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| Author | : Pascal Dey |
| Publisher | : Edward Elgar Publishing |
| Total Pages | : 329 |
| Release | : 2018-03-30 |
| Genre | : Business & Economics |
| ISBN | : 1783474122 |
Pascal Dey and Chris Steyaert provide a timely critique on the idea of social entrepreneurship and its reputation as a means for positive social change. The book uses different traditions and modes of critique to interrogate, disrupt and reimagine the concept of social entrepreneurship.
| Author | : Luis Portales |
| Publisher | : Springer |
| Total Pages | : 217 |
| Release | : 2019-04-23 |
| Genre | : Business & Economics |
| ISBN | : 3030134563 |
Social entrepreneurship and social innovation both seek to improve the world through social change. Whereas social entrepreneurship revolves around the business side of change, social innovation focuses on the processes through which that change is generated. This textbook provides a comprehensive analysis of both topics, covering all the characteristics and elements of social innovation and social entrepreneurship, from a conceptual and practical perspective. The book has four sections: 1) Basics and concepts of Social Innovation and Social Entrepreneurship; 2) Business models and generation of value in social enterprises; 3) Social innovation within traditional companies, and 4) Definition and alignment of the impact of social innovation and entrepreneurship. Students and any practitioners that want to know about social innovation or social entrepreneurship will be exposed to contemporary topics in the field as well as a variety of cases and tools for its development. With its learning objectives, reflective questions, the definition of key concepts, and exercises, this book is the definitive text for advanced undergraduate and graduate courses in social innovation and social entrepreneurship.
| Author | : Sonny Nwankwo |
| Publisher | : Routledge |
| Total Pages | : 480 |
| Release | : 2010-12-02 |
| Genre | : Business & Economics |
| ISBN | : 1136879072 |
Small and medium-sized enterprises (SMEs) dominate the market in terms of sheer number of organizations. Their role in the business world is difficult to overstate. Despite this, there is a high failure rate among smaller organizations, which can be explained to a significant degree by a lack of marketing understanding in this sector. Introducing the importance of marketing to entrepreneurial firms this book guides the student through the fundamentals of marketing within the SME context, providing a more value-added learning experience than your standard marketing run-through. The authors deal directly with "people issues" (i.e. everyday entrepreneurial marketing interactions) to prepare students for the "dragon’s den" of entrepreneurialism. This new and lively textbook provides a fresh and unfettered approach for marketing students who require a more real-world understanding of the impact of their discipline on entrepreneurial firms. The growing student body involved with studying entrepreneurship will also benefit from the customer insight offered by this approach.
| Author | : Vault Editors |
| Publisher | : Vault Inc. |
| Total Pages | : 512 |
| Release | : 2006-02-07 |
| Genre | : Business schools |
| ISBN | : 1581314000 |
In this new edition, Vault publishes the entire surveys of current students and alumni at more than 100 top business schools. Each 4-to 5-page entry is composed of insider comments from students and alumni, as well as the school's responses to the comments.
| Author | : Ilise S. Carter |
| Publisher | : Rowman & Littlefield |
| Total Pages | : 213 |
| Release | : 2021-11-15 |
| Genre | : History |
| ISBN | : 1633887111 |
In America, lipstick is the foundation of empires; it’s a signature of identity; it’s propaganda, self-expression, oppression, freedom, and rebellion. It’s a multi-billion-dollar industry and one of our most iconic accessories of gender. This engaging and entertaining history of lipstick from the colonies to the present will give readers a new view of the little tube’s big place in modern America from defining the middle class to building Fortune 500 businesses to being present at Stonewall and being engineered for space travel. Lipstick has served as both a witness and a catalyst to history; it went to war with women, it gave women of color previously unheard-of business opportunities, and was part of the development of celebrity and mass media. In the Twentieth Century alone, lipstick evolved from a beauty secret for a select few to a required essential for well turned-out women but also a mark of rock ‘n’ roll rebellion and a political statement. How has this mainstay of the makeup kit remained relevant for over a century? Beauty journalist Ilise S. Carter suggests that it’s because the simple lipstick says a lot. From the provocative allure of a classic red lip to the powerful statement of drag, the American love affair with lipstick is linked to every aspect of our experience of gender, from venturing into the working world or running for the presidency. TheRed Menace will capture all of those dimensions, with a dishy dose of fabulosity that makes it a must-read for lipstick’s fiercest disciples, its harshest critics, and everyone in between.
| Author | : Roger Joseph Baran |
| Publisher | : Routledge |
| Total Pages | : 406 |
| Release | : 2013 |
| Genre | : Business & Economics |
| ISBN | : 0415896568 |
This book introduces students to CRM (customer relationship management), a strategic methodology that's being embraced in increasing numbers by organizations looking to gain a competitive advantage. With in-depth coverage of business and consumer markets in various vertical markets, the impact of new technology and more, it helps readers understand how an enhanced customer relationship environment can differentiate an organization in a highly competitive marketplace. Featuring the latest developments in the discipline, a cohesive approach, and pedagogical materials (including chapter exercises that connect theory with action), it is the one-stop-source for a comprehensive CRM course.
| Author | : Wendy Jedlicka |
| Publisher | : John Wiley & Sons |
| Total Pages | : 534 |
| Release | : 2010-05-28 |
| Genre | : Design |
| ISBN | : 0470640278 |
The graphic artist's guide to sustainable design Graphic design is frequently thought of as a purely decorative effort. Yet these efforts can be responsible for shocking impacts on natural resources just to produce a barely-glanced-at catalog or mail piece. Sustainable Graphic Design: Tools, Systems, and Strategies for Innovative Print Design helps designers view graphic design as a holistic process. By exploring eco-conscious materials and production techniques, it shows designers how to create more effective and more sustainable designs. Sustainable Graphic Design opens your eyes to the bigger picture of design seen from the viewpoints of the audience, the creative vendor, their suppliers, and society as a whole. Chapters are written by a wide range of sustainable design pioneers and practitioners—including graphic designers, creative managers, marketing consultants, environmentalists, researchers, and psychologists—giving you critical information on materials and processes. Case studies illustrate and tie concepts together. Sustainability isn't a fad or a movement; it's a long-term paradigm shift. With this forward-looking toolkit, you'll be able to infuse your work with sustainability systems thinking, empowering you to play your role in achieving a future where design and sustainability are natural partners. Contributors Paul Andre Paul J. Beckmann Sharell Benson Arlene Birt Robert Callif Don Carli Jeremy Faludi Terry Gips Fred Haberman Dan Halsey Jessica Jones Curt McNamara John Moes Jacquelyn Ottman Holly Robbins Pamela Smith Dion Zuess Biomimicry Guild Carbonless Promise Chlorine Free Products Association Environmental Paper Network Eureka Recycling Great Printer Environmental Initiative Package Design Magazine Promotional Product Solutions Sustainable Green Printing Partnership Sustainable Packaging Coalition
| Author | : Heidi M. Neck |
| Publisher | : SAGE Publications |
| Total Pages | : 595 |
| Release | : 2024-02-06 |
| Genre | : Business & Economics |
| ISBN | : 1071884905 |
Entrepreneurship emphasizes practice and learning through action, helping students adopt an entrepreneurial mindset so they can create opportunities and take action in uncertain environments. The updated Third Edition aids in the development of the entrepreneurial skillset and toolset that can be applied to startups as well as organizations of all kinds.
| Author | : Carolyn C. Wise |
| Publisher | : Vault Inc. |
| Total Pages | : 697 |
| Release | : 2007 |
| Genre | : Business schools |
| ISBN | : 1581314361 |
In this updated guide, Vault publishes the entire surveys of current students and alumni at more than 100 top business schools. Each 4- to 5-page entry is composed almost entirely of insider comments from students and alumni. Each school profile features surveys of about 10 students or alumni. These narratives provide applicants with detailed and balanced perspectives and insider information on admissions and employment prospects, which is lacking in other business school guides.
| Author | : Tim Butler |
| Publisher | : |
| Total Pages | : 260 |
| Release | : 2000 |
| Genre | : Community and college |
| ISBN | : |
What are the challenges that face a new campus for a university, particularly in an area - such as East London - which is in need of regeneration and investment? Can a university become integrated into the community, and at the same time contribute to the regeneration of that community, both by helping individuals and the community as a whole? If so, what can it do and how? The authors consider these questions in relation to the new campus of the University of East London which is situated in Docklands. The essays in this book consider how the university should adapt itself to these changing needs and expectations. They argue that there can no longer be a single model of what a university should be. Non-traditional universities need to redefine their roles and find new ways of meeting local needs. This will include: new relationships between teachers and students;more involvement in the regeneration of the local economy, including in the cultural industries; more involvement in training, including a role in lifelong learning, access courses, and other intermediate forms of education; new partnership with other agencies - local industry, the local state and voluntary agencies.
