Our National Park System

Our National Park System
Author: Dwight F. Rettie
Publisher: University of Illinois Press
Total Pages: 324
Release: 1996-01-15
Genre: Nature
ISBN: 9780252065583

This is the first comprehensive look at America's national park system, an insider's tour covering the system and the National Park Service, the agency responsible for its care. Dwight F. Rettie, former chief of the NPS policy development office, is uniquely qualified to address the state--the problems and the possibilities--of the system, which is comprised of millions of acres of land in more than 350 areas around the nation, including historic sites, battlefields, and recreation areas. Rettie agrees, as many critics have claimed, that the system is in disarray; he proposes in detail stronger management operations, clearer and more stringent measures of personnel performance, and training of park rangers to help them become professionals knowledgeable about the scientific management and protection of resources. For a concerned public as well as for policy-makers and students of government, this comprehensive analysis and outline may provide hope--and a future--for the invaluable legacy that is our national park system.

Advances in National Brand and Private Label Marketing

Advances in National Brand and Private Label Marketing
Author: Francisco J. Martínez-López
Publisher: Springer Nature
Total Pages: 145
Release: 2021-05-16
Genre: Business & Economics
ISBN: 3030769356

This proceedings volume highlights the latest research presented at the 8th International Conference on Research on National Brand & Private Label Marketing (NB&PL2021). The topics covered include: retailing, private label portfolio and assortment management, marketing of premium store brands, using national brands to exclude (delist) and include, optimal assortment size, consumer store patronage, etc. Several contributions also focus on private label pricing and promotion, especially on the relative pricing of standard and premium private labels, and with regard to the national brands in the assortment.