International Tourism Management

International Tourism Management
Author: Arjun Kumar Bhatia
Publisher: Sterling Publishers Pvt. Ltd
Total Pages: 564
Release: 2006-05
Genre: Business & Economics
ISBN: 9788120724129

This book tries to examine the complex global phenomenon of international tourism, exploring its various concepts in their different manifestations. The book offers comprehensive information on various concepts, methods and frameworks giving a systematic overview of the subject on a global basis. Key elements of the book include: nature and components of the tourism industry; destination planning and management; marketing strategies and communication; economic dimensions and international co-operation.

Global Tourism Higher Education

Global Tourism Higher Education
Author: Cathy Hsu C.H.
Publisher: Routledge
Total Pages: 287
Release: 2012-11-12
Genre: Business & Economics
ISBN: 1136448470

Get an in-depth understanding of tourism education—worldwide! Global Tourism Higher Education: Past, Present, and Future extensively reviews tourism education on a global basis, focusing on the history, development, current status, challenges, and opportunities now present in various regions and countries. Leading international authorities discuss program administration, curriculum offering, faculty qualifications, and student learning in tourism higher education programs, exploring issues both specific to their own region as well as common to other areas around the world. This unique book offers educators and students a valuable informative view of the historical development, present situations, and future directions of tourism education. The main ingredient in successfully providing a quality tourism product is highly qualified, fully trained people. Global Tourism Higher Education compiles an impressive collection of interdisciplinary perspectives exploring various directions different countries are traveling on the road to quality tourism education. Chapters reveal the numerous challenges faced by developing regions as well as more mature tourism education locations. This book provides a useful overview of education strategies around the world, exploring educational issues that are common across borders. Countries and regions reviewed include Canada, the British Isles, Austria, Switzerland, Israel, Turkey, China, Hong Kong, Taiwan, Thailand, Korea, and Australia. The book includes extensive references and graphs and tables to ensure understanding of research. Topics in Global Tourism Higher Education include: past, present, and future directions of tourism education in Canada, Hong Kong, and Taiwan five educational and tourism environments in the British Isles differences and similarities in tourism educational development in Switzerland and Austria accreditation processes of local academic programs in Israel reforms needed in Turkey’s higher education system the hierarchy of educational programs in China with suggestions for the future the problem of the quality of tourism graduates in Thailand the distinctive niche of Australian tourism education much more! Global Tourism Higher Education: Past, Present, and Future is timely, horizon-expanding reading perfect for tourism researchers, educators, students, higher education administrators, government education departments, and anyone around the world interested in developing tourism education programs.

Travel and Tourism Management

Travel and Tourism Management
Author: V B T Sundari V V Vara Prasad
Publisher:
Total Pages: 0
Release: 2009-10
Genre: Tourism
ISBN: 9788174467683

About the book: With rapid advancements in science and technology, tourism has acquired the status of an industry in most of the countries. The high influx of foreign tourist traffic has accelerated the demand for certain economic production and distribution activities. Tourism management is a complex phenomenon as it involves direct interaction with foreign nationals, hence, the delicacy of bilateral issues and projections of country's image play a vital role in crafting the tourism strategy. The present book is aimed to bring out the important concepts and features of tourism management. It is well-designed to cover the basic concepts required for the UG and PG level students to understand the process of tourism management and its ingredients. The entire gamut of tourism management is adequately covered spreading into Six Units-Unit-I covers the introduction to tourism management and advent of tourism at the international and domestic levels. The concept of demand and the significance of its measurement are covered along with highlighting the economical, social and cultural implications of tourism. Unit-II describes the concept of tourism organisation at national and international levels. Unit-III analyses the significance of travel and its components. Unit-IV is devoted to explain the role of accommodation in tourism. Unit-V explains the marketing of tourism products. It examines the various features of tourism marketing vis-Ã -vis strategies for concentrated effort to enhance customer satisfaction. Unit-VI deals with exploring the avenues of growth and government initiatives to develop the sector. Simple language is deliberately chosen to reach the average student and illustrations are provided, to the extent possible, with real life examples. The book would prove to be very useful and rewarding for the student community and faculty interested in the subject of tourism management.

Tourism Management

Tourism Management
Author: Arch G. Woodside
Publisher: CABI
Total Pages: 540
Release: 2008
Genre: Business & Economics
ISBN: 1845933230

This book provides in-depth empirical reports on specific topics within five general areas of tourism management and marketing: (1) scanning and sense making; (2) planning; (3) implementing; (4) evaluating actions/process and performance outcomes; and (5) administering. Offering descriptions, tools and examples of tourism management decision making, the book is useful for students in tourism and management and for tourism executives. It has 27 chapters and a subject index.

BTEC Level 3 National Travel and Tourism Student

BTEC Level 3 National Travel and Tourism Student
Author: Gillian Dale
Publisher: Level 3 BTEC National Travel and Tourism
Total Pages: 360
Release: 2010-08
Genre: Tourism
ISBN: 9781846907272

BTEC and Heinemann have joined forces to bring students and tutors BTEC's own resources to accompany the new specification - from the BTEC team, for BTEC learners.