Never Use Futura

Never Use Futura
Author: Douglas Thomas
Publisher: Chronicle Books
Total Pages: 209
Release: 2017-10-31
Genre:
ISBN: 1616896663

It's everywhere, including the moon (on the commemorative plaque left by Apollo 11 astronauts), Nike sneakers, the artworks of Barbara Kruger, Ed Ruscha, and Jenny Holzer, 2001: A Space Odyssey credits, Domino's Pizza boxes, Absolut Vodka bottles, and Red Bull cans. Richard Nixon used it for his presidential campaign, as did Hillary Clinton. Indeed, Futura is one of the most used fonts in the world today—the typeface of modern design—more so even than Helvetica. This fascinating book explores the cultural history and uses of a face that's so common you might not notice, until you start looking, and then you can't escape it. Douglas Thomas traces Futura from its Bauhaus-inspired origin in Paul Renner's 1924 design, to its current role as the go-to choice for corporate work, logos, motion pictures, and advertisements. Never Use Futura is illuminating, sometimes playful, reading, not just for type nerds, but for anyone interested in how typefaces are used, take on meaning, and become a language of their own.

Futura

Futura
Author:
Publisher: Laurence King Publishing
Total Pages: 0
Release: 2017-10-31
Genre: Design
ISBN: 9781786270931

This is a stunning examination of one of the most popular typefaces ever created, Futura. Celebrating its 90th anniversary this year, the story of Futura is a fascinating one. From its Bauhaus origins to its use as the first font on the moon in 1969, this book tells the story of how the typeface went from representing radicalism in design to dependability. It is durable and timeless, and is worthy of being rediscovered and celebrated.

Just My Type

Just My Type
Author: Simon Garfield
Publisher: Profile Books
Total Pages: 352
Release: 2010-10-21
Genre: Reference
ISBN: 1847652921

Just My Type is not just a font book, but a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook, or Margaret Calvert, who invented the motorway signs that are used from Watford Gap to Abu Dhabi. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers ... and typefaces became something we realised we all have an opinion about. As the Sunday Times review put it, the book is 'a kind of Eats, Shoots and Leaves for letters, revealing the extent to which fonts are not only shaped by but also define the world in which we live.' This edition is available with both black and silver covers.

Never Modern

Never Modern
Author: Irénée Scalbert
Publisher: Park Publishing (WI)
Total Pages: 0
Release: 2013
Genre: Architectural criticism
ISBN: 9783906027241

In this exceptional book on the London based studio 6a architects, architecture critic Irenee Scalbert looks at the role of narrative, history, appropriation and craft in the work of Tom Emerson and Stephanie Macdonald. The book traces an architectural approach avoiding style, signature, theory and even concept in favour of metis, an ancient form of intelligence combining 'flair, wisdom, forethought, subtlety of mind, deception, resourcefulness, vigilance, opportunism, varied skills, and experience.' Structured around notions of situation, intervention, making, comedy, bricolage, chance and anthropology, the text is mirrored in a visual essay of archive photographs, artworks, film stills and recent projects by the practice.

Typeset in the Future

Typeset in the Future
Author: Dave Addey
Publisher: Abrams
Total Pages: 274
Release: 2018-12-11
Genre: Design
ISBN: 168335334X

A designer’s deep dive into seven science fiction films, filled with “gloriously esoteric nerdery [and] observations as witty as they are keen” (Wired). In Typeset in the Future, blogger and designer Dave Addey invites sci-fi movie fans on a journey through seven genre-defining classics, discovering how they create compelling visions of the future through typography and design. The book delves deep into 2001: A Space Odyssey, Star Trek: The Motion Picture, Alien, Blade Runner, Total Recall, WALL·E, and Moon, studying the design tricks and inspirations that make each film transcend mere celluloid and become a believable reality. These studies are illustrated by film stills, concept art, type specimens, and ephemera, plus original interviews with Mike Okuda (Star Trek), Paul Verhoeven (Total Recall), and Ralph Eggleston and Craig Foster (Pixar). Typeset in the Future is an obsessively geeky study of how classic sci-fi movies draw us in to their imagined worlds.

Now You See It and Other Essays on Design

Now You See It and Other Essays on Design
Author: Michael Bierut
Publisher: Chronicle Books
Total Pages: 243
Release: 2019-03-12
Genre: Design
ISBN: 1616896760

"Design is a way to engage with real content, real experience," writes celebrated essayist Michael Bierut in this follow-up to his best-selling Seventy-Nine Short Essays on Design (2007). In more than fifty smart and accessible short pieces from the past decade, Bierut engages with a fascinating and diverse array of subjects. Essays range across design history, practice, and process; urban design and architecture; design hoaxes; pop culture; Hydrox cookies, Peggy Noonan, baseball, The Sopranos; and an inside look at his experience creating the "forward" logo for Hillary Clinton's 2016 presidential campaign. Other writings celebrate such legendary figures as Jerry della Femina, Alan Fletcher, Charley Harper, and his own mentor, Massimo Vignelli. Bierut's longtime work in the trenches of graphic design informs everything he writes, lending depth, insight, and humor to this important and engrossing collection.

Thinking with Type

Thinking with Type
Author: Ellen Lupton
Publisher: Chronicle Books
Total Pages: 225
Release: 2014-04-15
Genre: Crafts & Hobbies
ISBN: 1616890452

Our all-time best selling book is now available in a revised and expanded second edition. Thinking with Type is the definitive guide to using typography in visual communication, from the printed page to the computer screen. This revised edition includes forty-eight pages of new content, including the latest information on style sheets for print and the web, the use of ornaments and captions, lining and non-lining numerals, the use of small caps and enlarged capitals, as well as information on captions, font licensing, mixing typefaces, and hand lettering. Throughout the book, visual examples show how to be inventive within systems of typographic form--what the rules are and how to break them. Thinking with Type is a type book for everyone: designers, writers, editors, students, and anyone else who works with words. The popular companion website to Thinking with Type (www.thinkingwithtype.com.) has been revised to reflect the new material in this second edition.

The End of Print

The End of Print
Author: Lewis Blackwell
Publisher: Chronicle Books
Total Pages: 195
Release: 2000-10
Genre: Art
ISBN: 0811830241

A collection featuring one of the most innovative and controversial of contemporary graphic designers, Carson's career is documented with emphasis on his desire to forge a new aesthetic.

The Tiger's Wife

The Tiger's Wife
Author: Téa Obreht
Publisher: Random House
Total Pages: 354
Release: 2011-03-08
Genre: Fiction
ISBN: 0679604367

NEW YORK TIMES BESTSELLER • NATIONAL BOOK AWARD FINALIST • The instant classic debut novel from the author of Inland and The Morningside, hailed as “a thrilling beginning to what will certainly be a great literary career” (Elle) “Spectacular . . . [Téa Obreht] spins a tale of such marvel and magic in a literary voice so enchanting that the mesmerized reader wants her never to stop.”—Entertainment Weekly “Not since Zadie Smith has a young writer arrived with such power and grace.”—Time ONE OF THE TEN BEST BOOKS OF THE YEAR: Michiko Kakutani, The New York Times; Entertainment Weekly; The Christian Science Monitor; The Kansas City Star; Library Journal In a Balkan country mending from war, Natalia, a young doctor, is compelled to unravel the mysterious circumstances surrounding her beloved grandfather’s recent death. Searching for clues, she turns to his worn copy of The Jungle Book and the stories he told her of his encounters over the years with “the deathless man.” But most extraordinary of all is the story her grandfather never told her—the legend of the tiger’s wife. Weaving a brilliant latticework of family legend, loss, and love, Téa Obreht, hailed by Colum McCann as “the most thrilling literary discovery in years,” has spun a timeless novel that will establish her as one of the most vibrant, original authors of her generation. ONE OF THE BEST BOOKS OF THE YEAR: The Wall Street Journal, O: The Oprah Magazine, The Economist, Vogue, Slate, Chicago Tribune, The Seattle Times, Dayton Daily News, Publishers Weekly, Alan Cheuse, NPR’s All Things Considered

Futura

Futura
Author: Futura
Publisher: Rizzoli Publications
Total Pages: 258
Release: 2020-10-28
Genre: Art
ISBN: 0847866025

The most in-depth and comprehensive survey of the life and career of one of the pioneering artists of the original graffiti generation. Having forged his graphic style painting subways in New York in the late 1970s, Futura was among the first graffiti artists to be shown in contemporary galleries in the early 1980s, where his paintings shared space with works by Keith Haring, Jean-Michel Basquiat, and Kenny Scharf. As the commercialization of street culture in the 1990s inspired collaborations with fashion and lifestyle brands, Futura's work moved toward a more refined expression of his abstract graffiti style. Commissions from era-defining brands such as A Bathing Ape, Stüssy, Supreme, and Mo' Wax saw his artwork canonized as an elemental component of the street aesthetic. Collected here, among never-before-published reproductions of earlier paintings and drawings, is an archive of personal photography and ephemera that reveals how integral Futura has been to the evolution of street art and culture. Guided through more than forty years of work, and with interviews with key players in Futura's career, this is at once a definitive monograph of a legend of contemporary art and an indispensable chapter in the history of graffiti.