Mastering Youtube Marketing
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| Author | : Marty Neumeier |
| Publisher | : New Riders |
| Total Pages | : 196 |
| Release | : 2015-07-24 |
| Genre | : Business & Economics |
| ISBN | : 0134172973 |
Best-selling brand expert Marty Neumeier shows you how to make the leap from a company-driven past to the consumer-driven future. You’ll learn how to flip your brand from offering products to offering meaning, from value protection to value creation, from cost-based pricing to relationship pricing, from market segments to brand tribes, and from customer satisfaction to customer empowerment. In the 13 years since Neumeier wrote The Brand Gap, the influence of social media has proven his core theory: “A brand isn’t what you say it is – it’s what they say it is.” People are no longer consumers or market segments or tiny blips in big data. They don’t buy brands. They join brands. They want a vote in what gets produced and how it gets delivered. They’re willing to roll up their sleeves and help out – not only by promoting the brand to their friends, but by contributing content, volunteering ideas, and even selling products or services. At the center of the book is the Brand Commitment Matrix, a simple tool for organizing the six primary components of a brand. Your brand community is your tribe. How will you lead it?
| Author | : Victor Antonio |
| Publisher | : |
| Total Pages | : 199 |
| Release | : 2021-12-31 |
| Genre | : |
| ISBN | : |
Acquiring new clients is hard! So why not switch to a strategy that will allow you to sell more to existing clients? If you want grow your sales, the quickest way to do that is to upsell your existing clients. One study showed that you can increase your sales by up to 30% by simply selling more to your existing clients. Make upselling a primary sales strategy and a crucial part of your sales process! In this book, Victor Antonio will show you various upselling strategies to help you sell more, quickly.
| Author | : Raja Rajamannar |
| Publisher | : HarperCollins Leadership |
| Total Pages | : 241 |
| Release | : 2021-02-09 |
| Genre | : Business & Economics |
| ISBN | : 1400224039 |
Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today’s unprecedented disruption. As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the strategies and tools of the previous era. What happens next in the fifth stage, or Fifth Paradigm, will not be an evolution, but a revolution. Almost everything about how marketing is done today, including the very notion of a brand itself, will require a complete re-imagination. As Chief Marketing Officer of Mastercard, one of the world’s most recognizable and decorated brands, Raja Rajamannar shares the forward-thinking ways all businesses must rethink their entire marketing landscape to remain relevant and be successful. In Quantum Marketing, readers will: Understand the evolution of marketing and how to be at the forefront of future change. Get clarity on the right marketing strategies and tactics to pursue amidst an ever-evolving industry. Achieve breakthroughs in innovative thinking to compete in modern business. Gain perspective from top marketers across industries. Quantum Marketing is for all business people who seek to understand how rapidly marketing is evolving, what marketers are doing to get ready for this shift, and what the new world will look like for companies, consumers, and society as the race to develop revolutionary marketing strategies reaches a whole new level.
| Author | : Oscar Moses |
| Publisher | : |
| Total Pages | : 0 |
| Release | : 2023-11-07 |
| Genre | : |
| ISBN | : |
This book is your indispensable guide to mastering YouTube marketing. Start your journey today and unlock the vast opportunities that YouTube has to offer.
| Author | : April Cox |
| Publisher | : |
| Total Pages | : |
| Release | : 2021-09-15 |
| Genre | : |
| ISBN | : 9781737557012 |
| Author | : Chidiebere Iroegbu |
| Publisher | : Independently Published |
| Total Pages | : 0 |
| Release | : 2024-03-14 |
| Genre | : Computers |
| ISBN | : |
Unlock the Power of YouTube: Transform Your Business with Masterful Marketing Strategies! Are you struggling to make your mark in the crowded digital landscape? Do you dream of leveraging YouTube to skyrocket your business but feel overwhelmed by the complexities? Have you ever wondered how some creators effortlessly attract millions of views while you struggle to gain traction? Author Chidiebere Iroegbu, a seasoned Digital Marketer with years of experience in the field, understands your frustrations. Having faced similar challenges in the past, he knows firsthand the struggles and obstacles that aspiring YouTube Marketers encounter. Discover the secrets to crafting compelling video content that captivates your audience from the first frame. Learn proven strategies for optimizing your YouTube channel to attract more views, subscribers, and engagement. Master the art of storytelling to create videos that resonate with your target audience and inspire action. Unlock the mysteries of YouTube analytics to track your progress and make Data-Driven Decisions. Explore advanced techniques for monetizing your channel and generating Passive Income Streams. Harness the power of YouTube advertising to reach a wider audience and drive conversions. Gain insider tips from successful YouTubers who have built thriving businesses on the platform. Develop a sustainable YouTube Marketing Strategy that propels your brand to new heights of success. If you want to dominate the YouTube landscape, attract a loyal following, and grow your business exponentially, then scroll up and buy this book today. Mastering YouTube Marketing is your roadmap to success in the digital age.
| Author | : Robert Grow |
| Publisher | : |
| Total Pages | : 80 |
| Release | : 2020-10-16 |
| Genre | : |
| ISBN | : 9781801127479 |
Many people have discovered creative methods to earn money using the internet. A "money-making" technique that is currently popular today is the monetization of YouTube channels. Whether you are a musician who wants to get some attention from music fans all over the world or a business owner who is establishing a video library for the products that you are selling, monetizing your YouTube account is a great way to build a reliable income, provided you do it correctly. There is a lot of misconception about YouTube as a social media platform. Because of the ease with which users can update and create their own content, it often seems like less of a social media network and more of a personal page. But just because you can use Facebook, Twitter and the like to promote your video, doesn't mean that YouTube isn't a viable social media platform. In fact, YouTube can be seen as the heart of the social media platforms as its content is widely distributed throughout the other platforms. In fact, 400 tweets per minute contain a YouTube link, and YouTube's search bar is the second only after Google. YouTube has the benefit of having one of the most engaged audiences out of the social media platforms. With tweets flooding Twitter news feeds, and posts cluttering Facebook feeds, it's harder than ever to reach followers on platforms. However, 85% of YouTube subscribers consider themselves "regular" YouTube users. It's recommended that if you do pursue creating a YouTube channel that you have a professional team of producers and creators as the content uploaded should maintain a high standard. However, a lot of big Youtubers have started with just their mobile phone and a personality. Now, video content and a strong YouTube presence can be significantly harder to establish than say Twitter, Facebook or Instagram. But if video content were right for your brand, it would be well worth the extra step. As YouTube is free to set up (and easy - all you need is your Gmail address, and you're set), the company makes its massive profits from ads. While they are reserved for those top budget players, YouTube still has certain issues with the ads as they are considered a form of interruption messaging, i.e. not organic content that is so highly favored on other social media platforms. Essentially, the paid ads are disrupting viewers from what they are doing on the site. And with the ease of the "Skip Now" button, the ads have a high chance of not being viewed if they are not properly targeted. This guide will focus on the following: Features and impact of YouTube YouTube tools to help you target viewers Creating great YouTube content How the YouTube algorithm works How to get more YouTube subscribers Making your videos Bringing in the traffic Picking a profitable niche and keyword research SEO YouTube channel goals you can control... AND MORE!
| Author | : Joel Erlichson |
| Publisher | : Independently Published |
| Total Pages | : 0 |
| Release | : 2023-05-05 |
| Genre | : |
| ISBN | : |
Are you a business owner looking to harness the power of YouTube marketing but unsure where to start? Look no further! "YouTube Marketing: From Beginner to Pro" is your comprehensive guide to mastering YouTube advertising and growing your brand on the world's largest video-sharing platform. Written by Joel Erlichson, the owner of CalculatedLeads.com and a seasoned marketing and advertising expert, this book is specifically designed for business owners with little to no experience in YouTube marketing. It provides step-by-step guidance, practical advice, and actionable tips to help you build a solid foundation and level up your skills in no time. In this book, you'll learn how to: Set up your business YouTube channel and navigate the platform effectively Develop a YouTube marketing strategy tailored to your unique business needs Create engaging, shareable content that resonates with your target audience Optimize your videos for maximum reach using YouTube SEO fundamentals Master various YouTube advertising formats, such as TrueView, Bumper, and Sponsored Cards Develop effective YouTube ads that drive conversions and boost brand awareness Measure and optimize your YouTube advertising campaigns using analytics and performance indicators Implement advanced YouTube marketing techniques, including collaborations with influencers, using YouTube Live and Premieres, and harnessing community features Integrate YouTube marketing into your overall business strategy, including cross-promotion on other social media platforms, leveraging content for email marketing, and adapting to trends and future developments By the end of "YouTube Marketing: From Beginner to Pro," you'll be equipped with the knowledge and tools needed to unlock the full potential of YouTube marketing and achieve lasting growth for your business. Don't miss out on the opportunity to transform your marketing efforts and reach new heights with this powerful platform. Get your copy today and embark on your journey to becoming a YouTube marketing pro!
| Author | : Max Lane |
| Publisher | : Max Lane |
| Total Pages | : |
| Release | : |
| Genre | : Technology & Engineering |
| ISBN | : |
YouTube has over 2 billion users, that’s almost one-third of all people on the Internet.... And, with the right information, you too could be on your way to influence, growth and success online. If you're serious about growing your audience, success and making money doing what you love on YouTube then this book can show you how. Whatever your motivation to start a YouTube channel is, you’ve come to the right place. YouTube can be overwhelming and getting your name out there isn't as easy as you might think. True, there is plenty of information out there but it’s hard to find an all in one guide without too much technical or old information. Regardless of what your experience is or the equipment you use, this in-depth book is designed to provide you with everything you need to launch a successful YouTube channel. By understanding what makes a YouTube channel successful, you can replicate the methods to get more views, subscribers, and make money on your own. Through using a proven system of 7 key points this book shows you exactly how to do it. In This Book You Will Discover: YouTube Channel Branding Tips For More Views How To Make Money On YouTube In 2020, 2021 & Beyond (Steps Explained) YouTube Algorithm Hacks That Actually Work How A Four Year Surpassed Names Such As PewDiePie & Justin Bieber. Promote Your YouTube Channel for FREE With Social Media Multiply Your Growth Using Metrics Hacks YouTube Settings You NEED to Know to Grow Your Channel How To Hook Viewers & Hold Their Attention YouTube SEO - To Get Your Videos To Appear In A Search And much, much more.. If you are not using Youtube to scale your business or brand then you are leaving a ton of money on the table. The truth is, you don’t have to wait until you have a million subscribers or views to begin. This book can show you the way but you need to take action.... Scroll back up and click Buy Now to start your success on YouTube.
| Author | : Derek Murphy |
| Publisher | : Createspace Independent Publishing Platform |
| Total Pages | : 152 |
| Release | : 2017-01-24 |
| Genre | : |
| ISBN | : 9781542722414 |
TRAIN THE INTERNET TO SELL BOOKS FOR YOU Book marketing doesn't need to be an exhausting hamster wheel of promotion and publicity. Put your book sales on autopilot... so you can focus on writing your next bestseller. FAST AND EFFECTIVE BOOK MARKETING This book is a crash course on some of the more creative book marketing strategies I've discovered in my first year of publishing fiction. It will provide simple, actionable, measurable steps to publishing a high quality book quickly, doing only as much marketing as is necessary to launch your book like a rock star, and keep it selling enough to support you while you write another. I only mention the things I actually use, that I know work, and ignore options that don't get results. We'll discuss paid advertising, release strategies, pricing and pre-orders, book giveaways, how to target your audience, viral exposure and press coverage, marketing hacks, and how to reach your first $1000 on Kindle. LAUNCH BIG EVEN IF YOU'RE STARTING SMALL Guerrilla is a style of warfare intended to surprise and harass enemies. It can also mean using unconventional and usually inexpensive means to generate interest or raise concern among the public. That's basically how I'll use it: book marketing strategies from the trenches to help you win the publishing war. However, instead of "surprise and harass" I will focus on "surprise and delight." First you need to show up and get in front of the right people. Then you need to surprise and delight them. You need to be remarkable enough to be noticed. Few authors are using these strategies (yet) so it's relatively easy to outrank your competition, get more visibility and reach new readers.
