Brand Naming

Brand Naming
Author: Rob Meyerson
Publisher: Business Expert Press
Total Pages: 233
Release: 2021-12-14
Genre: Business & Economics
ISBN: 1637421567

You don’t have a brand—whether it’s for a company or a product—until you have a name. The name is one of the first, longest lasting, and most important decisions in defining the identity of a company, product, or service. But set against a tidal wave of trademark applications, mortifying mistranslations, and disappearing dot-com availability, you won’t find a good name by dumping out Scrabble tiles. Brand Naming details best-practice methodologies, tactics, and advice from the world of professional naming. You’ll learn: What makes a good (and bad) name The step-by-step process professional namers use How to generate hundreds of name ideas The secrets of whittling the list down to a finalist The most complete and detailed book about naming your brand, Brand Naming also includes insider anecdotes, tired trends, brand origin stories, and busted myths. Whether you need a great name for a new company or product or just want to learn the secrets of professional word nerds, put down the thesaurus—not to mention Scrabble—and pick up Brand Naming.

The Complete Guide To Baby Naming Ceremonies

The Complete Guide To Baby Naming Ceremonies
Author: Becky Alexander
Publisher: Hachette UK
Total Pages: 173
Release: 2011-07-01
Genre: Health & Fitness
ISBN: 1848034601

If you would like to celebrate the arrival of a new baby with friends and family, but are looking for an alternative to a traditional christening, this is the book for you. Civil weddings have been popular for a long time, but you can now have a Civil Naming ceremony for your child, held either at your local registry office, or at any venue of your choice. As there is no legal requirement, you can hold the party at home, in your garden, or at any venue you like. You can host the event yourselves, or ask a registered celebrant to host the event. This book contains lots of ideas to make your civil naming ceremony memorable and unique to your family. There are ideas for poems, readings, music, themes, and special ideas for how to mark the occasion. Everyone can get involved; grandparents, siblings, and specially nominated adults who can act as guardians. There are readings suitable for all. This book includes: - How to plan the naming party and ceremony - Ideas for indoors and outdoors decor, plus simple decorations - Providing entertainment and fun for children and adults - 10 special event ideas for the day, such as star naming, planting a tree and filling a time capsule - Traditional and contemporary ideas for readings and poems with new, specifically commissioned poems that are particularly relevant to this special occasion - Ideas and recipes for delicious food and drink

The Complete Guide To Baby Naming Ceremonies

The Complete Guide To Baby Naming Ceremonies
Author: Becky Alexander
Publisher: How To Books
Total Pages: 173
Release: 2011-07-01
Genre: Health & Fitness
ISBN: 1848034601

If you would like to celebrate the arrival of a new baby with friends and family, but are looking for an alternative to a traditional christening, this is the book for you. Civil weddings have been popular for a long time, but you can now have a Civil Naming ceremony for your child, held either at your local registry office, or at any venue of your choice. As there is no legal requirement, you can hold the party at home, in your garden, or at any venue you like. You can host the event yourselves, or ask a registered celebrant to host the event. This book contains lots of ideas to make your civil naming ceremony memorable and unique to your family. There are ideas for poems, readings, music, themes, and special ideas for how to mark the occasion. Everyone can get involved; grandparents, siblings, and specially nominated adults who can act as guardians. There are readings suitable for all. This book includes: - How to plan the naming party and ceremony - Ideas for indoors and outdoors decor, plus simple decorations - Providing entertainment and fun for children and adults - 10 special event ideas for the day, such as star naming, planting a tree and filling a time capsule - Traditional and contemporary ideas for readings and poems with new, specifically commissioned poems that are particularly relevant to this special occasion - Ideas and recipes for delicious food and drink

Inspired Baby Names from Around the World

Inspired Baby Names from Around the World
Author: Neala Shane
Publisher: New World Library
Total Pages: 714
Release: 2015-04-01
Genre: Family & Relationships
ISBN: 1608683206

Thousands of Names and the Blessings They Can Impart This unique guide includes 6,000-plus names from all corners of the globe, and each entry illuminates the name’s distinctive spiritual, historical, and cultural background — its poetry. Names, from the traditional to the newly coined, are fully explained. Pronunciation guide, origin, alternate spellings, and meaning are enhanced by the affirmation carefully chosen for each name. Lists of names by meaning, names by ethnicity, and most popular names by decade provide easy reference. Whether your aim is to honor ancestors, capture a child’s essence, or convey parental hopes, Inspired Baby Names from Around the World will help you greet and bless your new baby with heartfelt meaning.

The Art of Gathering

The Art of Gathering
Author: Priya Parker
Publisher: Penguin
Total Pages: 322
Release: 2020-04-14
Genre: Self-Help
ISBN: 1594634939

"Hosts of all kinds, this is a must-read!" --Chris Anderson, owner and curator of TED From the host of the New York Times podcast Together Apart, an exciting new approach to how we gather that will transform the ways we spend our time together—at home, at work, in our communities, and beyond. In The Art of Gathering, Priya Parker argues that the gatherings in our lives are lackluster and unproductive--which they don't have to be. We rely too much on routine and the conventions of gatherings when we should focus on distinctiveness and the people involved. At a time when coming together is more important than ever, Parker sets forth a human-centered approach to gathering that will help everyone create meaningful, memorable experiences, large and small, for work and for play. Drawing on her expertise as a facilitator of high-powered gatherings around the world, Parker takes us inside events of all kinds to show what works, what doesn't, and why. She investigates a wide array of gatherings--conferences, meetings, a courtroom, a flash-mob party, an Arab-Israeli summer camp--and explains how simple, specific changes can invigorate any group experience. The result is a book that's both journey and guide, full of exciting ideas with real-world applications. The Art of Gathering will forever alter the way you look at your next meeting, industry conference, dinner party, and backyard barbecue--and how you host and attend them.

The Last Lecture

The Last Lecture
Author: Randy Pausch
Publisher:
Total Pages: 0
Release: 2010
Genre: Cancer
ISBN: 9780340978504

The author, a computer science professor diagnosed with terminal cancer, explores his life, the lessons that he has learned, how he has worked to achieve his childhood dreams, and the effect of his diagnosis on him and his family.

The Perfect Name

The Perfect Name
Author: Jeanine Cox
Publisher: Barnes & Noble Publishing
Total Pages: 422
Release: 2004
Genre: Family & Relationships
ISBN: 9780760742952

Offers advice on choosing a baby name and includes origins, meanings, and trivia for more than twenty thousand names from around the world.

Grow, Create, Inspire

Grow, Create, Inspire
Author: Crystal Stevens
Publisher: New Society Publishers
Total Pages: 290
Release: 2016-09-01
Genre: House & Home
ISBN: 1550926322

“Stevens has skillfully tied the seemingly mundane—how to grow food, cook, shop, stay healthy—to our deepest spiritual and transformative aspirations.” —Toby Hemenway, author of Gaia’s Garden How can we embrace the absolute necessity of preserving and protecting the earth for our descendants, creating a future in which there is still clean water to drink, fresh air to breathe, and fresh, healthy food vital to human existence? Grow Create Inspire is a rallying cry, itself an inspiration urging all of us to help fill the vital need for growth—not only of food, but also in the hearts and the minds of individuals around the globe. Focusing on step-by-step approaches to accumulating skills toward self-sufficiency, Grow Create Inspire is a comprehensive guide to creating a beautiful, regenerative, and deeply satisfying life, covering everything from basic and more advanced growing tips, preparing and preserving harvest, and generally greening those aspects of life which bring about happiness, including, food, art, music, beauty, and time in nature. Increasing individual happiness ultimately leads to creating positive changes in our families and communities, and empowering others to do the same. Together, we can grow, create, and inspire a new world of beauty and abundance, while helping ensure our descendants can do the same in a healthy, vibrant world. “The perfect read for anyone searching to transform their time on this earth into a truly satisfying journey! . . . Certainly a powerful antidote for these times of decadent destruction—full of wise words and useful suggestions to help recreate Eden here on Earth.” —Jenni Blackmore, author, Permaculture for the Rest of Us

Inspire Good

Inspire Good
Author: Bill Weger
Publisher: Trafford Publishing
Total Pages: 201
Release: 2011-10
Genre: Business & Economics
ISBN: 1426989083

If you are a nonprofit marketer seeking to learn how to inspire more good, you'll need this guidebook to get the job done. Bill Weger, a nonprofit marketing veteran with more than twenty-five years of experience serving the nonprofit and government sectors, shares proven methods on how to gain more traction using social media, media relations, branding, and message development. Get ready to discover how to start conversations that spark social change; leverage new and traditional media to accomplish your goals; and use proven theories, practices and success stories to your advantage. You'll also learn how to improve your marketing by analyzing case studies from a variety of nonprofits, including the American Red Cross, YMCA, Lutheran Services in America, and Network for Good. By equipping yourself with updated marketing tactics, you'll outperform your peers from the biggest corporations with larger budgets. Inspire Good boils down to getting people to take positive action that makes a difference.

A Song for My Sister

A Song for My Sister
Author: Lesley Simpson
Publisher: Random House Books for Young Readers
Total Pages: 33
Release: 2012-06-26
Genre: Juvenile Fiction
ISBN: 0375980040

WAAAAA! When Mira's wish for a sister at long last comes true, she's thrilled—but the new baby isn't exactly what she expected. Who knew someone so little could make so much noise! No matter what Mira or her parents do to soothe or amuse her, the baby's reaction is . . . WAAAAA! On the day of her simchat bat, her Jewish naming ceremony, the baby cries--as usual! That is, until Mira steps close to offer her own special gift and the inspiration for her parents' choice of the perfect name. Lesley Simpson's tale of a family adjusting to a welcome change is sweet and sassy and very funny. It's a universal story about families and siblings, as well as a glimpse into a lovely Jewish ritual for welcoming baby girls to the family and the community.