How to Get Published in the Best Marketing Journals

How to Get Published in the Best Marketing Journals
Author: David W. Stewart
Publisher: Edward Elgar Publishing
Total Pages: 256
Release: 2019
Genre: Business & Economics
ISBN: 1788113705

This essential guide, edited by experienced journal editors, is the definitive sourcebook for prospective authors who are seeking direction and advice about developing academic papers in marketing that will have a high probability of publication in the best journals in the discipline. It brings together a wealth of contributors, all of whom are experienced researchers and have been published in the leading marketing journals.

How to Get Published in the Best Management Journals

How to Get Published in the Best Management Journals
Author: Mike Wright
Publisher: Edward Elgar Publishing
Total Pages: 384
Release: 2020-01-31
Genre: Business & Economics
ISBN: 1789902827

This expanded second edition of a classic career guide offers fascinating insight into the publishing environment for the management discipline, drawing on a wealth of knowledge and experiences from leading scholars and top-level journal editors. Responding to the continuing emphasis on publishing in the top journals, this revised, updated and extended guide offers invaluable tips and advice for anyone looking to publish their work in these publications.

How to Get Published in the Best Political Science and International Relations Journals

How to Get Published in the Best Political Science and International Relations Journals
Author: Breuning, Marijke
Publisher: Edward Elgar Publishing
Total Pages: 160
Release: 2021-09-03
Genre: Political Science
ISBN: 1839107510

Providing an insightful and comprehensive introduction to the world of journal publishing within the fields of political science and international relations, this book offers in-depth guidance to maximize the likelihood of publishing success. Using their extensive experience as journal editors, Marijke Breuning and John Ishiyama also include crucial advice on how to select an appropriate journal, revise manuscripts, and how to increase the impact of published work

How to Get Published in the Best Entrepreneurship Journals

How to Get Published in the Best Entrepreneurship Journals
Author: Alain Fayolle
Publisher: Edward Elgar Publishing
Total Pages: 285
Release: 2014-01-31
Genre: Business & Economics
ISBN: 1782540628

Competition to publish in the top journals is fierce. This book provides entrepreneurship researchers with relevant material and insights to support them in their efforts to publish their research in the most prestigious entrepreneurship outlets. &a

Writing Your Journal Article in Twelve Weeks

Writing Your Journal Article in Twelve Weeks
Author: Wendy Laura Belcher
Publisher: SAGE
Total Pages: 376
Release: 2009-01-20
Genre: Education
ISBN: 141295701X

This book provides you with all the tools you need to write an excellent academic article and get it published.

How to Get Published in the Best Tourism Journals

How to Get Published in the Best Tourism Journals
Author: Chris Cooper
Publisher: Edward Elgar Publishing
Total Pages: 267
Release: 2024-04-12
Genre: Business & Economics
ISBN: 1035300605

Drawing on a wealth of knowledge and experience from leading tourism academics and journal editors, this practical How To guide offers clear-sighted advice on how to craft a high-quality paper in terms of contribution, positioning and submission. Accessible and comprehensive, it demystifies the process of getting published in the top tourism journals.

Customer Engagement Marketing

Customer Engagement Marketing
Author: Robert W. Palmatier
Publisher: Springer
Total Pages: 332
Release: 2017-08-29
Genre: Business & Economics
ISBN: 3319619853

This book provides a synthesis of research perspectives on customer engagement through a collection of chapters from thought leaders. It identifies cutting-edge metrics for capturing and measuring customer engagement and highlights best practices in implementing customer engagement marketing strategies. Responding to the rapidly changing business landscape where consumers are more connected, accessible, and informed than ever before, many firms are investing in customer engagement marketing. The book will appeal to academics, practitioners, consultants, and managers looking to improve customer engagement.

International Human Resource Management

International Human Resource Management
Author: Anne-Wil Harzing
Publisher: SAGE
Total Pages: 757
Release: 2014-11-25
Genre: Business & Economics
ISBN: 1473908655

"I enthusiastically endorse the fourth edition of IHRM. The editors are to be congratulated for recruiting the top-rated authors in this field to contribute to this volume. The chapters are up to date, insightful, and sometimes even provocative. Students, including post-grads and advanced undergraduates, as well as savvy practitioners, will benefit from reading this volume." Neal M. Ashkanasy, Professor of Management, The University of Queensland Anne-Wil Harzing and Ashly Pinnington’s bestselling textbook has guided thousands of students through their International Human Resource Management studies. The fourth edition retains the critical edge, academic rigour and breadth of coverage which have established this book as the most authoritative text on the market. The new edition by our international team of experts provides an even more stimulating journey through the core curriculum, contemporary debates and emerging issues in IHRM. New for the fourth edition: Reduced number of chapters to allow for greater depth and an improved structure ensuring fundamental topics underpin your knowledge Expanded coverage of Equality and Diversity, Corporate Social Responsibility and Sustainability and Cross-Cultural Management in line with developments in the field New Stop and Reflect feature provides an opportunity to test your understanding at regular intervals This text comes with access to a companion website containing web links, SAGE journal articles and more.