Instructor's Manual to Accompany Cases in Advertising and Promotion Management
Author | : John A. Quelch |
Publisher | : |
Total Pages | : 530 |
Release | : 1994-01-01 |
Genre | : Advertising |
ISBN | : 9780256122732 |
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Author | : John A. Quelch |
Publisher | : |
Total Pages | : 530 |
Release | : 1994-01-01 |
Genre | : Advertising |
ISBN | : 9780256122732 |
Author | : Terence A. Shimp |
Publisher | : |
Total Pages | : 491 |
Release | : 1993-01 |
Genre | : Advertising |
ISBN | : 9780030970764 |
Author | : William G. Nickels |
Publisher | : |
Total Pages | : 72 |
Release | : 1975 |
Genre | : Communication in marketing |
ISBN | : |
Author | : Allen E. Smith |
Publisher | : |
Total Pages | : 196 |
Release | : 1984 |
Genre | : Sales promotion |
ISBN | : |
Author | : John H. Murphy |
Publisher | : |
Total Pages | : 275 |
Release | : 1993 |
Genre | : |
ISBN | : 9780030970214 |
Author | : Dave Jones |
Publisher | : |
Total Pages | : |
Release | : 2000 |
Genre | : Advertising |
ISBN | : 9780030266317 |
Author | : Richard J. Semenik |
Publisher | : |
Total Pages | : 226 |
Release | : 2002 |
Genre | : Advertising campaigns |
ISBN | : 9780324062557 |