Amazon Ads for Authors: Unlock Your Full Advertising Potential

Amazon Ads for Authors: Unlock Your Full Advertising Potential
Author: Ricardo Fayet
Publisher: Reedsy
Total Pages: 198
Release: 2023-01-09
Genre: Language Arts & Disciplines
ISBN: 1786130173

Have you been struggling to sell your books on Amazon? In theory, Amazon ads should be the most effective way to boost sales — a well-targeted ad can reach potential readers at the precise moment they’re looking for their next book. But in practice, authors often struggle to run profitable campaigns. After helping hundreds of authors run their Amazon Ads and managing over a million dollars in advertising spend in the process, Reedsy’s Co-founder Ricardo Fayet is sharing his best-kept secrets in this Amazon Ads book. In this second book of the popular Reedsy Marketing Guides series, you will learn: ✔️ The fundamental guiding principles of advertising books on Amazon, ✔️ How to build a comprehensive list of product and keyword targets, ✔️ What type of ad campaign will best suit your book, ✔️ How to optimize your click-through-rate to boost delivery, ✔️ How to optimize your campaigns for profit, and ✔️ How to scale and progressively grow your spend while keeping your profit levels. Each step is illustrated with examples and screenshots so that you can immediately apply the advice to your own campaigns. Whether you’re just starting with Amazon Advertising or have been running ads for years, this is the book to take your advertising game to the next level. Get your copy now and benefit from all the experience of a seasoned advertising professional.

Kindle Ad Campaigns

Kindle Ad Campaigns
Author: Barb Asselin
Publisher: CreateSpace
Total Pages: 72
Release: 2015-02-22
Genre: Business & Economics
ISBN: 9781508594093

Find out how to set up a Kindle Ad Campaign and see if it will be effective or not...Have you written and published books that are not selling? Are you curious about the new Kindle Ad Campaigns and how they work? This book walks you through 5 case studies in 5 different genres of books, including: •Cooking•Crafting•Writing/Making money online•Children's books, and•Non-fictionSee exactly how to set up these five ads and watch how they perform! Purchase now to see if Kindle Ad Campaigns are right for your book...

Secrets of PDF, Mobi, Kindle and Other EBooks

Secrets of PDF, Mobi, Kindle and Other EBooks
Author: Lee Werrell
Publisher: Lee Werrell
Total Pages: 67
Release: 2013-12-24
Genre: Computers
ISBN:

Why Don't They Tell You The Link Between Ebook Publishing And How To Make Money Online What The Ebook Writing Gurus Won't Tell You ... How You Can Quickly Make Money Online From Your Kindle Publishing! If you have written a book; poured your heart and soul into it; Kindle have published it and you sat back to watch just a trickle of sales come through; you have given away more copies than you have sold; you have reduced the price time and time again: then this EBook is for you! Are You Looking For Ways To Advertise, Market and Promote Your EBook? Are You a Struggling Author Who Cannot Earn Money From Ebooks? Do You still search the Publishing Reports Daily (or Even Hourly) Hoping To Have Sold Another Gem? Have a look around the Publishing Marketplace and you will find a plethora of Ebooks that tell you how to write. They tell you how to add images, format your paragraphs and what fonts to use. They tell you how to load it up to the Marketing Machines and publish your Ebook, and even why you should, or should not use the promotion program. Very few will provide you with good and solid explanations of how and what to do to get it front of people In This EBook You Will Quickly Learn; Why people don't write EBooks and Why You Need To Organise Your Work Why You Have To Blow Your Own Horn To Make People Dance Why The Power Lies With The People, By The People and For The People - I'm Talking Reviews The Art That Is Kindle Publishing: How To Set The Right Price For Your EBook How To Market Your EBook For No Cost, Low Cost and Donations How To Market Your Published EBook With Paid For Sites And Maximise Your Exposure And Much More .... Not to mention the checklist of the marketing plan and over 100 links to resources and sites to post your masterpiece! So If You Want To achieve; The understanding, Internet savvy and the right approach to Advertising, Marketing and Promoting Your EBook Listing your EBook for the maximum exposure on all the authority EBook sites Maximum exposure for your EBook and Personal Website or blog Trading links and getting backlinks from some of the most popular EBook sites of today You Will Want To Make Money Online From Your Kindle Publishing Then You Need To Grab Your Copy of "Secrets of PDF, Mobi, Kindle and Other EBooks Advertising, Marketing and Promotions Resources" Today!!!

Ultimate Guide to Amazon Advertising

Ultimate Guide to Amazon Advertising
Author: Timothy P. Seward
Publisher: Entrepreneur Press
Total Pages: 323
Release: 2019-05-21
Genre: Business & Economics
ISBN: 161308398X

"This timely book is perfect for every brand or product marketer who wants to fully leverage the Amazon platform—both for sales and brand exposure. Timothy’s practical step-by-step advice is simple to follow and put into practice." —Steve Fisher, team lead, retail marketing, Lenovo "This book should be called the Ultimate Guide to Amazon because it’s so much more than just advertising. It’s really about building your brand on Amazon. Timothy is able to walk someone through how to do this step-by-step. It was easy to follow. I really enjoyed it." —Michelle Reed, senior vice president, Perry Ellis International Expand Your Brand Online and Offline with Amazon Advertising Amazon is where consumers search, learn about, and shop for your products (whether from you or another seller). And with 310 million active users and counting, this is the ecommerce platform you can’t afford to ignore. Amazon advertising and customer growth expert Timothy P. Seward shares nearly two decades of expertise in retail and ecommerce to lift the veil on doing business on Amazon. Seward shows you how to build an aggressive, streamlined advertising campaign, increase your search visibility, consistently capture consumer demand, and accelerate new product sales without big-budget national ad campaigns. You'll learn how to: Determine if Vendor Central or Seller Central is right for your brand Capture new customers through Sponsored Product Campaigns Apply the five essential elements of a high-quality product detail page Establish metrics, evaluate performance against keyword types, and perform competitive analyses Add negative keywords that can benefit your advertising campaigns Apply Amazon’s secret formula for long-term winning

Inside Campaigns

Inside Campaigns
Author: William J. Feltus
Publisher: CQ Press
Total Pages: 369
Release: 2018-07-04
Genre: Political Science
ISBN: 154431678X

Take your students on a journey into the world of campaign managers. Powered by scores of interviews and surveys of political professionals, the book considers the purpose, potency, and poetry of modern political campaigns in the US.

Strangers To Superfans: A Marketing Guide to The Reader Journey

Strangers To Superfans: A Marketing Guide to The Reader Journey
Author: David Gaughran
Publisher: David Gaughran
Total Pages: 108
Release: 2020-07-29
Genre: Language Arts & Disciplines
ISBN: 9187109212

From the author of Let's Get Digital and Amazon Decoded, this book will change how you think about marketing. Strangers to Superfans puts you in the shoes of your Ideal Readers, and forces you to view your marketing from their perspective. *Learn the five stages in the Reader Journey. *Identify where your blockages are and how to fix them. *Optimize each stage to increase conversion. *Boost sales by making the process more frictionless. *Build an army of passionate readers who do the selling for you. It's not enough to know who your Ideal Readers are, you also need to imagine how they feel when a recommendation email arrives containing your cover. You must figure out why they hesitated before clicking the Buy button. And it's crucial to determine why they liked your book enough to finish it... but not sufficiently to recommend it to their friends. The Reader Journey is a new marketing paradigm that maps out the journey your Ideal Readers take in their transformation from strangers to superfans.

The 101 of Book Marketing

The 101 of Book Marketing
Author: Bo Bennett, PhD
Publisher: eBookIt.com
Total Pages: 97
Release:
Genre: Language Arts & Disciplines
ISBN: 1456642448

Navigate the Trail of Self-Publishing with Ease: A Comprehensive Guide to Book MarketingSelf-publishing your book is just the start of your journey. The real challenge lies in promoting your masterpiece, making it visible to the right audience, and generating sales. "The 101 of Book Marketing: A Self-Published Author's Guide" has all the answers you've been seeking.This comprehensive guide deciphers the cluttered landscape of self-publishing, offering clear insights into its definition, benefits, and challenges. The book makes a compelling case for why book marketing is crucial, highlighting realistic expectations for organic growth that won't cough up your fortune.Did you know that you, as an author, are a brand yourself? This book helps you develop and consistently maintain your author brand. It also provides tactics to build a robust online presence, showcasing the importance of having a personal website, social media engagement, and leveraging networking platforms like Facebook, Twitter, LinkedIn, Instagram, and more.While emphasizing the digital world, the book doesn't disregard the magic of offline marketing strategies. It guides you on organizing book readings and signings, networking events, and speaking engagements. You also get a roadmap for accumulating beneficial book reviews and methods of implementing promotional techniques for boosting visibility.Advertising your book doesn't have to be a daunting task. This guide demystifies where to advertise, weighing in on paid advertising versus free advertising options. Discover how Artificial Intelligence is transforming book marketing and how Amazon's algorithm can be harnessed for self-publishing success.Gauge your success and maintain the marketing momentum with the help of valuable tips on setting and measuring goals and formulating long-term marketing plans. Learn from the case studies of successful self-published authors, concluding with an appendix of useful resources for your reference. Get your copy today and embark on a successful self-publishing journey!

The Business of Digital Publishing

The Business of Digital Publishing
Author: Frania Hall
Publisher: Routledge
Total Pages: 340
Release: 2022-04-28
Genre: Social Science
ISBN: 0429751621

Thoroughly revised and updated throughout, the second edition of The Business of Digital Publishing provides an essential introduction to the development of digital products in the book and journal industries today. Offering a fundamental overview of the main technological developments that have influenced the growth of digital publishing, the author introduces students to the key terms and concepts that make digital publishing possible. The four key publishing sectors (professional reference, academic, education and trade) are explored in detail, providing students with the technical literacy to understand digital developments and examine the growth of new business models. In this edition, sections have been updated to address the growth of audiobooks, reading apps, metadata, and open access, while original case studies address key issues such as digital-first publishing, EPUB, social media and crowdsourcing. Also covered are the key issues and debates that face the industry as a whole, such as pricing and copyright, and their impact on the industry is explored through relevant case studies. Taken together, the chapters examine the challenges of digital publishing and explore the opportunities it provides to develop new and diverse audiences. The Business of Digital Publishing remains an invaluable resource for any publishing student looking for a starting point from which to explore the world of digital publishing.

The Novel as Network

The Novel as Network
Author: Tim Lanzendörfer
Publisher: Springer Nature
Total Pages: 335
Release: 2020-09-23
Genre: Literary Criticism
ISBN: 303053409X

The Novel as Network: Forms, Ideas, Commodities engages with the contemporary Anglophone novel and its derivatives and by-products such as graphic novels, comics, podcasts, and Quality TV. This collection investigates the meaning of the novel in the larger system of contemporary media production and (post-)print culture, viewing the novel through the lens of actor network theory as a node in the novel network. Chapters underscore the deep interconnection between all the aspects of the novel, between the novel as a (literary) form, as an idea, and as a commodity. Bringing together experts from American, British, and Postcolonial Studies, as well as Book, Publishing, and Media Studies, this collection offers a new vantage point to view the novel in its multifaceted expressions today.

Battle for the Big Sky

Battle for the Big Sky
Author: David C.W. Parker
Publisher: CQ Press
Total Pages: 268
Release: 2014-10-10
Genre: Political Science
ISBN: 1483368653

Battle for the Big Sky delves into one of the few competitive races of the 2012 election: the US Senate campaign in Montana. Author David C.W. Parker was granted exceptional access by both candidates over the 21 months preceding the election, allowing him to tell the story of the race in rare and fascinating detail, while also exploring the impact of Citizens United and so-called "dark money" on the campaign. The Montana setting offers readers a view into the rising political influence of the West, the importance of "place" in politics, and the impact of congressional styles and constituent relationships on campaigns and elections. Parker skillfully weaves political analysis into his narrative and places the race in the broader context of congressional elections and the research literature.