Health Communication in Southern Africa

Health Communication in Southern Africa
Author:
Publisher: Rozenberg Publishers
Total Pages: 306
Release: 2009
Genre: AIDS (Disease)
ISBN: 9036101379

It is also an invaluable resource for professionals who are involved in health communication.

Adapting Health Communication to Cultural Needs

Adapting Health Communication to Cultural Needs
Author: Piet Swanepoel
Publisher: John Benjamins Publishing
Total Pages: 184
Release: 2008
Genre: Language Arts & Disciplines
ISBN: 9027232474

The question of what constitutes effective health communication has been addressed mainly by scholars working in American and European cultural contexts. Many people who could benefit most from effective health communication, however, come from different cultures. A prime example is the threat posed by HIV/AIDS to the people of South Africa. Although it is generally acknowledged that health communication needs to be tailored to the target audience s characteristics with cultural background being one of the most salient ones, little research has been done on how to achieve this. In this book, we bring together leading scholars in the field of health communication as well as communication scholars from South Africa. As such, it can serve as an example of the promises and the limitations of general health communication theories to local praxis as well as provide guidelines for the development of better health communication in South Africa.

Health Communication in the Changing Media Landscape

Health Communication in the Changing Media Landscape
Author: Ravindra Kumar Vemula
Publisher: Springer
Total Pages: 248
Release: 2017-02-07
Genre: Social Science
ISBN: 3319335391

This book advances new understandings of how technologies have been harnessed to improve the health of populations; whether the technologies really empower those who use information by providing them with a choice of information; how they shape health policy discourses; how the health information relates to traditional belief systems and local philosophies; the implications for health communicators; how certain forms of silence are produced when media articulates and problematizes only a few health issues and sidelines others; and much more. The book brings together current research and discussions on the three areas of policy, practices and theoretical perspectives related to health communication approaches in developing countries, presenting well-researched and documented essays that will prove helpful for academic and scholarly inquiry in this area.

Science Communication in South Africa

Science Communication in South Africa
Author: Weingart, Peter
Publisher: African Minds
Total Pages: 238
Release: 2020-01-18
Genre: Science
ISBN: 1928502032

Why do we need to communicate science? Is science, with its highly specialised language and its arcane methods, too distant to be understood by the public? Is it really possible for citizens to participate meaningfully in scientific research projects and debate? Should scientists be mandated to engage with the public to facilitate better understanding of science? How can they best communicate their special knowledge to be intelligible? These and a plethora of related questions are being raised by researchers and politicians alike as they have become convinced that science and society need to draw nearer to one another. Once the persuasion took hold that science should open up to the public and these questions were raised, it became clear that coming up with satisfactory answers would be a complex challenge. The inaccessibility of scientific language and methods, due to ever increasing specialisation, is at the base of its very success. Thus, translating specialised knowledge to become understandable, interesting and relevant to various publics creates particular perils. This is exacerbated by the ongoing disruption of the public discourse through the digitisation of communication platforms. For example, the availability of medical knowledge on the internet and the immense opportunities to inform oneself about health risks via social media are undermined by the manipulable nature of this technology that does not allow its users to distinguish between credible content and misinformation. In countries around the world, scientists, policy-makers and the public have high hopes for science communication: that it may elevate its populations educationally, that it may raise the level of sound decision-making for people in their daily lives, and that it may contribute to innovation and economic well-being. This collection of current reflections gives an insight into the issues that have to be addressed by research to reach these noble goals, for South Africa and by South Africans in particular.

Prescribing HIV Prevention

Prescribing HIV Prevention
Author: Nicola Bulled
Publisher: Left Coast Press
Total Pages: 274
Release: 2015
Genre: Health & Fitness
ISBN: 1611323630

Nicola Bulled's in-depth ethnographic account of how HIV prevention messages are selected, transmitted, and reacted to by young adults in the AIDS-torn population of Lesotho provides a crucial example of the importance of a culture-centered approach to health communication.

Teaching and Learning Communication Skills in Medicine

Teaching and Learning Communication Skills in Medicine
Author: Suzanne Kurtz
Publisher: CRC Press
Total Pages: 389
Release: 2017-12-21
Genre: Medical
ISBN: 1138030236

This book and its companion, Skills for Communicating with Patients, Second Edition, provide a comprehensive approach to improving communication in medicine. Fully updated and revised, and greatly expanded, this new edition examines how to construct a skills curricular at all levels of medical education and across specialties, documents the individuals skills that form the core content of communication skills teaching programmes, and explores in depth the specific teaching, learning and assessment methods that are currently used within medical education. Since their publication, the first edition of this book and its companionSkills for Communicating with Patients, have become standards texts in teaching communication skills throughout the world, 'the first entirely evidence-based textbooks on medical interviewing. It is essential reading for course organizers, those who teach or model communication skills, and program administrators.

Routledge Handbook of African Media and Communication Studies

Routledge Handbook of African Media and Communication Studies
Author: Winston Mano
Publisher: Routledge
Total Pages: 286
Release: 2021-02-12
Genre: Language Arts & Disciplines
ISBN: 1351273191

This handbook comprises fresh and incisive research focusing on African media, culture and communication. The chapters from a cross-section of scholars dissect the forces shaping the field within a changing African context. It adds critical corpora of African scholarship and theory that places the everyday worlds, needs and uses of Africans first. The book goes beyond critiques of the marginality of African approaches in media and communication studies to offer scholars the theoretical and empirical toolkit needed to start building critical corpora of African scholarship and theory that places the everyday worlds, needs and uses of Africans first. Decoloniality demands new epistemological interventions in African media, culture and communication, and this book is an important interlocutor in this space. In a globally interconnected world, changing patterns of authority and power pose new challenges to the ways in which media institutions are constituted and managed, as well as how communication and media policy is negotiated and the manner in which citizens engage with increasing media opportunities. The handbook focuses on the interrelationships of the local and the global and the concomitant consequences for media practice, education and citizen engagement in today’s Africa. Altogether, the book foregrounds convivial epistemologies relevant for locating African media and communication in the pluriverse. This handbook is an essential read for critical media, communications, cultural studies and journalism scholars.

Collaborative capacity development to complement stroke rehabilitation in Africa

Collaborative capacity development to complement stroke rehabilitation in Africa
Author: Quinette Louw
Publisher: AOSIS
Total Pages: 536
Release: 2020-12-31
Genre: Medical
ISBN: 1928523862

This scholarly book focuses on stroke in Africa. Stroke is a leading cause of disability among adults of all ages, contributing significantly to health care costs related to long term implications, particularly if rehabilitation is sub-optimal. Given the burden of stroke in Africa, there is a need for a book that focuses on functioning African stroke survivors and the implications for rehabilitation within the African context. In addition, there is a need to progress with contextualised, person-centred, evidence-based guidance for the rehabilitation of people with stroke in Africa, thereby enabling them to lead socially and economically meaningful lives. The research incorporated in the book used a range of primary and secondary methodological approaches (scoping reviews, systematic reviews, meta-analyses, descriptive studies, surveys, health economics, and clinical practice guideline methodology) to shed new insights into African-centred issues and strategies to optimise function post-stroke.

Public Health Communication Challenges to Minority and Indigenous Communities

Public Health Communication Challenges to Minority and Indigenous Communities
Author: Aiseng, Kealeboga
Publisher: IGI Global
Total Pages: 350
Release: 2024-04-30
Genre: Medical
ISBN:

Language has emerged as both a powerful bridge and a formidable barrier in the realm of public health communication. The ongoing COVID-19 pandemic has highlighted a significant challenge faced by minority and indigenous communities, particularly in regions of Sub-Saharan Africa. It's a challenge deeply rooted in the historical use of colonial languages—English, French, and Spanish—to disseminate critical health information. For many, this has translated into a linguistic exclusion, depriving them of access to essential resources and a voice in matters of national interest. This issue transcends mere communication; it touches upon the fundamental rights of individuals to participate in their own healthcare decisions and influences their sense of belonging and citizenship. Public Health Communication Challenges to Minority and Indigenous Communities proposes a solution with a transformative potential. This groundbreaking edited volume invites scholars from diverse fields to contribute their research, shedding light on the linguistic dimensions of public health communication during the COVID-19 era. By investigating the impact of language on various aspects of society, from medical information to education, this book seeks to synthesize the wealth of sociolinguistic research into an accessible framework. It's an invitation to explore the role of language in shaping our perceptions of citizenship, belonging, and empowerment.

Strategic Urban Health Communication

Strategic Urban Health Communication
Author: Charles C. Okigbo
Publisher: Springer Science & Business Media
Total Pages: 234
Release: 2013-12-05
Genre: Medical
ISBN: 1461493358

Strategic Urban Health Communication Charles C. Okigbo, editor People are bombarded with messages continuously and sorting through them constantly. In this milieu, critical ideas about health promotion and illness prevention are forced to compete with distracting, conflicting, even contradictory information. To get vital messages through, communication must be effective, targeted, artful—in a word, strategic. Strategic Urban Health Communication provides a road map for understanding strategy, enhancing strategic planning skills, and implementing strategic communication campaigns. Deftly written chapters link the art and science of strategic planning to world health goals such as reducing health inequities and eradicating diseases. Flexibility is at the heart of these cases, which span developed and developing countries, uses of traditional and digital media, and chronic and acute health challenges. And the contributors ground their dispatches in the larger context of health promotion, giving readers useful examples of thinking globally while working locally. Included in the coverage: Urbanization, population, and health myths: addressing common misconceptions. Integrating HIV/family planning programs: opportunities for strategic communication. The role of sports in strategic health promotion in low-income areas. The Internet as a sex education tool: a case study from Thailand. Advertising and childhood obesity in China. Health communication strategies for sustainable development in a globalized world. Balancing depth of understanding of audiences and methods of reaching them, Strategic Urban Health Communication is a forward-looking resource geared toward professionals and researchers in urban health, global health, and health communication.