Graphic Style
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| Author | : Timothy Samara |
| Publisher | : Rockport Publishers |
| Total Pages | : 273 |
| Release | : 2007-04-01 |
| Genre | : Design |
| ISBN | : 1616736364 |
The graphic design equivalent to Strunk & White's The Elements of Style This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space. Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly. This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.
| Author | : Steven Heller |
| Publisher | : Thames & Hudson |
| Total Pages | : 239 |
| Release | : 1994 |
| Genre | : Commercial art |
| ISBN | : 9780500277997 |
Coverage ranges from fine art to ephemera
| Author | : Aaris Sherin |
| Publisher | : Rockport Publishers |
| Total Pages | : 160 |
| Release | : 2012-01-01 |
| Genre | : Design |
| ISBN | : 161058189X |
Color is an integral part of any design solution. Design Elements, Color Fundamentals is an essential resource for designers who want to create memorable design and successfully communicate with their audience. It is the second book in Rockport's Design Elements series, which focuses on the core elements of design. With this book, designers will: —Learn how to effectively communicate with color and integrate color with type and image to affect meaning and create order —See how known pairings and selection methods can be used in real-world projects —Explore hundreds of visual examples, illustrating how effective color combinations can be applied to any project, across media, and in diverse, cultural, and geographic situations —Realize the basic tenets of color theory as it is broken down into clear and actionable directives —Uncover tips and techniques for using color in client-based design work Discover the basic rules for working with color as well as when it's OK to break the rules with Design Elements, Color Fundamentals!
| Author | : Aaris Sherin |
| Publisher | : Design Elements |
| Total Pages | : 170 |
| Release | : 2013 |
| Genre | : Art |
| ISBN | : 159253807X |
With real-world projects, this authoritative book shows how successful sourcing, creation, and use of imagery can be applied to professional graphic design.
| Author | : Richard Hollis |
| Publisher | : Yale University Press |
| Total Pages | : 288 |
| Release | : 2006-01-01 |
| Genre | : Design |
| ISBN | : 9780300106763 |
Originally published: London: Laurence King Pub., 2006.
| Author | : Steven Heller |
| Publisher | : Adams Media |
| Total Pages | : 195 |
| Release | : 2015-01-28 |
| Genre | : Design |
| ISBN | : 1592539106 |
50 exercises ranging from making posters to maps to three-dimensional art objects all geared towards helping design and illustration students develop their own personal style. Each exercise includes examples to inspire and encourage experimentation.
| Author | : Kristin Cullen |
| Publisher | : |
| Total Pages | : 162 |
| Release | : 2012-06 |
| Genre | : Art |
| ISBN | : 1592537677 |
Explore the fundamentals of typography with this practical new guide. An instructional reader rather than historical survey, Design Elements: Typography Fundamentals uses well-founded, guiding principles to teach the language of type and how to use it capably. Designers are left with a solid ground on which to design with type. Limitless potential for meaningful and creative communication exists—this is the field guide for the journey!
| Author | : Aaris Sherin |
| Publisher | : Bloomsbury Publishing |
| Total Pages | : 240 |
| Release | : 2017-11-02 |
| Genre | : Design |
| ISBN | : 1472589300 |
For a great foundation as a graphic design student, look no further than Aaris Sherin's Introduction to Graphic Design. Sherin will introduce you to the formal structure of graphic design, so you can understand and utilise the main techniques of your chosen profession, and learn how they apply to print and screen-based projects. Whether you need to conceptualise a new poster, develop an exciting advertisement, structure an app or create eye-catching signage, chapters can be read in any order you choose, depending on which area you wish to concentrate. Whatever your approach, you'll be encouraged to use critical thinking, visual exploration and understand the special relationship graphic designers have to creative problem solving. There are also chapters devoted to imagery, color, and typography, using a thematic approach to creative problem-solving. With over 500 images showing examples from international designers, helpful diagrams, highlighted key terms and concepts, Design in Action case studies, exercises and chapter-by-chapter Dos and Don'ts, Introduction to Graphic Design will give newcomers to graphic design the confidence to give visual form to concepts and ideas.
| Author | : Dennis Puhalla |
| Publisher | : Rockport Publishers |
| Total Pages | : 168 |
| Release | : 2011-07-01 |
| Genre | : Design |
| ISBN | : 9781592537006 |
Design principles never change. They serve as the foundation of the designer's thought process and are the essential tools that define a visual language. With hundreds of fundamental principles for creating successful design compositions, Design Elements: Form & Space establishes a basis for visual organization strategies and serves as a comprehensive manual for graphic designers. Understanding how elements interact in a layout is a critical step in stimulating visual thinking and compositional decision-making, and this book illustrates these principles in numerous diagrams, drawings, and practical examples of application. You'll also learn how conventional color harmonies effect form and space and how to apply elements to images and type to create balanced layouts. Gain a deeper aesthetic understanding of form in the context of ordering space with Design Elements: Form & Space.
| Author | : Tony Seddon |
| Publisher | : HOW Books |
| Total Pages | : 0 |
| Release | : 2014-12-08 |
| Genre | : Design |
| ISBN | : 9781440336171 |
* A comprehensive guide to the look and feel of graphic design of the 1900s and the designers who ruled each decade * Provides instructions on how to recreate some of the most iconic and classic looks of each decade 20th Century Design explores and explains the graphic style throughout the decades of the 1900s. Each chapter provides a detailed overview of graphic design in one decade, with information about influences from other fields such as politics, technology, and architecture. Additionally each chapter contains profiles of key designers and a timeline of graphic design and related fields. Further, 20th Century Design goes on to provide information about the typefaces and color palettes that define each decade and include step-by-step guides to recreating the look, feel, and style of each decade using modern software.
