Air Pollution, the Automobile, and Public Health

Air Pollution, the Automobile, and Public Health
Author: Sponsored by The Health Effects Institute
Publisher: National Academies Press
Total Pages: 703
Release: 1988-01-01
Genre: Science
ISBN: 0309037263

"The combination of scientific and institutional integrity represented by this book is unusual. It should be a model for future endeavors to help quantify environmental risk as a basis for good decisionmaking." â€"William D. Ruckelshaus, from the foreword. This volume, prepared under the auspices of the Health Effects Institute, an independent research organization created and funded jointly by the Environmental Protection Agency and the automobile industry, brings together experts on atmospheric exposure and on the biological effects of toxic substances to examine what is knownâ€"and not knownâ€"about the human health risks of automotive emissions.

Advertising and Promotion

Advertising and Promotion
Author: Chris Hackley
Publisher: SAGE
Total Pages: 330
Release: 2021-01-27
Genre: Business & Economics
ISBN: 1529756146

Now in its fifth edition, this popular textbook continues to provide a comprehensive insight into the world of advertising and promotional communications. Unique in its approach, the authors situate the key concepts of marketing communications from the perspective of advertising agencies and provide insight into what a career within an ad agency might be like. Their critical approach grounded in up-to-date research allows the reader to develop an interdisciplinary understanding of marketing and advertising, including business, socio-cultural, media studies and consumer culture theory perspectives. Along with striking full colour visual advertisements and illustrations, new examples and case studies, this fifth edition has been fully updated to include: Two brand new chapters on Social Media Advertising and Digital Advertising Commentary on how the COVID-19 pandemic has and will impact advertising The evolving role of advertising agencies in the post digital era Emerging forms of advertising and promotion, including the role of influencers

Infections of Leisure

Infections of Leisure
Author: David L. Schlossberg
Publisher: John Wiley & Sons
Total Pages: 428
Release: 2020-07-24
Genre: Medical
ISBN: 1555819230

A day at the beach: delightful, restorative – and potentially dangerous. Leisure activities, from the mundane to the exotic, expose us to a growing list of pathogenic microbes, some new and many increasingly resistant to current therapies. Common pets, livestock, traveling, and cuisine all have the potential to cause illnesses that may be difficult to diagnose and treat. Engagingly written by a team of infectious disease specialists and edited by David Schlossberg, Infections of Leisure features 19 chapters focused on the infection risks associated with particular types of activities, including camping, playing sports, interacting with animals, receiving body modifications, and mountain climbing. This new edition includes vibrant, full-color images, recommended readings chosen by expert authors, and practical tips in each chapter. Useful for health care professionals, microbiologists, and infectious diseases specialists, the information in Infections of Leisure will support confident identification of leisure-associated infections and enable informed choices, as well as provide an understanding of the risks posed to human health by hobbies, exotic foods and travel.

Complete Atlas of the World, 3rd Edition

Complete Atlas of the World, 3rd Edition
Author: DK
Publisher: Penguin
Total Pages: 434
Release: 2016-05-17
Genre: Reference
ISBN: 1465455280

Complete Atlas of the World, 3rd Edition is now fully revised and updated to reflect the latest changes in world geography, including the annexation of Crimea and the new nation of South Sudan. Bringing each featured landscape to life with detailed terrain models and color schemes and offering maps of unsurpassed quality, this atlas features four sections: a world overview, the main atlas, fact files on all the countries of the world, and an easy-to-reference index of all 100,000 place names. All maps enjoy a full double-page spread, with continents broken down into 330 carefully selected maps, including 100 city plans. You will also find a stimulating series of global thematic maps that explore Earth's place in the universe, its physical forms and processes, the living world, and the human condition. From Antarctica to Zambia, discover the Earth continent-by-continent with Complete Atlas of the World, 3rd Edition.

Computer-Related Risks

Computer-Related Risks
Author: Peter G. Neumann
Publisher: Addison-Wesley Professional
Total Pages: 576
Release: 1994-10-18
Genre: Computers
ISBN: 0321703162

"This sobering description of many computer-related failures throughout our world deflates the hype and hubris of the industry. Peter Neumann analyzes the failure modes, recommends sequences for prevention and ends his unique book with some broadening reflections on the future." —Ralph Nader, Consumer Advocate This book is much more than a collection of computer mishaps; it is a serious, technically oriented book written by one of the world's leading experts on computer risks. The book summarizes many real events involving computer technologies and the people who depend on those technologies, with widely ranging causes and effects. It considers problems attributable to hardware, software, people, and natural causes. Examples include disasters (such as the Black Hawk helicopter and Iranian Airbus shootdowns, the Exxon Valdez, and various transportation accidents); malicious hacker attacks; outages of telephone systems and computer networks; financial losses; and many other strange happenstances (squirrels downing power grids, and April Fool's Day pranks). Computer-Related Risks addresses problems involving reliability, safety, security, privacy, and human well-being. It includes analyses of why these cases happened and discussions of what might be done to avoid recurrences of similar events. It is readable by technologists as well as by people merely interested in the uses and limits of technology. It is must reading for anyone with even a remote involvement with computers and communications—which today means almost everyone. Computer-Related Risks: Presents comprehensive coverage of many different types of risks Provides an essential system-oriented perspective Shows how technology can affect your life—whether you like it or not!