Infinite Retina
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| Author | : Irena Cronin |
| Publisher | : Packt Publishing Ltd |
| Total Pages | : 403 |
| Release | : 2020-05-08 |
| Genre | : Computers |
| ISBN | : 1838823832 |
A compelling and insightful look at the future of Spatial Computing, and how this cutting-edge technology is changing the way we do business across seven primary industries, and what it means for humanity as a whole. Key Features Discover how Spatial Computing is changing the face of technology Get a roadmap for the disruptions caused by Spatial Computing and how it will affect seven major industries Gain insights about the past, present, and future of technology from the world’s leading experts and innovators Book DescriptionWhat is Spatial Computing and why is everyone from Tesla, Apple, and Facebook investing heavily in it? In The Infinite Retina, authors Irena Cronin and Robert Scoble attempt to answer that question by helping you understand where Spatial Computing?an augmented reality where humans and machines can interact in a physical space?came from, where it's going, and why it's so fundamentally different from the computers or mobile phones that came before. They present seven visions of the future and the industry verticals in which Spatial Computing has the most influence?Transportation; Technology, Media, and Telecommunications; Manufacturing; Retail; Healthcare; Finance; and Education. The book also shares insights about the past, present, and future from leading experts an other industry veterans and innovators, including Sebastian Thrun, Ken Bretschneider, and Hugo Swart. They dive into what they think will happen in Spatial Computing in the near and medium term, and also explore what it could mean for humanity in the long term. The Infinite Retina then leaves it up to you to decide whether Spatial Computing is truly where the future of technology is heading or whether it's just an exciting, but passing, phase.What you will learn Look back at historical paradigms that changed the face of technology Consider how Spatial Computing could be the new technology that changes our lives See how Virtual and Augmented Reality will change the way we do healthcare Learn how Spatial Computing technology will lead to fully automated transportation Think about how Spatial Computing will change the manufacturing industry Explore how finance and retail are going to be impacted through Spatial Computing devices Hear accounts from industry experts on what they expect Spatial Computing to bring to their sectors Who this book is for The Infinite Retina is for anyone interested in the future of technology and how Augmented Reality and Spatial Computing (among other developments) will affect both businesses and the individual.
| Author | : |
| Publisher | : Springer Nature |
| Total Pages | : 243 |
| Release | : |
| Genre | : |
| ISBN | : 2384762931 |
| Author | : Peter M. Smudde |
| Publisher | : Taylor & Francis |
| Total Pages | : 392 |
| Release | : 2023-03-02 |
| Genre | : Business & Economics |
| ISBN | : 100083249X |
The second edition of Managing Public Relations introduces students to the key concepts and practices involved in the day-to-day running of a PR operation, whether it is a company department, an independent agency, or any organized group focused on PR. The book’s unique approach places the PR function within the broader context of an organization, equipping students with the essential business knowledge, perspective, and skills needed when starting out in their careers. This second edition has been fully updated throughout and includes: Current examples and testimonials from across the globe, as well as updated "Executive Viewpoints" Expanded content on strategic planning, budgeting, and financial statements Detailed commentary on topics relevant to the modern workplace, including remote management Consideration of diversity, inclusion, equity, and access within PR Additional content on the use of analytics and measuring return on investment (ROI) Updated online material, including an Instructor’s Manual that incorporates problem-based questions, example assignments, and activities A highly practical and comprehensive guide, this textbook should be essential reading for advanced undergraduate and postgraduate students studying public relations management, strategic communications and marketing management.
| Author | : Marylène Delbourg-Delphis |
| Publisher | : Georgetown University Press |
| Total Pages | : 392 |
| Release | : 2024 |
| Genre | : Business & Economics |
| ISBN | : 1647124220 |
"This tour-de-force of the history of the implementation of innovation seeks to address one of the biggest problems faced by entrepreneurs and corporate executives alike: the conflation of entrepreneurship with innovation. They are not the same, and they each come with their own challenges and opportunities. Starting a business is not the same as innovating a new product or service. Many books explain how to pitch, start and scale a company, as well as how to structure engineering, product, sales, marketing, and financial departments. It's implied that the company has a product or a service that has enough differentiators for the organization to succeed in the marketplace and that its founders and teams will thereby automatically be perceived as innovators. People get their understanding of what innovating means from various informal and formal sources, but it's when they get into creating something novel, whether a new product, conceptual breakthrough or business model, that they truly begin to reflect on what they thought they knew. It is then that they often become confused by the conventional wisdom. Silicon Valley pioneer and serial entrepreneur Marylene Delbourg-Delphis answers the most important questions about innovation that she has been asked by other founders and CEOs over the years. Packed with the benefits of hands-on experience, historical knowledge, and conceptual analysis, this book is a critical foundation for innovators, whether entrepreneurs or the strategic leadership teams of established companies, including heads of sales, marketing, operations, and product development"--
| Author | : Irena Cronin |
| Publisher | : Packt Publishing Ltd |
| Total Pages | : 458 |
| Release | : 2023-11-30 |
| Genre | : Technology & Engineering |
| ISBN | : 1837631999 |
Discover what the metaverse can do for your business by exploring AR and VR, core support technologies, and use cases, while developing an understanding of its benefits, dangers, and future Key Features Understand the metaverse and learn how augmented reality and virtual reality are integral to it Get a solid understanding of core metaverse technologies Become a metaverse business thought leader by learning from real-world use cases Purchase of the print or Kindle book includes a free PDF eBook Book Description“The metaverse” has become a widely known term within a very short time span. The Immersive Metaverse Playbook for Business Leaders explicitly explains what it really refers to and shows you how to plot your business road map using the metaverse. This book helps you understand the concept of the metaverse, along with the implementation of generative AI in it. You'll not only get to grips with the underlying concepts, but also take a closer look at key technologies that power the metaverse, enabling you to plan your business road map. The chapters include use cases on social interaction, work, entertainment, art, and shopping to help you make better decisions when it comes to metaverse product and service development. You’ll also explore the overall societal benefits and dangers related to issues such as privacy encroachment, technology addiction, and sluggishness. The concluding chapters discuss the future of AR and VR roles in the metaverse and the metaverse as a whole to enable you to make long-term business plans. By the end of this book, you'll be able to successfully invest, build, and market metaverse products and services that set you apart as a progressive technology leader.What you will learn Get to grips with the concept of the metaverse, its origin, and its present state Understand how AR and VR strategically fit into the metaverse Delve into core technologies that power the metaverse Dig into use cases that enable finer strategic decision-making Understand the benefits and possible dangers of the metaverse Plan further ahead by understanding the future of the metaverse Who this book is for If you are a C-suite technology and business executive, this book is for you. Investors, entrepreneurs, and other tech professionals will also find it beneficial. This book does not require any previous understanding of the metaverse or immersive technologies.
| Author | : Chris Stokel-Walker |
| Publisher | : Canbury Press |
| Total Pages | : 320 |
| Release | : 2024-05-09 |
| Genre | : Computers |
| ISBN | : 191448732X |
'An excellent starter for those who want to gain an insight into how AI works and why it's likely to shape our lives.' – The Daily Telegraph Artificial intelligence will shake up our lives as thoroughly as the arrival of the internet. This popular, up-to-date book charts AI’s rise from its Cold War origins to its explosive growth in the 2020s. Tech journalist Chris Stokel-Walker (TikTok Boom and YouTubers) goes into the laboratories of the Silicon Valley innovators making rapid advances in ‘large language models’ of machine learning. He meets the insiders at Google and OpenAI who built Gemini and ChatGPT and reveals the extraordinary plans they have for them. Along the way, he explores AI’s dark side by talking to workers who have lost their jobs to bots and engages with futurologists worried that a man-made super-intelligence could threaten humankind. He answers critical questions about the AI revolution, such as what humanity might be jeopardising and the professions that will win and lose – and whether the existential threat technologists Elon Musk and Sam Altman are warning about is realistic – or a smokescreen to divert attention away from their growing power. How AI Ate the World is a ‘start here’ guide for anyone who wants to know more about the world we have just entered. Reviews 'An excellent starter for those who want to gain an insight into how AI works and why it's likely to shape our lives.' The Daily Telegraph 'How AI Ate the World prodigiously captures the key issues and concerns around artificial intelligence.' Azeem Azhar, Exponential View 'From ancient China to Victorian England, How AI Ate The World is the story of the characters, moments, technologies, and relationships that populate the rich history of artificial intelligence... How AI Ate The World grapples with what the age of automation means for the people living through it.' Harry Law, University of Cambridge 'A witty, engaging book that takes us through AI's bumpy past to help us understand its present, and future, impacts. I highly recommend it to anyone who is impacted by AI tech – which is to say, everyone on the planet.' Sasha Luccioni, Hugging Face 'Easily the most comprehensive book on AI I have read so far, covering all the key issues' Peter Hunt, Business & Tech Correspondent, Evening Standard 'A comprehensive and compelling look at the technology that's transforming our world. It's an essential guide, full of surprises, to the technology you need to know.' Matt Navarra, social media expert 'Whether you are new to AI or have been following the AI hype for years, Chris Stokel-Walker offers an entertaining balance of history, context and insight that has something for everyone. The story of AI’s evolution is a complex one, but Stokel-Walker tackles it in a clear, direct way that will bring you up to speed while helping you grapple with what it all means — for individuals, the workplace, society and the planet.' Sharon Goldman, VentureBeat 'This book is a wild, brilliant ride through centuries of thinking about and decades of developing machines that can learn. As a crash course in how we got to this current point of thrilling chaos, it will take some beating. Whether or not you agree with Stokel-Walker’s solutions or not, How AI Ate The World is essential reading to understand where we are and how we got here' Ciaran Martin, former CEO, UK National Cyber Security Centre Buy the book to discover your future
| Author | : Cathy Hackl |
| Publisher | : John Wiley & Sons |
| Total Pages | : 230 |
| Release | : 2024-05-14 |
| Genre | : Business & Economics |
| ISBN | : 139424441X |
The next phase of the internet—multimodal, vision-enabled AI that will transform society Written by Irena Cronin, renowned consultant in the immersive space, and Cathy Hackl, globally recognized tech & gaming executive, futurist, and speaker, Spatial Computing: An AI-Driven Business Revolution reveals exclusive insider knowledge of what's happening today in the convergence of AI and spatial computing. Spatial Computing is an evolving 3D-centric form of computing that uses AI, Computer Vision, and extended reality to blend virtual experiences into the physical world, breaking free from screens into everything you can see, experience, and know. Spatial Computing: An AI-Driven Business Revolution includes coverage of: The new paradigm of human-to-human and human-computer interaction, enhancing how we visualize, simulate, and interact with data in physical and virtual locations Navigating the world alongside robots, drones, cars, virtual assistants, and beyond—without the limitation of just one technology or device Insights, tools and illustrative use cases that enable businesses to harness the convergence of AI and spatial computing today and in the decade to come via both hardware and software The impact of spatial computing is just starting to be felt. Spatial Computing: An AI-Driven Business Revolution is a must-have resource for business leaders who wish to fully understand this new form of revolutionary, evolutionary technology that is expected to be even more impactful than personal computing and mobile computing.
| Author | : John V. Forrester |
| Publisher | : Elsevier Health Sciences |
| Total Pages | : 697 |
| Release | : 2020-10-18 |
| Genre | : Medical |
| ISBN | : 0702079944 |
The Eye: Basic Sciences in Practice provides highly accessible, one-stop coverage of all the essential basic science required by today's ophthalmologists and optometrists in training. It is also core reading for those embarking on a career in visual and ophthalmic science, as well as an invaluable, current refresher for the range of practitioners working in this area. Building on previous success, this fifth edition has been fully revised in line with current curricula, key research developments and clinical best practice. It succinctly incorporates critical developments in fast-moving fields related to the eye and vision, including genetics, pharmacology, microbiology, immunology, pathology, neurophysiology, neuroanatomy and imaging. Topical coverage includes: - Major advances in the search for new genes underpinning disease in ophthalmology - The emergence of new infections such as Ebola, Zika and COVID-19 - The importance of the gastrointestinal tract as an immune organ and its functional dependence on the microbiome - Key aspects of melanopsin, melatonin and new ways of light sensing Also, (print purchasers) benefit from access to the complete, fully searchable electronic text, with integrated video and other bonus materials to further explain and expand on key concepts. This combines to make The Eye a more flexible, comprehensive and engaging learning package than ever before. - The only all-embracing textbook of the basic sciences suitable for trainee ophthalmologists, optometrists and vision scientists. - Utilising an attractive page design with over 300 colour drawings and 200 photographs this is an attractive and accessible text to learn from. - The text presents in a readable form an account of all the basic sciences necessary for an understanding of the eye – anatomy, embryology, genetics, biochemistry, physiology, pharmacology, immunology, microbiology and infection and pathology.
| Author | : J. Milton Johnston |
| Publisher | : |
| Total Pages | : 248 |
| Release | : 1892 |
| Genre | : Eye |
| ISBN | : |
| Author | : Scott Cameron |
| Publisher | : |
| Total Pages | : 350 |
| Release | : 1960 |
| Genre | : Computers |
| ISBN | : |
