How To Get Into Television Radio And New Media
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| Author | : Mike Hollingsworth |
| Publisher | : A&C Black |
| Total Pages | : 226 |
| Release | : 2004-10-01 |
| Genre | : Social Science |
| ISBN | : 1441158189 |
*One-stop guide to everything one needs to know to break into Television, Radio, and Newmedia This book is a one stop resource for anyone aiming for the highly sought after jobs in television and radio. It explains exactly what a prospective employee needs to know: how the media industries work, what range of jobs is available and what each job entails, and what one needs to do to land the job of your choice. *Also available: How to Get Into Marketing and PR
| Author | : Robert L. Hilliard |
| Publisher | : Wadsworth Publishing Company |
| Total Pages | : 544 |
| Release | : 2011-04-01 |
| Genre | : Online authorship |
| ISBN | : 9781424069118 |
This work covers priciples, techniques and approaches of writing news, sport, advertisements and script copy for television, radio and the Internet. It includes a variety of formats, including interviews, commercials and news.
| Author | : Robert L. Hilliard |
| Publisher | : Cengage Learning |
| Total Pages | : 0 |
| Release | : 2014-01-01 |
| Genre | : Art |
| ISBN | : 9781285465074 |
WRITING FOR TELEVISION, RADIO, AND NEW MEDIA has been the leading work in its field for more than fifty years. Its frequently updated revisions, including the eleventh edition, combine the best principles and examples of the past with those of contemporary practice. Its thorough coverage of concepts, approaches, and techniques concentrates on the key media formats of commercials; news and sports; documentaries; reality programs; talk shows; interviews; music programs; corporate, educational, and children's formats; and drama and sitcoms. The text also presents basic information that writers need to know about production techniques, demographics, copyrights, and career opportunities. /New material on social media allows today's students to understand the continued importance of clear writing and shows them how their digital skills can transfer to career opportunities. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
| Author | : Adele Emm |
| Publisher | : Routledge |
| Total Pages | : 223 |
| Release | : 2014-04-29 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 1317698142 |
Researching for the Media: Television, Radio and Journalism is an essential guide to researching for the media industry. It explains the role of the researcher and journalist within radio, television and journalism exploring key areas of what to expect in the job. Researching for the Media: Television, Radio and Journalism offers advice and instruction on practical, ethical and legal issues which affect anyone working in these industries. Beginning with suggestions on how to think up ideas and how to devise treatments, through to general research methods and techniques and guidance on working on location at home and abroad, it uses real examples of good and bad practice from the industry. Written by an experienced researcher, writer and producer, Researching for the Media includes: Tips on finding contributors from contestants, experts and specialists through to audiences and celebrities How to find photographs, picture and film clips and the ethical and legal issues involved Advice on finding and using music and copyright issues How the media uses the internet and social media such as Twitter, Facebook, Instagram A discussion of risk assessment, codes of conduct, ethical behaviour and legal and safety issues A glossary of media terms, further reading and a list of helpful websites. Discover more at www.adeleemm.com
| Author | : Michael Zager |
| Publisher | : |
| Total Pages | : 258 |
| Release | : 2008 |
| Genre | : Business & Economics |
| ISBN | : 9780810861398 |
This textbook describes the process of composing, arranging, orchestrating, and producing music for jingles and commercials, and provides a comprehensive overview of the commercial music business. Rewritten and reformatted to increase readability and use in the classroom, this second edition includes new chapters on theatrical trailers, video games, Internet commercials, Web site music, and made-for-the-Internet video.
| Author | : Lynne Gross |
| Publisher | : Taylor & Francis |
| Total Pages | : 345 |
| Release | : 2012-11-12 |
| Genre | : Performing Arts |
| ISBN | : 1136068856 |
Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be found in this comprehensive, in-depth look at the roles and responsibilities of the electronic media programmer. Topics include: Network relationships with affiliates, the expanded market of syndication, sources of programming for stations and networks, research and its role in programming decisions, fundamental appeals to an audience and what qualities are tied to success, outside forces that influence programming, strategies for launching new programs or saving old ones. Includes real-life examples taken from the authors' experiences, and 250+ illustrations!
| Author | : William Boddy |
| Publisher | : Oxford University Press on Demand |
| Total Pages | : 172 |
| Release | : 2004 |
| Genre | : Performing Arts |
| ISBN | : 9780198711469 |
New Media and Popular Imagination offers a highly original account of the ways in which successive media of electronic communication - radio, television, and digital media - have been anticipated, debated, and taken up in the twentieth-century United States. Intended as an intervention in the emerging scholarly and policy debates around contemporary digital culture, the book analyses popular responses to earlier moments of technological innovation in the twentieth-century. Successive electronic media have challenged the borders between private and public, disturbed notions of national identity, and disrupted the gendered routines and spaces of the private home. Illuminating both the continuities and disjunctions between old media and new, New Media and Popular Imagination offers new insights into the relationship between technological change and cultural form.
| Author | : Charles Warner |
| Publisher | : John Wiley & Sons |
| Total Pages | : 617 |
| Release | : 2009-05-04 |
| Genre | : Business & Economics |
| ISBN | : 1405158395 |
This newly revised and updated edition of Media Selling addresses the significant changes that have taken place in media industries over the last few years, while continuing as a seminal resource for information on media sales. A classic in this field, this book has long served students and professionals in broadcasting and media industries as an indispensable tool for learning, training, and mastering sales techniques for electronic media Addresses the unprecedented consolidation and sweeping change faced by media industries in recent years, and now features greatly expanded coverage of the Internet, including video streaming and the impact of social network sites Covers a broad span of media industries and issues, including: electronic media, newspapers, magazines, outdoor/billboard promotion, sales ethics, emotional intelligence, and interactive media selling Fully updated to include much greater focus on national and international media sales issues, as well as expanded coverage of network-level selling, product placement, sales promotion use of market data
| Author | : Mike Hollingsworth |
| Publisher | : A&C Black |
| Total Pages | : 225 |
| Release | : 2004-10-01 |
| Genre | : Social Science |
| ISBN | : 1441158189 |
*One-stop guide to everything one needs to know to break into Television, Radio, and Newmedia This book is a one stop resource for anyone aiming for the highly sought after jobs in television and radio. It explains exactly what a prospective employee needs to know: how the media industries work, what range of jobs is available and what each job entails, and what one needs to do to land the job of your choice. *Also available: How to Get Into Marketing and PR
| Author | : James Bennett |
| Publisher | : Duke University Press |
| Total Pages | : 401 |
| Release | : 2011-02-11 |
| Genre | : Computers |
| ISBN | : 0822349108 |
Collection of essays that consider television as a digital media form and the aesthetic, cultural, and industrial changes that this shift has provoked.
