My Social Media for Seniors

My Social Media for Seniors
Author: Michael R. Miller
Publisher: Que Publishing
Total Pages: 458
Release: 2019-07-02
Genre: Computers
ISBN: 0135913624

My Social Media for Seniors Step-by-step instructions for the tasks you care about most Large, full-color, close-up photos show you exactly what to do Common-sense help whenever you run into problems Tips and notes to help you along the way Learn how to get the most out of social media! We’ve identified the essential skills you need to stay connected with the people you care about; reconnect with old friends and classmates; and share your life with loved ones near and far. Our crystal-clear instructions respect your smarts but never assume you’re an expert. Big, colorful photos on nearly every page make this book incredibly easy to read and use! · Learn the pros and cons of social media and how to use it safely · Find out what to share–and what not to share–on social media · Distinguish between fake news and real news online · Use social media to find friends, family, schoolmates, and co-workers · Keep in touch with friends and family on Facebook® · Save and share interesting images on PinterestTM · Connect with people and businesses on LinkedIn® · Tweet and retweet on TwitterTM · Share photos on InstagramTM · Use Skype to participate in video chats with friends and family members

My Social Media for Seniors, 3rd Edition

My Social Media for Seniors, 3rd Edition
Author: Michael Miller
Publisher:
Total Pages: 304
Release: 2019
Genre:
ISBN:

My Social Media for Seniors Step-by-step instructions for the tasks you care about most Large, full-color, close-up photos show you exactly what to do Common-sense help whenever you run into problems Tips and notes to help you along the way Learn how to get the most out of social media! We've identified the essential skills you need to stay connected with the people you care about; reconnect with old friends and classmates; and share your life with loved ones near and far. Our crystal-clear instructions respect your smarts but never assume you're an expert. Big, colorful photos on nearly every page make this book incredibly easy to read and use! · Learn the pros and cons of social media and how to use it safely · Find out what to share-and what not to share-on social media · Distinguish between fake news and real news online · Use social media to find friends, family, schoolmates, and co-workers · Keep in touch with friends and family on Facebook® · Save and share interesting images on PinterestTM · Connect with people and businesses on LinkedIn® · Tweet and retweet on TwitterTM · Share photos on InstagramTM · Use Skype to participate in video chats with friends and family members.

Facebook, Twitter, and Instagram For Seniors For Dummies, 3rd Edition

Facebook, Twitter, and Instagram For Seniors For Dummies, 3rd Edition
Author: Marsha Collier
Publisher:
Total Pages: 352
Release: 2018
Genre:
ISBN:

Enjoy the top social media sites with ease and security Done correctly, social media is a way to connect friends, family, and the world while still maintaining security and privacy. Facebook, Twitter, & Instagram For Seniors For Dummies, 3rd Edition offers advice on how to enjoy the three most popular social media options while avoiding worry about who sees what you share. Written by social media expert Marsha Collier, this book walks you through establishing accounts, making connections, and sharing content including photos and video. You learn the settings to adjust on each platform to maintain privacy and filter out the content you don't want. This book also explains the subtle art of avoiding or blocking people on social platforms without jeopardizing your real-world relationships! Take control of what you share Connect with others Take and share your best pictures Use social media as a news source Social media sites are great fun once you learn how to cut through the clutter-and this book shows you how!

Facebook, Twitter, & Instagram For Seniors For Dummies

Facebook, Twitter, & Instagram For Seniors For Dummies
Author: Marsha Collier
Publisher: John Wiley & Sons
Total Pages: 359
Release: 2018-12-18
Genre: Computers
ISBN: 1119541417

Enjoy the top social media sites with ease and security Done correctly, social media is a way to connect friends, family, and the world while still maintaining security and privacy. Facebook, Twitter, & Instagram For Seniors For Dummies, 3rd Edition offers advice on how to enjoy the three most popular social media options while avoiding worry about who sees what you share. Written by social media expert Marsha Collier, this book walks you through establishing accounts, making connections, and sharing content including photos and video. You learn the settings to adjust on each platform to maintain privacy and filter out the content you don't want. This book also explains the subtle art of avoiding or blocking people on social platforms without jeopardizing your real-world relationships! Take control of what you share Connect with others Take and share your best pictures Use social media as a news source Social media sites are great fun once you learn how to cut through the clutter—and this book shows you how!

Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)

Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)
Author: Dave Kerpen
Publisher: McGraw Hill Professional
Total Pages: 289
Release: 2011-06-07
Genre: Business & Economics
ISBN: 0071769501

THE NEW YORK TIMES AND USA TODAY BESTSELLER! The secret to successful word-of-mouth marketing on the social web is easy: BE LIKEABLE. A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther and faster than ever before. Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word. Praise for Likeable Social Media: Dave Kerpen's insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant. Jim McCann, founder of 1-800-FLOWERS.COM and Celebrations.com Alas, common sense is not so common. Dave takes you on a (sadly, much needed) guided tour of how to be human in a digital world. Seth Godin, author of Poke the Box Likeable Social Media cuts through the marketing jargon and technical detail to give you what you really need to make sense of this rapidly changing world of digital marketing and communications. Being human — being likeable — will get you far. Scott Monty, Global Digital Communications, Ford Motor Company Dave gives you what you need: Practical, specific how-to advice to get people talking about you. Andy Sernovitz, author of Word of Mouth Marketing: How Smart Companies Get People Talking

Subscription Marketing

Subscription Marketing
Author: Anne Janzer
Publisher: Cuesta Park Consulting
Total Pages: 238
Release: 2020-01-29
Genre: Business & Economics
ISBN: 099962489X

The marketing playbook for the Subscription Economy, now in its 3rd edition Subscriptions are upending industries and reshaping customer expectations. Have you changed your marketing practices to thrive in this new reality? A successful subscription business is built on lasting relationships, not one-time sales. Stop chasing sales and start creating value. The third edition of this ground-breaking book offers updated advice for solopreneurs, small businesses, fast-growing start-ups, and large enterprises alike. You’ll find creative practices that will help you build and sustain the customer relationships that lead to long-term success. The revised third edition includes: – Updated research and case studies reflecting the rapid growth of subscription-based businesses – New chapters focusing on the needs of solopreneurs or small businesses and entrepreneurs/start-ups. – An expanded look at the risks and rewards of values-based marketing Whether you already have subscription revenues or you want to build an ongoing relationship with existing customers, you can adopt the practices and mindsets of the most successful subscription businesses. Find out why Book Authority considers Subscription Marketing to be one of the top marketing strategy books of all time.

My Facebook for Seniors

My Facebook for Seniors
Author: Michael Miller
Publisher: Que Publishing
Total Pages: 349
Release: 2013-09-10
Genre: Computers
ISBN: 0133480976

This introduction to Facebook has been written with one fast-growing audience in mind: seniors. My Facebook for Seniors approaches every topic from a senior's point of view, using meaningful examples and realistic tasks. Step-by-step instructions for the tasks you care about most Large, full-color, close-up photos show you exactly what to do Common-sense help whenever you run into problems Tips and notes to help you do even more We’ve identified the Facebook skills you need to stay connected with the people you care about; reconnect with old friends and classmates; and share your life with loved ones near and far. Our crystal-clear instructions respect your smarts but never assume you’re an expert. Big, colorful photos on nearly every page make this book incredibly easy to read and use! • Sign up for Facebook (it’s free!) and create a new account • Find old friends who are also on Facebook • Use the News Feed to discover what your friends are up to • Update your friends and family on your current activities • View your friends’ digital photos—and share your photos with friends and family • Personalize the Timeline page that your friends see • Chat privately with friends and family—via text or video • Find and follow pages from your favorite celebrities and companies • Discover interesting topic-specific groups • Use Facebook to schedule and manage real-world events—including birthdays • Enhance Facebook with interesting apps and fun social games • Search Facebook for useful information • Discover how best to use Facebook to keep in touch with your grandkids • Find out what you should—and shouldn’t—share on Facebook • Use Facebook on your iPad or iPhone

Persuasion in the Media Age

Persuasion in the Media Age
Author: Timothy Borchers
Publisher: Waveland Press
Total Pages: 471
Release: 2021-09-14
Genre: Language Arts & Disciplines
ISBN: 1478647809

Persuasion in the Media Age addresses the impact of electronic media on the practice of persuasion and reviews constantly evolving digital strategies. Today’s world demands a new perspective on persuasion—one that is grounded in the assumption that human consciousness and culture have been forever altered by communication technology. The fourth edition provides timely examples of persuasion in political campaigns, social movements, marketing, and interpersonal relationships—and the role of social media and media technologies in all of the contexts. From advertisers to politicians to influencers to friends, persuaders use increasingly sophisticated strategies to sway behavior. Borchers skillfully weaves theory, research, and engaging examples to help readers understand the practice of social influence—and to apply critical-thinking skills to the persuasion they encounter daily. The text takes an interdisciplinary approach to provide the latest thinking on persuasion while also drawing on a broad theoretical base for foundational concepts, such as attitudes, rhetoric, and human motivation. Throughout, Borchers emphasizes audience, storytelling, visual images, and ethics. This comprehensive, insightful, and accessible overview of persuasive communication teaches readers how to be skilled creators of persuasive messages—as well as critical consumers.

My iPad for Seniors

My iPad for Seniors
Author: Michael R. Miller
Publisher: Que Publishing
Total Pages: 793
Release: 2019-11-19
Genre: Computers
ISBN: 0135907837

Covers All iPads Running iPadOS 13 Easy, clear, readable, and focused on what you want to do. Full-color, step-by-step tasks walk you through getting and keeping your iPad working just the way you want. Learn how to Discover all the new features of iPadOS 13 Wirelessly connect to and browse the Internet, at home or away Personalize the way your iPad looks and works–including the new Dark Mode Make your iPad easier to use if you have trouble seeing or tapping the screen Use Siri’s voice commands to control your iPad and find useful information Communicate with friends and family via email, text messaging, and FaceTime video chats Shoot, share, and view photos and videos Listen to streaming music and watch streaming movies and TV shows online Connect and use the Apple Pencil and Smart Keyboard Use iCloud to store and share your photos and other important data online Troubleshoot common iPad problems

Twitter For Dummies

Twitter For Dummies
Author: Laura Fitton
Publisher: John Wiley & Sons
Total Pages: 323
Release: 2014-12-31
Genre: Computers
ISBN: 1118954831

A fully updated new edition of the fun and easy guide to getting up and running on Twitter With more than half a billion registered users, Twitter continues to grow by leaps and bounds. This handy guide, from one of the first marketers to discover the power of Twitter, covers all the new features. It explains all the nuts and bolts, how to make good connections, and why and how Twitter can benefit you and your business. Fully updated to cover all the latest features and changes to Twitter Written by a Twitter pioneer who was one of the first marketers to fully tap into Twitter's business applications Ideal for beginners, whether they want to use Twitter to stay in touch with friends or to market their products and services Explains how to incorporate Twitter into other social media and how to use third-party tools to improve and simplify Twitter