How To Sell Auto And Home Insurance The Third Edition
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Author | : Michael Bonilla |
Publisher | : |
Total Pages | : 186 |
Release | : 2021-05-10 |
Genre | : |
ISBN | : |
Are you looking for new sales techniques? Are you looking for some inspiration? Struggling to close deals lately? Burning out a big working internet leads? The insurance industry is changing rapidly and so is the sales game. In this book I put together a nice refresher for experienced agents and a great guidebook for new agents. I hope you enjoy.
Author | : Michael Bonilla |
Publisher | : Independently Published |
Total Pages | : 158 |
Release | : 2019-01-26 |
Genre | : Business & Economics |
ISBN | : 9781795228022 |
Struggling to close P&C sales? Tired of every client forcing you to compete on price, because someone saw a TV ad that promised free insurance? In this second edition I have put together closing tips, slick statements, qualifying questions and rebuttals to help you drive value based sales conversations. Whether you are a new agent, producer and or someone just wanting to learn how to sell Auto, Home and Umbrella insurance, take a look at what I put together.
Author | : Joan Matin |
Publisher | : |
Total Pages | : 44 |
Release | : 2021-03-15 |
Genre | : |
ISBN | : |
The very best insurance agents know what it takes to sell insurance. It doesn't matter if you are an exclusive or an independent agent, as long as you follow these rules, you too can be a success selling auto and home insurance. In this engaging practical easy read book I have put together some of the best practices I have learned during my time in the insurance industry. This is process-focused with tips and tricks that I have learned.
Author | : Elmer Lumley |
Publisher | : |
Total Pages | : 44 |
Release | : 2021-03-18 |
Genre | : |
ISBN | : |
The very best insurance agents know what it takes to sell insurance. It doesn't matter if you are an exclusive or an independent agent, as long as you follow these rules, you too can be a success selling auto and home insurance. In this engaging practical easy read book I have put together some of the best practices I have learned during my time in the insurance industry. This is process-focused with tips and tricks that I have learned.
Author | : Augustine Lepinski |
Publisher | : |
Total Pages | : 44 |
Release | : 2021-03-17 |
Genre | : |
ISBN | : |
The very best insurance agents know what it takes to sell insurance. It doesn't matter if you are an exclusive or an independent agent, as long as you follow these rules, you too can be a success selling auto and home insurance. In this engaging practical easy read book I have put together some of the best practices I have learned during my time in the insurance industry. This is process-focused with tips and tricks that I have learned.
Author | : Michael Bonilla |
Publisher | : |
Total Pages | : 101 |
Release | : 2018-02-03 |
Genre | : |
ISBN | : 9781977088543 |
This book is a comprehensive guidebook to selling Auto, Home and Umbrella Insurance. I've also put in some Commercial Lines tips as well. If you're having a hard time selling insurance based on value and keep getting price objections. This book might be what you have been looking for. I've detailed out methods, rebuttals, tips and techniques to help. This book answers a lot of common questions I receive from Agents. It's tougher now than ever to compete as an insurance agent. Give it a read and let me know what you think.
Author | : Michael Bonilla |
Publisher | : Independently Published |
Total Pages | : 0 |
Release | : 2024-01-14 |
Genre | : Business & Economics |
ISBN | : |
There is no such thing as a good deal for the wrong insurance policy. Yet, why is it that so many people have the wrong insurance? The biggest problem facing consumers in the insurance market is what? What is it? Consumers understand what they are paying for insurance, but they don't understand what they are actually paying for. The reality of purchasing insurance in America is that people do not fundamentally understand what they are purchasing. 96% of drivers misunderstand at least one key aspect of their car insurance policy, and more than half have false assumptions about multiple features of their coverage (Vohra, 2022). Think about that for a second. The best case with insurance is that you purchase insurance, pay for it until you die and hope you never have to use it. Yet, people will pay for something their entire life, and never truly understand it. That is unless, they have to actually use it, then they become veritable experts overnight.
Author | : Jeff Hastings |
Publisher | : Chart House Press |
Total Pages | : 274 |
Release | : 2013-07 |
Genre | : Business & Economics |
ISBN | : 9780979003646 |
There is more to selling insurance than writing policies. When done right, you can build a successful business that affords you a lifestyle most people only dream about. Why try to figure it out on your own when you can learn from someone who has already been there and done that? Jeff Hastings knows insurance, and he knows how to build a profitable business. Since starting as a file clerk with Farmers Insurance Group in 1985, Jeff has built an extraordinary business, consistently receiving top awards, including District Manager of the Year in 2005. He and the agents in his district have achieved phenomenal success, and now he shares the keys to their success with you. Many of the business tools you will need are included such as licensing guidelines, a business plan, employment contracts, an employee handbook, business forms and more. If you are serious about building your own insurance agency, So You Want to Be an Insurance Agent gives you a complete system to develop, manage and grow your business.
Author | : Michael Bonilla |
Publisher | : Independently Published |
Total Pages | : 178 |
Release | : 2019-02-13 |
Genre | : Business & Economics |
ISBN | : 9781796830897 |
When a marketing rep comes into your office or someone from the management team and tells you to, 'Sell the value', how often do you find yourself rolling your eyes? As a former agency owner and now a consultant, I often find myself spouting the same slogan. Why? Because, I have done it and done it quite successfully. Whenever a rep came into my office and told me to sell the value of carrier X, I would think that's something an expensive company would say or an overpriced company, because what else could they say?We've officially entered a hard market cycle in California on the personal lines side, which is strange to even say. The market has tightened up and many carriers are non-renewing or reducing underwriting appetite to not take on a lot of new business in California. This is why I started writing in 2014 and again in 2017, 2018 and 2019. In my estimation our industry is going to see a massive shift over the next 3 or 4 years. A shift from judgement underwriting to block chain and data underwriting. Artificial intelligence has already been underwriting, selling and handling claims for smaller insure-tech companies for the past 4 years. This is a prevalent trend in our industry. But, why?Why? Because, we have shifted our focus from selling peace of mind to selling a price. Why? Because, we have put more value on talking about premium, payments and price, than having hard conversations about protecting assets and families. We have shifted hard on price, and almost every insurance company has followed suit in their marketing efforts. Almost exclusively every billboard, social media ad and print ad espouses X insurance carrier savings you up to 25-43% on your insurance per year. The conversation has shifted in a way that will cannibalize our industry and wrongfully set expectations for consumers.A recent study by insurancequotes.com found that around 80% of consumers self-report in blind surveys that consumers shop or are prompted to shop based on price. This study is congruent with most studies down on consumer behaviour.
Author | : Michael Bonilla |
Publisher | : |
Total Pages | : 93 |
Release | : 2018-03-25 |
Genre | : |
ISBN | : 9781980657385 |
In this engaging practical easy read book I have put together some of the best practices I have learned during my time in the insurance industry. I've been a producer, agency owner, independent broker, securities principal and consultant. Like all my books this one is meant to be read in a single sitting with no fluff. This is process focused with tips and tricks that I have learned.