Ideas Influence And Income
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Author | : Tanya Hall |
Publisher | : Greenleaf Book Group |
Total Pages | : 273 |
Release | : 2018-05-27 |
Genre | : Business & Economics |
ISBN | : 1626345155 |
A comprehensive guide to writing, publishing, and launching your book—and monetizing your content Are you considering writing a book to boost your visibility and credibility? Or just trying to figure out how to use the book you already have to build more influence and income? No matter where you are in the process, Ideas, Influence, and Income is your field guide to using a strategic and successful publishing experience as the groundwork for a larger plan to monetize your content. Designed for experts and thought leaders and written by Greenleaf Book Group CEO Tanya Hall, this book will teach you how to • Get clarity on your message and audience • Develop your manuscript and choose a publishing option • Build your author platform and presence through social media, publicity, influencer marketing, and partnerships • Launch your book with the bang that it deserves • Use the content you’ve developed to create new income streams beyond the book These are the tools and strategies Hall has used to launch the 1000+ titles represented by Greenleaf Book Group, an independent publishing company that has made the Inc 500/5000 Fastest Growing Companies in America list seven times. A book is the holy grail of content marketing, and approaching it strategically from the outset ensures a return on the time, energy, and money behind it. Ideas, Influence, and Income is a must-have resource for authors seeking a smarter way to get the most out of publishing.
Author | : Chris Guillebeau |
Publisher | : Ten Speed Press |
Total Pages | : 338 |
Release | : 2019-06-04 |
Genre | : Business & Economics |
ISBN | : 0399582584 |
Best-selling author Chris Guillebeau presents a full-color ideabook featuring 100 stories of regular people launching successful side businesses that almost anyone can do. This unique guide features the startup stories of regular people launching side businesses that almost anyone can do: an urban tour guide, an artist inspired by maps, a travel site founder, an ice pop maker, a confetti photographer, a group of friends who sell hammocks to support local economies, and many more. In 100 Side Hustles, best-selling author of The $100 Startup Chris Guillebeau presents a colorful "idea book" filled with inspiration for your next big idea. Distilled from Guillebeau's popular Side Hustle School podcast, these case studies feature teachers, artists, coders, and even entire families who've found ways to create new sources of income. With insights, takeaways, and photography that reveals the human element behind the hustles, this playbook covers every important step of launching a side hustle, from identifying underserved markets to crafting unique products and services that spring from your passions. Soon you'll find yourself joining the ranks of these innovative entrepreneurs--making money on the side while living your best life.
Author | : Lynn A. Stout |
Publisher | : Berrett-Koehler Publishers |
Total Pages | : 185 |
Release | : 2019-01-29 |
Genre | : Political Science |
ISBN | : 1523095660 |
Corporations have a huge influence on the life of every citizen—this book offers a visionary but practical plan to give every citizen a say in how corporations are run while also gaining some supplemental income. It lays out a clear approach that uses the mechanisms of the private market to hold corporations accountable to the public. This would happen through the creation of what the authors call the Universal Fund, a kind of national, democratic, mega mutual fund. Every American over eighteen would be entitled to a share and would participate in directing its share voting choices. Corporations and wealthy individuals would donate stocks, bonds, cash, or other assets to the fund just like they do to other philanthropic ventures now. The fund would pay out dividends to its citizen-shareholders that would grow as the fund grows. The Universal Fund is undoubtedly a big idea, but it is also eminently practical: it uses the tools of capitalism, not government, to give all citizens a direct influence on corporate actions. It would be a major institutional investor beholden not to a small elite group of stockholders pushing for short-term gain but to everyone. The fund would reward corporations that made sure their actions didn't harm people, communities, and the environment, and it would enable them to invest in innovations that would take more than a few months to pay off. Which is another reason corporations would donate to the fund—they could be freed from the constant pressure to maximize their quarterly share price and would essentially be subsidized for doing good. The authors demonstrate that our current economic rules force corporations to be shortsighted and even destructive because for most large investors, nothing matters but share price. The Universal Fund is designed to be a powerful positive balancing force, making the world a better place and the United States a better nation.
Author | : Annie Lowrey |
Publisher | : Crown |
Total Pages | : 274 |
Release | : 2018-07-10 |
Genre | : Political Science |
ISBN | : 1524758787 |
A New York Times Book Review Editors' Choice Shortlisted for the 2018 FT & McKinsey Business Book of the Year Award A brilliantly reported, global look at universal basic income—a stipend given to every citizen—and why it might be necessary in an age of rising inequality, persistent poverty, and dazzling technology. Imagine if every month the government deposited $1,000 into your bank account, with nothing expected in return. It sounds crazy. But it has become one of the most influential and hotly debated policy ideas of our time. Futurists, radicals, libertarians, socialists, union representatives, feminists, conservatives, Bernie supporters, development economists, child-care workers, welfare recipients, and politicians from India to Finland to Canada to Mexico—all are talking about UBI. In this sparkling and provocative book, economics writer Annie Lowrey examines the UBI movement from many angles. She travels to Kenya to see how a UBI is lifting the poorest people on earth out of destitution, India to see how inefficient government programs are failing the poor, South Korea to interrogate UBI’s intellectual pedigree, and Silicon Valley to meet the tech titans financing UBI pilots in expectation of a world with advanced artificial intelligence and little need for human labor. Lowrey explores the potential of such a sweeping policy and the challenges the movement faces, among them contradictory aims, uncomfortable costs, and, most powerfully, the entrenched belief that no one should get something for nothing. In the end, she shows how this arcane policy has the potential to solve some of our most intractable economic problems, while offering a new vision of citizenship and a firmer foundation for our society in this age of turbulence and marvels.
Author | : Bill Burnett |
Publisher | : Knopf |
Total Pages | : 274 |
Release | : 2016-09-20 |
Genre | : Self-Help |
ISBN | : 110187533X |
#1 NEW YORK TIMES BEST SELLER • At last, a book that shows you how to build—design—a life you can thrive in, at any age or stage • “Life has questions. They have answers.” —The New York Times Designers create worlds and solve problems using design thinking. Look around your office or home—at the tablet or smartphone you may be holding or the chair you are sitting in. Everything in our lives was designed by someone. And every design starts with a problem that a designer or team of designers seeks to solve. In this book, Bill Burnett and Dave Evans show us how design thinking can help us create a life that is both meaningful and fulfilling, regardless of who or where we are, what we do or have done for a living, or how young or old we are. The same design thinking responsible for amazing technology, products, and spaces can be used to design and build your career and your life, a life of fulfillment and joy, constantly creative and productive, one that always holds the possibility of surprise.
Author | : Ben Gioia |
Publisher | : |
Total Pages | : 146 |
Release | : 2016-08-08 |
Genre | : |
ISBN | : 9780692761854 |
* What To Expect and How To Use This Book *By reading this book, you're going to learn how to be a more influential leader and communicator.As you immerse yourself in the coming chapters, keep in mind that what you're about to learn serves a dual purpose:1. You're going to learn concepts, perspectives, and strategies that you can apply to your business, today; and2. These will expand into many other aspects of your business and your life, helping you to communicate more effectively, be a better leader, make a bigger impact, and live the life you want.This isn't like any other book you've read.* It's saturated with takeaways (that can be applied by most people in most industries).* It's based on timeless principles that have been used by masters, orators, writers, and leaders throughout history and are continuing into the future.* Although it's a nonfiction book, it's written in a more conversational, narrative way. It's chock full of stories, imagery, anecdotes, provocative questions, case studies, and opportunities to pause, reflect, and learn.This will make the ideas and concepts tangible... to make the learning stick... to become part of your "muscle memory" so you can use it again and again.Heads up!As you're already well aware, no amount of reading or memorizing will make you successful. It is the understanding and application of knowledge and wisdom which makes it all happen. So I invite you take some time to really be here and be present. Shut the door, put the phone in airplane mode, and get comfy. Have a notebook handy, get some sticky notes, write in the margins, share your thoughts on the occasional "Your Thoughts Here" pages, and dictate your thoughts into your phone...... as I tell you a little story... ... about Influence With A Heart(tm).
Author | : Barbara Robles |
Publisher | : The New Press |
Total Pages | : 337 |
Release | : 2006-06-05 |
Genre | : Business & Economics |
ISBN | : 1595585621 |
For every dollar owned by the average white family in the United States, the average family of color has less than a dime. Why do people of color have so little wealth? The Color of Wealth lays bare a dirty secret: for centuries, people of color have been barred by laws and by discrimination from participating in government wealth-building programs that benefit white Americans. This accessible book—published in conjunction with one of the country's leading economics education organizations—makes the case that until government policy tackles disparities in wealth, not just income, the United States will never have racial or economic justice. Written by five leading experts on the racial wealth divide who recount the asset-building histories of Native Americans, Latinos, African Americans, Asian Americans, and European Americans, this book is a uniquely comprehensive multicultural history of American wealth. With its focus on public policies—how, for example, many post–World War II GI Bill programs helped whites only—The Color of Wealth is the first book to demonstrate the decisive influence of government on Americans' net worth.
Author | : Morgan Housel |
Publisher | : Harriman House Limited |
Total Pages | : 209 |
Release | : 2020-09-08 |
Genre | : Business & Economics |
ISBN | : 085719769X |
Doing well with money isn’t necessarily about what you know. It’s about how you behave. And behavior is hard to teach, even to really smart people. Money—investing, personal finance, and business decisions—is typically taught as a math-based field, where data and formulas tell us exactly what to do. But in the real world people don’t make financial decisions on a spreadsheet. They make them at the dinner table, or in a meeting room, where personal history, your own unique view of the world, ego, pride, marketing, and odd incentives are scrambled together. In The Psychology of Money, award-winning author Morgan Housel shares 19 short stories exploring the strange ways people think about money and teaches you how to make better sense of one of life’s most important topics.
Author | : Elizabeth Dunn |
Publisher | : Simon and Schuster |
Total Pages | : 224 |
Release | : 2013-05-14 |
Genre | : Business & Economics |
ISBN | : 1476740704 |
If you think money can’t buy happiness, you’re not spending it right. Two rising stars in behavioral science explain how money can buy happiness—if you follow five core principles of smarter spending. If you think money can’t buy happiness, you’re not spending it right. Two rising stars in behavioral science explain how money can buy happiness—if you follow five core principles of smarter spending. Happy Money offers a tour of new research on the science of spending. Most people recognize that they need professional advice on how to earn, save, and invest their money. When it comes to spending that money, most people just follow their intuitions. But scientific research shows that those intuitions are often wrong. Happy Money explains why you can get more happiness for your money by following five principles, from choosing experiences over stuff to spending money on others. And the five principles can be used not only by individuals but by companies seeking to create happier employees and provide “happier products” to their customers. Elizabeth Dunn and Michael Norton show how companies from Google to Pepsi to Crate & Barrel have put these ideas into action. Along the way, the authors describe new research that reveals that luxury cars often provide no more pleasure than economy models, that commercials can actually enhance the enjoyment of watching television, and that residents of many cities frequently miss out on inexpensive pleasures in their hometowns. By the end of this book, readers will ask themselves one simple question whenever they reach for their wallets: Am I getting the biggest happiness bang for my buck?
Author | : Dale Carnegie |
Publisher | : Good Press |
Total Pages | : 262 |
Release | : 2023-11-26 |
Genre | : Self-Help |
ISBN | : |
Dale Carnegie's 'How to Win Friends & Influence People' is a timeless self-help classic that explores the art of building successful relationships through effective communication. Written in a straightforward and engaging style, Carnegie's book provides practical advice on how to enhance social skills, improve leadership qualities, and achieve personal and professional success. The book is a must-read for anyone looking to navigate social dynamics and connect with others in a meaningful way, making it a valuable resource in today's interconnected world. With anecdotal examples and actionable tips, Carnegie's work resonates with readers of all ages and backgrounds, making it a popular choice for personal development and growth. Carnegie's ability to distill complex social principles into simple, actionable steps sets this book apart as a timeless guide for building lasting relationships and influencing others positively. Readers will benefit from Carnegie's wisdom and insight, gaining valuable tools to navigate social interactions and achieve success in their personal and professional lives.