. Praise for Gettysburg “A showbiz satire from someone who knows what he writes. . . . A comic romp about a weekend misadventure at a Civil War re-enactment.” —Variety “Morris’s entertaining second novel, following All Joe Knight, zeros in on a particular male fantasy, and acknowledges the importance of entertainment and honoring the past, both personal and historic.” —Booklist “Though Reynolds’s plans for renewal end up wildly off the mark, he ultimately finds something of value. While delightedly skewering the privileged entertainment industry lifestyle, Morris uses Reynolds’s travails and the divisions of the Civil War period to make larger points about the current state of America.” —Library Journal