Inside Campaigns

Inside Campaigns
Author: William J. Feltus
Publisher: CQ Press
Total Pages: 358
Release: 2016-02-24
Genre: Political Science
ISBN: 1506332986

Inside Campaigns: Elections Through the Eyes of Political Professionals offers readers a detailed, thoroughly researched examination of U.S. political campaigns. Through the eyes of more than 100 campaign managers and political professionals, it takes a behind-the-scenes look at the ways campaigns are managed, the strategies that are employed, the roles played by both staff and the candidates, and all the ways campaigns affect election outcomes. The expert author team of William J. Feltus, Kenneth M. Goldstein, and Matthew Dallek provide guidance drawn from actual campaign case studies, contribute their own data-backed assessment of the current state of modern political campaign management, and offer a trove of observations and war stories. Interviewees include high-profile professionals such as David Axelrod, Ken Mehlman, James Carville, and Kevin Sheekey, as well as lesser-known political journeymen and women who manage America’s state and local campaigns. Democrats and Republicans are evenly represented, giving students a balanced, unique and valuable insight into how campaigns operate.

Inside the Campaign

Inside the Campaign
Author: Alex Marland
Publisher: UBC Press
Total Pages: 263
Release: 2020-05-01
Genre: Political Science
ISBN: 0774864699

Inside the Campaign is a behind-the-scenes look at the people involved in an election campaign and the work they do. Each chapter reveals the duties and obstacles faced during the heat of a campaign. Practitioners and political scientists collaborate to present real-world insights that demystify over a dozen occupations, including campaign chairs, fundraisers, advertisers, platform designers, communication personnel, election administrators, political staff, journalists, and pollsters. Inside the Campaign provides an inside look at, and unparalleled understanding of, the nuts and bolts of running a federal campaign in Canada.

Posters, Propaganda, and Persuasion in Election Campaigns Around the World and Through History

Posters, Propaganda, and Persuasion in Election Campaigns Around the World and Through History
Author: Steven A. Seidman
Publisher: Peter Lang
Total Pages: 360
Release: 2008
Genre: Antiques & Collectibles
ISBN: 9780820486161

How effective are election campaign posters? Providing a unique political history, this book traces the impact that these posters - as well as broadsides, banners, and billboards - have had around the world over the last two centuries. It focuses on the use of this campaign material in the United States, as well as in France, Great Britain, Germany, South Africa, Japan, Mexico, and many other countries. The book examines how posters evolved and discusses their changing role in the twentieth century and thereafter; how technology, education, legislation, artistic movements, advertising, and political systems effected changes in election posters and other campaign media, and how they were employed around the world. This comprehensive and original overview of this campaign material includes the first extensive review of the research literature on the topic. Posters, Propaganda, and Persuasion will be useful to scholars and students interested in communications, politics, history, advertising and marketing, art history, and graphic design.

Battle for the Soul

Battle for the Soul
Author: Edward-Isaac Dovere
Publisher: Penguin
Total Pages: 545
Release: 2022-05-31
Genre: Political Science
ISBN: 1984878093

An award-winning political journalist for The Atlantic tells the inside story of how the embattled Democratic Party, seeking a direction for its future during the Trump years, successfully regained the White House. The 2020 presidential campaign was a defining moment for America. As Donald Trump and his nativist populism cowed the Republican Party into submission, many Democrats—haunted by Hillary Clinton’s shocking loss in 2016 and the resulting four-year-long identity crisis—were convinced that he would be unbeatable. Their party and the country, it seemed, might never recover. How, then, did Democrats manage to win the presidency, especially after the longest primary race with the biggest field ever? How did they keep themselves united through an internal struggle between newly empowered progressives and establishment forces—playing out against a pandemic, an economic crisis, and a new racial reckoning? Edward-Isaac Dovere’s Battle for the Soul is the searing, fly-on-the-wall account of the Democrats’ journey through recalibration and rebirth. Dovere traces this process: from the early days in the wilderness of the post-Obama era to the jockeying of potential candidates; from the backroom battles and exhausting campaigns to the unlikely triumph of the man few expected to win; and on through the inauguration and the insurrection at the Capitol. Dovere draws on years of on-the-ground reporting and contemporaneous conversations with the key players—whether with Pete Buttigieg in his hotel suite in Des Moines an hour before he won the Iowa caucuses or with Joe Biden in his first-ever interview in the Oval Office—as well as with aides, advisors, and voters. Offering unparalleled access and an insider’s command of the campaign, Battle for the Soul takes a compelling look at the policies, politics, and people, as well as the often absurd process of running for president. This fresh and timely story brings you on the trail, into the private rooms, and along to eavesdrop on critical conversations. You will never see campaigns or this turning point in our history the same way again.

Political Communication in American Campaigns

Political Communication in American Campaigns
Author: Joseph S. Tuman
Publisher: SAGE
Total Pages: 305
Release: 2008
Genre: Language Arts & Disciplines
ISBN: 1412909457

""What makes this book unique is the basic structure: Descriptive or historical chapters, followed by discussions of strategies and tactics of political communication in numerous contexts.""

The Persuadable Voter

The Persuadable Voter
Author: D. Sunshine Hillygus
Publisher: Princeton University Press
Total Pages: 268
Release: 2014-04-24
Genre: Political Science
ISBN: 1400831598

The use of wedge issues such as abortion, gay marriage, and immigration has become standard political strategy in contemporary presidential campaigns. Why do candidates use such divisive appeals? Who in the electorate is persuaded by these controversial issues? And what are the consequences for American democracy? In this provocative and engaging analysis of presidential campaigns, Sunshine Hillygus and Todd Shields identify the types of citizens responsive to campaign information, the reasons they are responsive, and the tactics candidates use to sway these pivotal voters. The Persuadable Voter shows how emerging information technologies have changed the way candidates communicate, who they target, and what issues they talk about. As Hillygus and Shields explore the complex relationships between candidates, voters, and technology, they reveal potentially troubling results for political equality and democratic governance. The Persuadable Voter examines recent and historical campaigns using a wealth of data from national surveys, experimental research, campaign advertising, archival work, and interviews with campaign practitioners. With its rigorous multimethod approach and broad theoretical perspective, the book offers a timely and thorough understanding of voter decision making, candidate strategy, and the dynamics of presidential campaigns.

In Defense of Negativity

In Defense of Negativity
Author: John G. Geer
Publisher: University of Chicago Press
Total Pages: 221
Release: 2008-07-29
Genre: Political Science
ISBN: 0226285006

Americans tend to see negative campaign ads as just that: negative. Pundits, journalists, voters, and scholars frequently complain that such ads undermine elections and even democratic government itself. But John G. Geer here takes the opposite stance, arguing that when political candidates attack each other, raising doubts about each other’s views and qualifications, voters—and the democratic process—benefit. In Defense of Negativity, Geer’s study of negative advertising in presidential campaigns from 1960 to 2004, asserts that the proliferating attack ads are far more likely than positive ads to focus on salient political issues, rather than politicians’ personal characteristics. Accordingly, the ads enrich the democratic process, providing voters with relevant and substantial information before they head to the polls. An important and timely contribution to American political discourse, In Defense of Negativity concludes that if we want campaigns to grapple with relevant issues and address real problems, negative ads just might be the solution.

Redress

Redress
Author: John Tateishi
Publisher: Heyday Books
Total Pages: 0
Release: 2024-08-27
Genre: Biography & Autobiography
ISBN: 9781597146463

The story of how nearly 100,000 Americans achieved reparations and an official apology for one of the most shameful episodes in US history. For decades the World War II incarceration of Japanese Americans remained hidden from the historical record, its shattering effects kept silent. But in the 1970s the Japanese American Citizens League began a campaign for an official government apology and monetary compensation. Redress is John Tateishi's firsthand account of this against-all-odds campaign. Tateishi, who led the JACL Redress Committee for many years, admits the task was herculean. The campaign sought an unprecedented admission of wrongdoing from Congress. It depended on a unified effort but began with an acutely divided community; for many, the shame of "camp" was so deep that they could not even speak of it. And Tateishi knew that the campaign would succeed only if the public learned that there had been concentration camps on US soil. Redress is the story of a community reckoning with what it means to be both culturally Japanese and American citizens, and what it means to prevent terrible harms from happening again. This edition features a new preface about the lessons Tateishi's story might have for reparations efforts today.