How to Write the Perfect Sales Page (Even If You're Not a Copywriter): The 12-Step Sales Page Template

How to Write the Perfect Sales Page (Even If You're Not a Copywriter): The 12-Step Sales Page Template
Author: Nathan Fraser
Publisher: Independently Published
Total Pages: 60
Release: 2019-03-20
Genre: Business & Economics
ISBN: 9781795840347

Stop wasting money, sending traffic to a webpage that doesn't convert. Stop paying expensive copywriters who may or may not have any idea what they're doing. Stop staring at a blank screen, frustrated and clueless when it comes to writing your own sales page. In the past, these were your only options. All of that's about to change. My name's Nathan Fraser and I'm a direct response copywriter. That means I write sales letters and advertisements with a focus on persuading people to buy. As more and more business moves to the internet, it means I'm also writing a lot more sales pages. Over the years, I've developed a formula for laying out sales pages that seems to work every time. "The 12-Step Sales Page Template" is that formula. I've used this template to bring in hundreds of thousands of dollars in sales for myself and my clients. It's worked for selling software, services, products, online courses and anything else you can imagine. I've taken lessons passed on from the masters of copywriting and applied it to how things get sold on the internet; namely, sales pages. This easy-to-follow guide breaks down how a sales page should function, step-by-step. In it, you'll discover: - How to grab attention with your headlines - How to keep people reading with your hooks- Why orange tennis balls are easier to sell than green ones (and how to use that information to make more sales of your own)- 10 different ways to write bullets that people can't ignore- Where the exact perfect place to put your "Buy Now" button is- A list of deal-killing words you never want to include on your sales page- 3 ways to increase the perceived value of your offer by adding a little bit fo scarcity- How to make complete strangers feel comfortable with handing you their money- And a whole lot more This is the guide I wish I'd had when I first started selling things on the internet. If you've got an online business or an online store, this template will help you start pulling in more sales. Read it. Implement it. Start living the life of an online entrepreneur, today.

How to Write Copy That Sells

How to Write Copy That Sells
Author: Ray Edwards
Publisher: Morgan James Publishing
Total Pages: 186
Release: 2016-02-16
Genre: Business & Economics
ISBN: 1630475025

Communicate with potential customers—and persuade them to buy: “The best copywriting teacher I know.” —Michael Hyatt, New York Times–bestselling author of Your Best Year Ever This book is for everyone who needs to write copy that sells—including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming “salesy” can be tough, but is an essential skill. How to Write Copy That Sells offers tips for crafting powerful, effective headlines and bullet points, reveals the secrets of product launch copy, and supplies specific copywriting techniques for: email marketing websites social media direct mail traditional media ads, and more “Ray invites you into his inner sanctum where he opens his real-life copywriting toolkit . . . Get this book!” —Judith Sherven, PhD, and Jim Sniechowski, PhD, bestselling authors of The Heart of Marketing

Online Copywriting for Beginners

Online Copywriting for Beginners
Author: Mathew Fisher
Publisher: Createspace Independent Publishing Platform
Total Pages: 42
Release: 2018-01-28
Genre:
ISBN: 9781984287274

Copywriting Crackdown - Sales Page Skills For The New Marketer ! So, you've created a great new product but how do you tell the world about it. Amazing, but telling the world about it and getting them to actually listen can be the hardest part of the entire process. If you do not launch your product properly with great marketing, all your hard work will be for naught. You need to create the perfect sales pitch to get long term sales and to do that you need to write great sales pages. Writing good sales copy for your products is super important. Sure you can outsource it to copywriters but that can be expensive and will not always convey 100 percent what you are looking for. Learning the skills on how to write great sales copy will be an invaluable skill that will give you an advantage in launching your new products. Not only will your website have a great impact that will easily convert leads to sales but you will also be able to create excellent sales copy to email to affiliate programs and to create a great affiliate page. You will need your own sales page in a website form to really sell your product, then subsequently you will need an affiliate page to get your product being sold on other people's websites. You need to market your product to your customers and to affiliate programs who will promote your product further and grow your customer base. Most people think when they have a new product they can blast it out to their current mailing list. And while this can be a great way to promote your new product and generate conversions quickly, it does not provide for long term sales leads. You need to be thinking in the longer term and the way to generate a long term marketing plan is to be creative and create a page with great sales copy that will do all the work for you. This form of marketing will give you the maximum impact and promotion for your product Once your sales page is up you can leave it there to do all the heavy lifting for you. You will be able to see what is working and what is maybe not working for you and tweak it so that in the future all you do is sit back and watch as your product sells. Do not be afraid if you are new to sales copywriting. In this eBook you will learn the 12 steps to help you write killer sales copy to better convert all leads into sales. And much more !

The Boron Letters

The Boron Letters
Author: Gary Halbert
Publisher:
Total Pages: 146
Release: 2013-06-11
Genre:
ISBN: 9781484825983

A series of letters by history's greatest copywriter Gary C. Halbert, explaining insider tactics and sage wisdom to his youngest son Bond.Once only available as part of a paid monthly premium, The Boron Letters are unique in the marketing universe and now they are a bona fide cult classic among direct response marketers and copywriters around the world.The letters inside are written from a father to a son, in a loving way that goes far beyond a mere sales book or fancy "boardroom" advertising advice...It's more than a Master's Degree in selling & persuasion...it's hands-down the best SPECIFIC and ACTIONABLE training on how to convince people to buy your products or services than I have ever read. The Boron Letters contain knowledge well beyond selling. The letters also explain how to navigate life's hurdles.This marketing classic is personal and easily digestible. Plus... immediately after reading the first chapters, you can go out and make money and a real, noticeable difference in your marketplace. There are very few successful direct response marketers (online or off) who don't owe something to Gary Halbert...and for many of them, The Boron Letters is the crown jewel in their collection.Copywriters and marketers read and re-read The Boron Letters over and over again for a reason.These strategies, secrets and tips are going to be relevant 5, 10, even 100 years from now because they deal honestly with the part of human psychology which never changes, how to convince and convert folks into buyers.Bottom line? Read the first chapter. Get into the flow of Gary's mind. Then read the second. I dare you to NOT finish the entire darn thing. After you put a few of the lessons into practice, you too will find yourself reading The Boron Letters again and again like so many of today's top marketers.If you don't already have your copy get it now. I promise you won't regret it. My best,Lawton Chiles

Likeonomics

Likeonomics
Author: Rohit Bhargava
Publisher: John Wiley & Sons
Total Pages: 224
Release: 2012-04-25
Genre: Business & Economics
ISBN: 1118238826

How to become a trusted resource for consumers in a society of constant manipulation People decide who to trust, what advice to heed, and which individuals to forge personal or transactional relationships with based on a simple metric of believability. Success, in turn, comes from understanding one basic principle: how to be more trusted. Likeonomics offers a new vision of a world beyond Facebook where personal relationships, likeability, brutal honesty, extreme simplicity, and basic humanity are behind everything from multi-million dollar mergers to record-breaking product sales. There is a real ROI to likeability, and exactly how big it is will amaze you. Likeonomics provides real-world case studies of brands and individuals that have used these principles to become wildly successful, including: An iconic technology brand that awakened a revolution among their employees by standing for something bigger than their products A Portuguese singer who used YouTube to rack up more than 30 million views and launch her professional career. A regional team of financial advisors that went from being last in the nation among 176 branches to first, and stayed there for 13 of the next 15 years A tiny professional sports talent agent who achieved the impossible by landing the #1 drafted player in the NFL draft as a client through the power of relationships Author Rohit Bhargava is a founding member of the world's largest group of social media strategists at Ogilvy, where he has led marketing strategy for clients including Intel, Pepsi, Lenovo, Seiko, Unilever, and dozens of other large companies With Likeonomics as a guide, readers will get unconventional advice on how to stand out in a good way, avoid the hype and strategic traps of social media, and appeal to customers in a way that secures your company as a trusted and believable resource.

Copywriting Secrets

Copywriting Secrets
Author: Jim Edwards
Publisher:
Total Pages: 0
Release: 2023-06-06
Genre:
ISBN: 9788119216321

What if you could sell anything to anyone? Nobody is born knowing how to sell. But the truth is, you can learn how to sell more . . . a LOT more . . . when you discover the right words that make people buy. Copywriting is selling. Whether online, offline, in video, direct mail, on Facebook, or from the stage, copywriting is how you put words together that make people click, call, or pull out their wallets and buy from you. Whether you're a coach, author, ""funnel hacker"", e-commerce seller, or real estate agent, your ability to create sales copy that drives people to buy determines your paycheck, your lifestyle, and your family's future. In the fast-paced, attention-starved, social media-driven world of business today, two facts about your ability to create sales messages (copywriting) stand out: Fact #1: Great Copywriting = Incredible lifestyle, plenty of money, and freedom! Fact #2: Poor Copywriting = Struggle forever and die poor! Putting The Right Words On Paper And Online Is The Single Most Profitable Skill Everyone Can Learn. This book teaches you street-smart copywriting, which means this book teaches youhow to get results today. (Because we all need to make more sales today . . . not tomorrow, not next week!) If you've tried to write ads, emails, and sales letters for your business before and failed, this book is for you. If you need to make more sales -- no matter what you sell or who you sell it to -- this book is for you. Bottom Line: If you want to make a lot more money, have a lot more time off, and enjoy a lot more freedom, this book is for you . . . especially if you're not making as many sales as you want to right now.

Advertising Headlines That Make You Rich

Advertising Headlines That Make You Rich
Author: David Garfinkel
Publisher: Morgan James Publishing
Total Pages: 148
Release: 2018-10-02
Genre: Business & Economics
ISBN: 1600370225

From the legendary copywriting coach: Templates and examples of headlines you can use today to persuade customers—and massively boost profits. The headline makes the difference when it comes to advertising—whether it’s a website, postcard, sales letter, print ad, or direct mail solicitation. Veteran marketers and entrepreneurs know a powerful headline is the most important factor for putting more money in your pocket and attracting, persuading, and retaining your most loyal, valuable customers. Scientific tests have proven it over and over: Just by changing a headline, you can increase an ad’s profitability by two, three, even five times. Finally, here is the world’s #1 resource for quickly and easily creating powerful advertising headlines that are a perfect fit for your business—the kind of headlines that produce record-breaking sales results! Copywriting expert David Garfinkel, who mentors other copywriters for $15,000 and up, offers you one of his most prized possessions: his carefully chosen, market-tested set of advertising headline templates that truly can make you rich! “David Garfinkel is the best copywriter I know.” —Jay Conrad Levinson, bestselling author of the Guerrilla Marketing series

The Ultimate Sales Letter

The Ultimate Sales Letter
Author: Dan S. Kennedy
Publisher: Simon and Schuster
Total Pages: 240
Release: 2011-02-14
Genre: Business & Economics
ISBN: 1440511411

Rev. ed. of: The ultimate sales letter: attract new customers, boost your sales. 3rd ed. 2006.

Crackdown on Copywriting

Crackdown on Copywriting
Author: Jay Pulizzi
Publisher:
Total Pages: 29
Release: 2021-09-30
Genre:
ISBN:

Write Effective Copy That Sells! Learn to Write Effective Copy That Will Arouse a Favorable Response From Your Target Market! You've invented a fantastic new product, but how do you market it? Amazing, but getting the world to hear about it might be difficult. All your efforts would be futile if you do not adequately promote your goods. To obtain long-term marketing, you need to produce outstanding business pages and build the right proposal. Writing effective product ad copy is crucial. Sure, you can hire copywriters, but it may be costly and they may not always provide what you want. Learning how to create outstanding business copy can provide you a huge advantage when introducing new items. Not only will your website be highly visible and quickly convert leads into paying customers, but you will also be able to write fantastic revenue content for emails and affiliate pages. You will need a product online on your own website to sell your goods, and then an affiliate page to sell your product on other people's websites. You must advertise your goods to your existing clients and to affiliate networks that will expand your consumer base. Most individuals assume they can send a new product to their existing email list. While this is a wonderful approach to immediately advertise a new product and convert visitors, it does not produce long-term qualified leads. To build a long term marketing plan, be creative and create a page with make business content that will do all the work for you. This type of marketing will maximize your product's effect and promotion. Once your page title is up, trust it to do all the work for you. In the future, you can sit back and watch your product sell since you will know what is working and what isn't. Those new to marketing copywriting should not fear. This eBook will teach you the 12 stages to writing great sales copy that converts leads into purchases.

Net Words: Creating High-Impact Online Copy

Net Words: Creating High-Impact Online Copy
Author: Nick Usborne
Publisher: McGraw Hill Professional
Total Pages: 274
Release: 2001-12-17
Genre: Business & Economics
ISBN: 0071415777

A guide to creating copy that connects with customersand makes the sale Advertising and promotion professionals have long known that, while bells and whistles may grab a customer's attention, words make the sale. Yet, nearly a decade into the Web revolution, E-commerce professionals are just now waking up to the fact that the usual high-tech, graphics-heavy approach to site design is bad for business. Net Words explores the reasons why and makes a strong case for a revolutionary new approach to copywriting tailored to the unique demands of a powerful new medium. With the help of dozens of examples of successful and unsuccessful on-line writing, author Nick Usborne shows readers how to harness the power of the written word for the Web. Readers learn how to imbue a business with a distinctive on-line "voice" and use it to forge lasting bonds with customers, increase market share, and close sales.