Learn Graphics Design And Print Production Fundamentals
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| Author | : Ken Jeffery |
| Publisher | : |
| Total Pages | : 196 |
| Release | : 2017-12-12 |
| Genre | : |
| ISBN | : 9781973455295 |
Graphic Design and Print Production Fundamentals was created by the Graphic Communications Open TextbookCollective Design itself is only the first step. It is important when conceiving of a new design that the entire workflow through toproduction is taken into consideration. And while most modern graphic design is created on computers, using designsoftware such as the Adobe suite of products, the ideas and concepts don't stay on the computer. To create in-storesignage, forinstance, the ideas need to be completed in the computersoftware, then progress to an imaging (traditionallyreferred to as printing) process. This is a very wide-reaching and varied group of disciplines. By inviting a group ofselect experts to author the chapters of this textbook, our goal is to specifically focus on different aspects of the designprocess, from creation to production
| Author | : Gavin Ambrose |
| Publisher | : A&C Black |
| Total Pages | : 196 |
| Release | : 2011-08-31 |
| Genre | : Design |
| ISBN | : 2940411611 |
Introduces students to the various aspects of the graphic design. This title provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish.
| Author | : Kaj Johansson |
| Publisher | : John Wiley & Sons |
| Total Pages | : 402 |
| Release | : 2012-02-23 |
| Genre | : Design |
| ISBN | : 1118184874 |
The fully revised edition of the most comprehensive and up-to-date reference on print production All graphic designers and illustrators must be familiar with the steps involved in preparing their work for publication. Now completely revised to reflect the latest technology and trends, A Guide to Graphic Print Production, Third Edition is the complete guide to the entire process of print production, from the early stages of conception and planning, to the technical stages of manufacturing and off-press processing. Structured around the graphic print production flow, essential material is included for all aspects of the process including coverage of computers, color management, layouts, digital images, image editing, prepress, paper, printing, finishing and binding, legal issues, environmental issues, and more. A practical reference to keep at your fingertips, this new edition: Covers the entire production process, from conception to manufacturing to archiving Covers new topics, such as variable data printing, sustainability, large/wide format printing, inks, and color management Is full color throughout, with updated images and screenshots Includes sidebars offering design tips, troubleshooting hints, and key points to consider for every stage of design Delivering information that reflects all aspects essential for understanding the ins and outs of digital printing, A Guide to Graphic Print Production, Third Edition is an ideal resource for students and professionals of graphic design, print production, production technology, and visual communication.
| Author | : Katherine A. Hughes |
| Publisher | : CRC Press |
| Total Pages | : 601 |
| Release | : 2019-06-06 |
| Genre | : Computers |
| ISBN | : 042966477X |
Graphic Design: Learn It, Do It is an introduction to the fundamentals of graphic design and the Adobe Creative Cloud applications used to put these concepts into practice. This book is intended for production-oriented audiences, those interested in the what, why and how of graphic design. The "what" is effective graphic design, a visual solution created using the design principles that stands out in a crowded marketplace. This discussion includes color theory, typography and page layout. Focus on the "why" of design begins with the reasons why we communicate. Attention is paid to the purpose of the visual solution and to its audiences. The conversation highlights output options (print vs. onscreen) and their related file properties. The "how" of design addresses the stages of production and use of Adobe Photoshop CC, Illustrator CC and InDesign CC to translate an idea into a visual solution. Following an overview of each application and its uses, step-by-step exercises are provided to foster familiarity with each application’s workspace and its tools. These exercises provide opportunities to implement the design principles and to produce examples of work for a design portfolio. Key Features: Content based on over a decade’s worth of experience teaching graphic design Contemporary examples and online references Guided exercises for working in the Adobe Creative Cloud applications, Photoshop CC, Illustrator CC and InDesign CC Accompanying exercise files and supporting materials available for download from the book’s companion website Discussion questions and activities included at the end of chapters to expand the presented topics
| Author | : Marina Joyce |
| Publisher | : |
| Total Pages | : 208 |
| Release | : 2018-01-09 |
| Genre | : Graphic arts |
| ISBN | : 9780996214988 |
Are you a: Web Designer tasked with print projects,Self-Taught Designer with knowledge gaps,Print Buyer,Business Owner who works with printers,Design Student with clients,Working Pro who needs up-to-date information?...This book is for all of you! After reading this book you will:¿ Know which printing method is most cost effective. ¿ Handle a press-check like a pro!¿ Know when to opt for gang run printing and when not to. ¿ Speak the printer's language to get better results.¿ Know how to proof¿ Understand how your decisions affect the environment¿ Spec the right paperPrinted on 7 different papers!84 Photographs116 Illustrations and ChartsThis is the first book written by a designer for designers in designer-speak! This is not a book about print production. This book addresses the decisions you make while designing that affect printing quality and price. Save time, money and reduce stress, buy this book, the epitome of design education!How to Design:LogosBusiness CardsDirect MailHow to Design for:Digital printing,Large FormatSpecialty TechniquesHow to:Spec paperWork with printers Handle a presscheck and much more!
| Author | : Gavin Ambrose |
| Publisher | : Bloomsbury Publishing |
| Total Pages | : 194 |
| Release | : 2008-11-24 |
| Genre | : Design |
| ISBN | : 2940439036 |
The Fundamentals of Graphic Design explores key aspects of design, including typography, art direction, production and finishing, environmental design, and self-promotion. It also examines the broader implications of graphic design, including social responsibility, its role in art and its future. The book places graphic design in its socio-historical context, discussing its influences and development. It is an ideal guide for anyone starting out or seeking a role in the world of graphic design.
| Author | : Claudia McCue |
| Publisher | : |
| Total Pages | : 0 |
| Release | : 2007 |
| Genre | : Computers |
| ISBN | : 9780321410184 |
Everything designers need to know to create trouble-free print jobs in one industrial-strength reference!
| Author | : xtine burrough |
| Publisher | : Peachpit Press |
| Total Pages | : 563 |
| Release | : 2008-12-11 |
| Genre | : |
| ISBN | : 0132104237 |
Fuses design fundamentals and software training into one cohesive book! The only book to teach Bauhaus design principles alongside basic digital tools of Adobe's Creative Suite, including the recently released Adobe CS4 Addresses the growing trend of compressing design fundamentals and design software into the same course in universities and design trade schools. Lessons are timed to be used in 50-minute class sessions. Digital Foundations uses formal exercises of the Bauhaus to teach the Adobe Creative Suite. All students of digital design and production—whether learning in a classroom or on their own—need to understand the basic principles of design in order to implement them using current software. Far too often design is left out of books that teach software. Consequently, the design software training exercise is often a lost opportunity for visual learning. Digital Foundations reinvigorates software training by integrating Bauhaus design exercises into tutorials fusing design fundamentals and core Adobe Creative Suite methodologies. The result is a cohesive learning experience. Design topics and principles include: Composition; Symmetry and Asymmetry; Gestalt; Appropriation; The Bauhaus Basic Course Approach; Color Theory; The Grid; Scale, Hierarchy and Collage; Tonal Range; Elements of Motion. Digital Foundations is an AIGA Design Press book, published under Peachpit's New Riders imprint in partnership with AIGA, the professional association for design.
| Author | : Elizabeth Resnick |
| Publisher | : John Wiley & Sons |
| Total Pages | : 270 |
| Release | : 2003-06-10 |
| Genre | : Design |
| ISBN | : 9780471418290 |
Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. Assignments are organized from basic to advanced within six sections: * The elements and principles of design * Typography as image * Creative word play * Word and image * Grid and visual hierarchy * Visual advocacy Design for Communication is a highly visual resource of instruction, information, ideas, and inspiration for students and professionals.
| Author | : Mark Gatter |
| Publisher | : Yale University Press |
| Total Pages | : 246 |
| Release | : 2006-01-01 |
| Genre | : Design |
| ISBN | : 9780300118001 |
"A guide to the seven leading software programs in graphic design, presenting the essential basics that students and professionals need on a day-to-day basis to use Photoshop, Illustrator, InDesign, QuarkXPress, Dreamweaver, Flash, and Acrobat, including: seven chapters that focus on a separate program and familiarize the user with the screen, menus, windows, tools, navigation system, and basic procedures specific to each piece of software; overviews of all the software applications and descriptions of how they interact with one another, and features a full glossary of terms; information on such wider aspects of digital technology as color management and printing processes; and instructions in both Mac and PC formats." - product description.
