Green Light Selling for the 21st Century

Green Light Selling for the 21st Century
Author: Don Aspromonte
Publisher:
Total Pages: 144
Release: 2014-04-29
Genre: Business & Economics
ISBN: 9781589090682

Currently being used by sales professionals in more than 36 countries, this book is the text for many advanced sales courses. Based on Neurolinguistic Programming (NLP) technology, this is the most practical way to keep your sales opportunities moving all the way to closure. You will learn five simple steps that practically insure that your qualified prospects will become satisfied customers. Your customer relationships will be more likely to produce referrals because of the gentle but powerful techniques in Green Light Selling.

Big and Green

Big and Green
Author: David Gissen
Publisher: Princeton Architectural Press
Total Pages: 214
Release: 2002
Genre: Architecture
ISBN: 9781568983615

More than a century after its inception, the skyscraper has finally come of age. Though it has long been lampooned as a venal and inhospitable guzzler of resources, a revolutionary new school of skyscraper design has refashioned the idiom with buildings that are sensitive to their environments, benevolent to their occupants, and economically viable to build and maintain. Designed by some of the best-known architects in the world, these towers are as daring aesthetically as they are innovative environmentally. Big and Green is the first book to examine the sustainable skyscraper, its history, the technologies that make it possible, and its role in the future of urban development. The book examines more than 40 of the most important recent sustainable skyscrapers-including Fox & Fowle's Reuters Buildings in New York, Norman Foster's Commerzbank in Frankfurt, and MVRDV's spectacular Dutch Pavilion from Expo 2000 in Hanover-with project descriptions, photographs, and detailed drawings. Interviews with such leaders in the field as Sir Richard Rogers, William McDonough, and Kenneth Yeang are also included.

21st Century Philosophy

21st Century Philosophy
Author: James Ward
Publisher: Cool Millennium
Total Pages: 255
Release: 2019-08-26
Genre: Philosophy
ISBN:

21st Century Philosophy uses selected popular texts, all written in the last decade, as a window through which to examine contemporary social and cultural issues. What are the long-term prospects for ‘New Atheism’? On balance, is the United States chiefly a force for good, or is it bent on hegemony? Is the optimism of the Enlightenment a historical curiosity, or can it be revived? To what extent can quality fiction enlarge the modern imagination, and how far are we stuck in a rut of banality? What is the connection between academic ideals and the proliferation of kitsch? What light can Rousseau or Russell, Hume or Heidegger, Schopenhauer or Sartre shed on these sorts of questions - if any? The book consists of eight essays that can be read in any order, with a combined length of over 80,000 words. The author has a master’s degree and a DPhil, both in Philosophy from Sussex University. His doctoral thesis was examined in viva and passed unconditionally by David McLellan, Emeritus Professor of Political Theory at the University of Kent and author of many standard texts about Marx in English. In 1998, James Ward won joint first prize (along with Martha Nussbaum and Lars Gårding) in a philosophical dialogues competition organised by the Humanities Research Centre at Oxford University and the Royal Dramatic Theatre in Stockholm. Its subject was Søren Kierkegaard. The dialogue was performed at the Royal Dramatic Theatre, Stockholm, in front of an invited audience, and subsequently published in Comparative Criticism vol. 20 (Cambridge University Press, 1998).

The Anthropocene Reviewed

The Anthropocene Reviewed
Author: John Green
Publisher: Penguin
Total Pages: 305
Release: 2021-05-18
Genre: Literary Collections
ISBN: 0525556532

Goodreads Choice winner for Nonfiction 2021 and instant #1 bestseller! A deeply moving collection of personal essays from John Green, the author of The Fault in Our Stars and Turtles All the Way Down. “The perfect book for right now.” –People “The Anthropocene Reviewed is essential to the human conversation.” –Library Journal, starred review The Anthropocene is the current geologic age, in which humans have profoundly reshaped the planet and its biodiversity. In this remarkable symphony of essays adapted and expanded from his groundbreaking podcast, bestselling author John Green reviews different facets of the human-centered planet on a five-star scale—from the QWERTY keyboard and sunsets to Canada geese and Penguins of Madagascar. Funny, complex, and rich with detail, the reviews chart the contradictions of contemporary humanity. As a species, we are both far too powerful and not nearly powerful enough, a paradox that came into sharp focus as we faced a global pandemic that both separated us and bound us together. John Green’s gift for storytelling shines throughout this masterful collection. The Anthropocene Reviewed is an open-hearted exploration of the paths we forge and an unironic celebration of falling in love with the world.

Marketing in the 21st Century and Beyond

Marketing in the 21st Century and Beyond
Author: Bruce D. Keillor
Publisher: Bloomsbury Publishing USA
Total Pages: 276
Release: 2012-11-12
Genre: Business & Economics
ISBN: 1440828539

This book comprehensively addresses the key facets of marketing strategy and provides cutting-edge direction for organizational success—all in a single volume. Marketing in the 21st Century and Beyond: Timeless Strategies for Success contains invaluable information written by leading business experts, successful entrepreneurs, and recognized scholars. The book is organized around four key areas of marketing: company and customer relations, integrated marketing communications, interactive and multi-channel marketing, and global marketing. Each of these broad categories is addressed in a manner that allows the reader to thoroughly explore the subject or hone in on a specific topic covered in the individual chapters. The work is particularly unique in its treatment of interactive marketing and social media. A valuable resource in its entirety or as a topical academic reference, this book is invaluable to business professionals of all levels and appropriate for an MBA-level course text.

Between the World and Me

Between the World and Me
Author: Ta-Nehisi Coates
Publisher: One World
Total Pages: 163
Release: 2015-07-14
Genre: Biography & Autobiography
ISBN: 0679645985

#1 NEW YORK TIMES BESTSELLER • NATIONAL BOOK AWARD WINNER • NAMED ONE OF TIME’S TEN BEST NONFICTION BOOKS OF THE DECADE • PULITZER PRIZE FINALIST • NATIONAL BOOK CRITICS CIRCLE AWARD FINALIST • ONE OF OPRAH’S “BOOKS THAT HELP ME THROUGH” • NOW AN HBO ORIGINAL SPECIAL EVENT Hailed by Toni Morrison as “required reading,” a bold and personal literary exploration of America’s racial history by “the most important essayist in a generation and a writer who changed the national political conversation about race” (Rolling Stone) NAMED ONE OF THE MOST INFLUENTIAL BOOKS OF THE DECADE BY CNN • NAMED ONE OF PASTE’S BEST MEMOIRS OF THE DECADE • NAMED ONE OF THE TEN BEST BOOKS OF THE YEAR BY The New York Times Book Review • O: The Oprah Magazine • The Washington Post • People • Entertainment Weekly • Vogue • Los Angeles Times • San Francisco Chronicle • Chicago Tribune • New York • Newsday • Library Journal • Publishers Weekly In a profound work that pivots from the biggest questions about American history and ideals to the most intimate concerns of a father for his son, Ta-Nehisi Coates offers a powerful new framework for understanding our nation’s history and current crisis. Americans have built an empire on the idea of “race,” a falsehood that damages us all but falls most heavily on the bodies of black women and men—bodies exploited through slavery and segregation, and, today, threatened, locked up, and murdered out of all proportion. What is it like to inhabit a black body and find a way to live within it? And how can we all honestly reckon with this fraught history and free ourselves from its burden? Between the World and Me is Ta-Nehisi Coates’s attempt to answer these questions in a letter to his adolescent son. Coates shares with his son—and readers—the story of his awakening to the truth about his place in the world through a series of revelatory experiences, from Howard University to Civil War battlefields, from the South Side of Chicago to Paris, from his childhood home to the living rooms of mothers whose children’s lives were taken as American plunder. Beautifully woven from personal narrative, reimagined history, and fresh, emotionally charged reportage, Between the World and Me clearly illuminates the past, bracingly confronts our present, and offers a transcendent vision for a way forward.

A Colossal Failure of Common Sense

A Colossal Failure of Common Sense
Author: Lawrence G. McDonald
Publisher: Crown Currency
Total Pages: 370
Release: 2010-10-12
Genre: Business & Economics
ISBN: 0307588351

One of the biggest questions of the financial crisis has not been answered until now: What happened at Lehman Brothers and why was it allowed to fail, with aftershocks that rocked the global economy? In this news-making, often astonishing book, a former Lehman Brothers Vice President gives us the straight answers—right from the belly of the beast. In A Colossal Failure of Common Sense, Larry McDonald, a Wall Street insider, reveals, the culture and unspoken rules of the game like no book has ever done. The book is couched in the very human story of Larry McDonald’s Horatio Alger-like rise from a Massachusetts “gateway to nowhere” housing project to the New York headquarters of Lehman Brothers, home of one of the world’s toughest trading floors. We get a close-up view of the participants in the Lehman collapse, especially those who saw it coming with a helpless, angry certainty. We meet the Brahmins at the top, whose reckless, pedal-to-the-floor addiction to growth finally demolished the nation’ s oldest investment bank. The Wall Street we encounter here is a ruthless place, where brilliance, arrogance, ambition, greed, capacity for relentless toil, and other human traits combine in a potent mix that sometimes fuels prosperity but occasionally destroys it. The full significance of the dissolution of Lehman Brothers remains to be measured. But this much is certain: it was a devastating blow to America’s—and the world’s—financial system. And it need not have happened. This is the story of why it did.

Iii-nitride Devices And Nanoengineering

Iii-nitride Devices And Nanoengineering
Author: Zhe Chuan Feng
Publisher: World Scientific
Total Pages: 477
Release: 2008-08-19
Genre: Technology & Engineering
ISBN: 1908978813

Devices, nanoscale science and technologies based on GaN and related materials, have achieved great developments in recent years. New GaN-based devices such as UV detectors, fast p-HEMT and microwave devices are developed far more superior than other semiconductor materials-based devices.Written by renowned experts, the review chapters in this book cover the most important topics and achievements in recent years, discuss progress made by different groups, and suggest future directions. Each chapter also describes the basis of theory and experiment.This book is an invaluable resource for device design and processing engineers, material growers and evaluators, postgraduates and scientists as well as newcomers in the GaN field./a

Leading the Pack

Leading the Pack
Author: Rick (Eric) Johnson
Publisher: AuthorHouse
Total Pages: 442
Release: 2006-06-30
Genre: Executive coaching
ISBN: 142593921X

"Leading the Pack" is a must read and a refreshing change from an academic approach to a realistic world view of Leadership in privately held businesses in the 21st century. Academic theory is one thing and practical application in real life, everyday, challenging, pressure packed, and stress related circumstances is an entirely different scenario. College studies don't relate to the numerous diversified and complicated cultural leadership challenges a President or CEO is likely to face on a day to day basis while trying to maximize profit, create or maintain competitive advantage and grow market share. "Leading the Pack" focuses on all the leadership issues that are likely to keep you up at night. Rick does an excellent job outlining the success formulas for being an effective "Lead Wolf" executive facing the diversified challenges of the 21st century for privately held businesses. Tom Marino, CEO, Exotic Automation & Supply "When it comes to understanding leadership as it applies to business today --- this book is Outstanding...the content is very informational and intuitive. The book is written in a reader friendly format with case studies that even the layperson can understand. You will go away after reading this book with a deeper insight on leadership, not only in the business world but also in life a book for EVERYONE to benefit from. Take the initiative and become a Lead Wolf!." Heather Parsons, Professor, University of Dayton Leading the Pack is a well written book about the dynamics of managing change and leading people. Rick emphasizes the value of respect for employees and their contribution to the success of the organization. Whether personal or corporate, change is inevitable and Johnson does a great job describing the qualities of successful leaders in a variety of business environments. His use of "thought provokers" and tabular data makes this book an easy but stimulating read, appropriate for all levels of management. John Stockhausen, President,

New Power

New Power
Author: Jeremy Heimans
Publisher: Random House Canada
Total Pages: 310
Release: 2018-04-03
Genre: Business & Economics
ISBN: 0345816463

From two influential and visionary thinkers comes a big idea that is changing the way movements catch fire and ideas spread in our highly connected world. For the vast majority of human history, power has been held by the few. "Old power" is closed, inaccessible, and leader-driven. Once gained, it is jealously guarded, and the powerful spend it carefully, like currency. But the technological revolution of the past two decades has made possible a new form of power, one that operates differently, like a current. "New power" is made by many; it is open, participatory, often leaderless, and peer-driven. Like water or electricity, it is most forceful when it surges. The goal with new power is not to hoard it, but to channel it. New power is behind the rise of participatory communities like Facebook and YouTube, sharing services like Uber and Airbnb, and rapid-fire social movements like Brexit and #BlackLivesMatter. It explains the unlikely success of Barack Obama's 2008 campaign and the unlikelier victory of Donald Trump in 2016. And it gives ISIS its power to propagate its brand and distribute its violence. Even old power institutions like the Papacy, NASA, and LEGO have tapped into the strength of the crowd to stage improbable reinventions. In New Power, the business leaders/social visionaries Jeremy Heimans and Henry Timms provide the tools for using new power to successfully spread an idea or lead a movement in the twenty-first century. Drawing on examples from business, politics, and social justice, they explain the new world we live in--a world where connectivity has made change shocking and swift and a world in which everyone expects to participate.