Download Marketing Cd Rom Services full books in PDF, epub, and Kindle. Read online free Marketing Cd Rom Services ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
| Author | : DIANE Publishing Company |
| Publisher | : DIANE Publishing |
| Total Pages | : 589 |
| Release | : 1995-07 |
| Genre | : |
| ISBN | : 0788119095 |
An inventory of information products and services available on the European Information Services Market. Points out the differences/advantages of the online database compared to the printed version which is in front of you.
| Author | : Tony Feldman |
| Publisher | : Routledge |
| Total Pages | : 196 |
| Release | : 2003-09-02 |
| Genre | : Social Science |
| ISBN | : 1134734964 |
In this clear and highly accessible book, Tony Feldman provides an account of the evolution and application of digital media. Clarifying its underlying technologies, he identifies its immense commercial and human potential. Using as a starting point a simplification which considers new media in two distinct sectors; packaged 'off-line' media such as CD-ROMs; and the world of transmitted media which includes digital broadcasting and interactive online services, Feldman provides a comprehensive overview of the digital media landscape. Focusing on multimedia and the entertainment media he describes and analyses the spectacular rise of CD-based information and the equally revolutionary development of the Internet and online services. Set within a commercial context, readers can identify the potential to generate revenue and profit from the new media. An Introduction to Digital Media concludes with a strategic assessment of the implications of going digital for individuals, companies and corporations.
| Author | : |
| Publisher | : |
| Total Pages | : 50 |
| Release | : 2008-08-02 |
| Genre | : |
| ISBN | : |
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
| Author | : Dinesh K. Gupta |
| Publisher | : Walter de Gruyter |
| Total Pages | : 448 |
| Release | : 2006 |
| Genre | : Business & Economics |
| ISBN | : 9783598117534 |
Marketing of library services has now been recognised as an essential agenda item for almost all kinds of libraries all over the world. As the term "marketing" has different meanings for different colleagues, the bundling of dozens of contributions from a truly international group of librarians is presented in this book, provides a broad scala on the topic. Therefore this book offers a useful tool for both working librarians and future librarians to understand vital issues relating to marketing of library and information services at the local, national and international level. The book is divided into six sections: Marketing concept: a changing perspective; Marketing in libraries around the world; Role of library associations; Education, training and research; Excellence in marketing; Databases and other marketing literature.
