Method And Meaning In Polls And Surveys
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| Author | : Howard Schuman |
| Publisher | : Harvard University Press |
| Total Pages | : 246 |
| Release | : 2008 |
| Genre | : Social Science |
| ISBN | : 9780674028272 |
Howard Schuman is one of the premier scholars of social surveys. His expertise concerns the way questions about attitudes and beliefs are worded and the effects questions have on the answers people give. However, Method and Meaning in Polls and Surveys is less about the substance of wording effects and more about approaches to interpreting the respondentâe(tm)s world, and how surveys can make that world understandableâe"though often in ways not anticipated by the researcher. Schuman examines the question-answer process that is basic to polls and surveys, as it is in so much of life. His concern is with the nature of questioning itself, with issues of validity and bias, and with the scope and limitations of meaning sought through polls and surveys. Writing with both wisdom and humor, Schuman considers the issues both at a theoretical level, bringing in ideas from other social sciences, and empirically with substantive research of his own and others. The book will be of interest to social scientists, to survey researchers in academia and business, and to all those concerned with the pervasive influence of polls in society.
| Author | : Paul J. Lavrakas |
| Publisher | : SAGE Publications |
| Total Pages | : 1073 |
| Release | : 2008-09-12 |
| Genre | : Social Science |
| ISBN | : 150631788X |
To the uninformed, surveys appear to be an easy type of research to design and conduct, but when students and professionals delve deeper, they encounter the vast complexities that the range and practice of survey methods present. To complicate matters, technology has rapidly affected the way surveys can be conducted; today, surveys are conducted via cell phone, the Internet, email, interactive voice response, and other technology-based modes. Thus, students, researchers, and professionals need both a comprehensive understanding of these complexities and a revised set of tools to meet the challenges. In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint. Key Features Covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, confidentiality, privacy, informed consent and other ethical issues, data weighting, and data analyses Presents a Reader′s Guide to organize entries around themes or specific topics and easily guide users to areas of interest Offers cross-referenced terms, a brief listing of Further Readings, and stable Web site URLs following most entries The Encyclopedia of Survey Research Methods is specifically written to appeal to beginning, intermediate, and advanced students, practitioners, researchers, consultants, and consumers of survey-based information.
| Author | : Wolfgang Donsbach |
| Publisher | : SAGE |
| Total Pages | : 641 |
| Release | : 2007-12-18 |
| Genre | : Political Science |
| ISBN | : 1446206513 |
′Some of the most experienced and thoughtful research experts in the world have contributed to this comprehensive Handbook, which should have a place on every serious survey researcher′s bookshelf′ - Sir Robert Worcester, Founder of MORI and President of WAPOR ′82-′84. ′This is the book I have been waiting for. It not only reflects the state of the art, but will most likely also shape public opinion on public opinion research′ - Olof Petersson, Professor of political science, SNS, Stockholm, Sweden ′The Handbook of Public Opinion Research is very authoritative, well organized, and sensitive to key issues in opinion research around the world. It will be my first choice as a general reference book for orienting users and training producers of opinion polls in Southeast Asia′ - Mahar K. Mangahas, Ph.D., President of Social Weather Stations, Philippines (www.sws.org.ph) ′This is the most comprehensive book on public opinion research to date′ - Robert Ting-Yiu Chung, Secretary-Treasurer, World Association for Public Opinion Research (WAPOR); Director of Public Opinion Programme, The University of Hong Kong Public opinion theory and research are becoming increasingly significant in modern societies as people′s attitudes and behaviours become ever more volatile and opinion poll data becomes ever more readily available. This major new Handbook is the first to bring together into one volume the whole field of public opinion theory, research methodology, and the political and social embeddedness of polls in modern societies. It comprehensively maps out the state-of-the-art in contemporary scholarship on these topics. With over fifty chapters written by distinguished international researchers, both academic and from the commercial sector, this Handbook is designed to: - give the reader an overview of the most important concepts included in and surrounding the term ′public opinion′ and its application in modern social research - present the basic empirical concepts for assessing public opinion and opinion changes in society - provide an overview of the social, political and legal status of public opinion research, how it is perceived by the public and by journalists, and how it is used by governments - offer a review of the role and use of surveys for selected special fields of application, ranging from their use in legal cases to the use of polls in marketing and campaigns. The Handbook of Public Opinion Research provides an indispensable resource for both practitioners and students alike.
| Author | : Francis Yin Yee Lau |
| Publisher | : |
| Total Pages | : 487 |
| Release | : 2016-11 |
| Genre | : Medical care |
| ISBN | : 9781550586015 |
To order please visit https://onlineacademiccommunity.uvic.ca/press/books/ordering/
| Author | : Valerie M. Sue |
| Publisher | : SAGE |
| Total Pages | : 265 |
| Release | : 2012 |
| Genre | : Computers |
| ISBN | : 1412992257 |
This book addresses the needs of researchers who want to conduct surveys online. Issues discussed include sampling from online populations, developing online and mobile questionnaires, and administering electronic surveys, are unique to digital surveys. Others, like creating reliable and valid survey questions, data analysis strategies, and writing the survey report, are common to all survey environments. This single resource captures the particulars of conducting digital surveys from start to finish
| Author | : OECD |
| Publisher | : OECD Publishing |
| Total Pages | : 270 |
| Release | : 2013-03-20 |
| Genre | : |
| ISBN | : 9264191658 |
These Guidelines represent the first attempt to provide international recommendations on collecting, publishing, and analysing subjective well-being data.
| Author | : Statistics Canada |
| Publisher | : |
| Total Pages | : 416 |
| Release | : 2003 |
| Genre | : Mathematics |
| ISBN | : |
This publication shows readers how to design and conduct a census or sample survey. It explains basic survey concepts and provides information on how to create efficient and high quality surveys. It is aimed at those involved in planning, conducting or managing a survey and at students of survey design courses. This book contains the following information: formulating the survey objectives and design a questionnaire; things to consider when designing a survey (choosing between a sample or a census, defining the survey population, choosing which survey frame to use, possible sources of survey error); determining the sample size, allocate the sample across strata and select the sample; appropriate uses of survey data and methods of point and variance estimation in data analysis; data dissemination and disclosure control; using administrative data, particularly during the design and estimation phases; choosing a collection method (self-enumeration, personal interview or telephone interview, computer-assisted versus paper-based questionnaires); organizing and conducting data collection operations; processing data (all data handling activities between collection and estimation) and using quality control and quality assurance measures to minimize and control errors during various survey steps; and planning and managing a survey. This publication also includes a case study that illustrates the steps in developing a household survey, using the methods and principles presented in the book.
| Author | : Edith D. de Leeuw |
| Publisher | : Routledge |
| Total Pages | : 560 |
| Release | : 2012-10-12 |
| Genre | : Psychology |
| ISBN | : 113691062X |
Taking into account both traditional and emerging modes, this comprehensive new Handbook covers all major methodological and statistical issues in designing and analyzing surveys. With contributions from the world's leading survey methodologists and statisticians, this invaluable new resource provides guidance on collecting survey data and creating meaningful results. Featuring examples from a variety of countries, the book reviews such things as how to deal with sample designs, write survey questions, and collect data on the Internet. A thorough review of the procedures associated with multiple modes of collecting sample survey information and applying that combination of methods that fit the situation best is included. The International Handbook of Survey Methodology opens with the foundations of survey design, ranging from sources of error, to ethical issues. This is followed by a section on design that reviews sampling challenges and tips on writing and testing questions for multiple methods. Part three focuses on data collection, from face-to-face interviews, to Internet and interactive voice response, to special challenges involved in mixing these modes within one survey. Analyzing data from both simple and complex surveys is then explored, as well as procedures for adjusting data. The book concludes with a discussion of maintaining quality. Intended for advanced students and researchers in the behavioral, social, and health sciences, this "must have" resource will appeal to those interested in conducting or using survey data from anywhere in the world, especially those interested in comparing results across countries. The book also serves as a state-of-the-art text for graduate level courses and seminars on survey methodology. A companion website contains additional readings and examples.
| Author | : Howard Schuman |
| Publisher | : SAGE |
| Total Pages | : 392 |
| Release | : 1996-03 |
| Genre | : Reference |
| ISBN | : 9780761903598 |
This book pioneers a new state of the art for conducting research on the form, wording, and context of questions asked in attitude surveys.
| Author | : Robert M. Groves |
| Publisher | : John Wiley & Sons |
| Total Pages | : 487 |
| Release | : 2011-09-20 |
| Genre | : Mathematics |
| ISBN | : 1118211340 |
Praise for the First Edition: "The book makes a valuable contribution by synthesizing current research and identifying areas for future investigation for each aspect of the survey process." —Journal of the American Statistical Association "Overall, the high quality of the text material is matched by the quality of writing . . ." —Public Opinion Quarterly ". . . it should find an audience everywhere surveys are being conducted." —Technometrics This new edition of Survey Methodology continues to provide a state-of-the-science presentation of essential survey methodology topics and techniques. The volume's six world-renowned authors have updated this Second Edition to present newly emerging approaches to survey research and provide more comprehensive coverage of the major considerations in designing and conducting a sample survey. Key topics in survey methodology are clearly explained in the book's chapters, with coverage including sampling frame evaluation, sample design, development of questionnaires, evaluation of questions, alternative modes of data collection, interviewing, nonresponse, post-collection processing of survey data, and practices for maintaining scientific integrity. Acknowledging the growing advances in research and technology, the Second Edition features: Updated explanations of sampling frame issues for mobile telephone and web surveys New scientific insight on the relationship between nonresponse rates and nonresponse errors Restructured discussion of ethical issues in survey research, emphasizing the growing research results on privacy, informed consent, and confidentiality issues The latest research findings on effective questionnaire development techniques The addition of 50% more exercises at the end of each chapter, illustrating basic principles of survey design An expanded FAQ chapter that addresses the concerns that accompany newly established methods Providing valuable and informative perspectives on the most modern methods in the field, Survey Methodology, Second Edition is an ideal book for survey research courses at the upper-undergraduate and graduate levels. It is also an indispensable reference for practicing survey methodologists and any professional who employs survey research methods.
