Grand Brand Rajini
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Author | : P. C. Balasubramanian |
Publisher | : Rupa Publications India |
Total Pages | : 160 |
Release | : 2012 |
Genre | : Business & Economics |
ISBN | : 9788129120595 |
Rajinikanth is one of the most popular Film actors from South India. A devout, self disciplined human being..a rags to riches story..an embodiment of human values..a cult figure par excellence..the way he conducts him-self mnd his professional management of his career is unique. This book is an original and unique take on Brand Mangement, using Rajinikanth's superstardom as a model for building and sustaining a successful bran
Author | : Gayathri Sreekanth |
Publisher | : |
Total Pages | : 382 |
Release | : 2008 |
Genre | : Biography & Autobiography |
ISBN | : |
Almost all show-world success stories in India appear the same. What sets individuals apart is the approach and the attitude once they reach the top. No one can resist a rags-to-riches story. It is every common man`s dream. But Rajinikanth`s story is irresistible. He continues to be an enigma to both his fans and contemporaries. He is simple Shivaji Rao Gaekwad who, by way of luck and hard work became a superstar, and continues to remain on top notwithstanding the vagaries of time. His starrer Muthu gave him an enviable identity globally, and sky seemed the limit after its unprecedented success in Japan. His latest, Shivaji has further spread his charisma globally. One can love Rajinikanth as millions do, one can hate him, as his detractors do, but the fact also remains no one can ignore him. None can shrug away his presence unless he or she is extremely insensitive to the film world. The book painstakingly seeks to record every nuance of Rajinikanth`s life: the joys and sorrows, the pains and ecstasies, loves and betrayals. It also does not shy away from underlining the two extremes that have remained an intrinsic part of his highly eventful career: the human and the divine. The book tells the essential truth about Rajinikanth that has thus far remained unknown to his vast fan following.
Author | : Vaasanthi Sundaram |
Publisher | : |
Total Pages | : 280 |
Release | : 2021-04-05 |
Genre | : Biography & Autobiography |
ISBN | : 9789390652105 |
Superstar Rajinikanth defies all conventional analyses-no one has reigned supreme for as long as he has in the world of Indian cinema. With over 150 films under his belt, many of them blockbusters, he still plays the hero at seventy, and the devotion of his legions of fans has not waned during the forty-odd years of his stardom. In a state that saw the Dravidian self-respect movement propagate atheism, fans worship his cut-outs and bathe them with milk and beer, as if he were their god. In a society famous for its pride in its language, it is curious that a Kannadiga whose family hails from Maharashtra, an outsider, should emerge as a 'thalaivar', or leader. With the death of the charismatic J. Jayalalithaa, a former actor, and M. Karunanidhi, who was a scriptwriter for films-leaders of the AIADMK and DMK respectively (the two main Dravidian political parties that have been ruling Tamil Nadu for more than sixty years)-Rajinikanth's fans believed there was a political vacuum that only he could fill. While the actor has been dabbling in politics, by making pronouncements on certain issues, including Jayalalithaa's policies, the Cauvery water sharing problem between Tamil Nadu and Karnataka, bomb attacks in the state and so on, it was only in 2017 that he promised to form his own party and contest all 234 seats in the 2021 assembly elections. For decades, his fans had been awaiting this moment, believing that he could solve all their problems and give them a life free from strife and governance free of corruption. His fan clubs went into high gear to turn themselves into the foundation of their thalaivar's political party, attracting more members and working on the ground all over the state. For three years, every utterance of Rajinikanth's was analysed and debated even more vociferously than anything he has said in the past. Political opponents questioned his experience and pointed out that (even after forty years) he was an outsider who did not understand the undercurrents of Tamil Nadu politics; his detractors criticized the lack of a clear ideology behind his promise of 'spiritual politics'; political analysts who saw that Rajini was close to the BJP anticipated that he might enter into an alliance with them, allowing the right-wing party a foothold in the state. Ultimately, however, the seventy-year-old superstar withdrew from the political arena citing health concerns. The fans were hugely disappointed but understanding. With their continuing support and excitement for the next Rajini-starrer, he remains a giant in the field of entertainment. Rajinikanth: A Life is the best account yet of the man who was born Shivaji Rao Gaekwad-once a coolie and a bus conductor in Bangalore and now virtually a god in Tamil Nadu.
Author | : Rasiel |
Publisher | : Tata McGraw-Hill Education |
Total Pages | : 0 |
Release | : 2003-12 |
Genre | : |
ISBN | : 9780070583955 |
Packed with insights and brainstorming exercises for establishing the McKinsey mind-set, this book is an in-depth guidebook for applying McKinsey methods in any industry and organizational environment.Taking a step-by-step approach, The McKinsey Mind looks at the McKinsey mystique from every angle. Owners, executives, consultants, and team leaders can look to this comprehensive treatment for ways to:Follow McKinsey's MECE (mutually exclusive, collectively exhaustive) line of attack Frame business problems to make them susceptible to rigorous fact-based analysis Use the same fact-based analysisin conjunction with gut instinctto make strategic decisions Conduct meaningful interviews and effectively summarize the content of those interviews Analyze the data to find out the so what Clearly communicate fact-based solutions to all pertinent decision makers Capture and manage the knowledge in any organization to maximize its value
Author | : Sagarikka |
Publisher | : Notion Press |
Total Pages | : 221 |
Release | : 2016-10-17 |
Genre | : Biography & Autobiography |
ISBN | : 1946048801 |
Are grades everything? Is it fair to predict a youngster's future plainly based on some numbers? There's more to life than textbooks, and My Unskooled Year chronicles just that. The book presents a refreshing perspective of reality from the eyes of Sagarikka Sivakumar, an average student, who took a year off after her tenth standard to tread the path less taken. Follow this 15-year-old, as she invests in Stocks, goes door to door to sell products, interns with organizations in the hospitality and social sectors, hikes across mountains, makes documentaries and also studies among doing other things! It is one thing to profess and another to walk the talk. This book shares the story of many of us who have secretly aspired to, but have not dared to.
Author | : Janmenjoy Nayak |
Publisher | : Springer Nature |
Total Pages | : 417 |
Release | : 2019-09-03 |
Genre | : Technology & Engineering |
ISBN | : 3030302717 |
This book shares important findings on the application of robotics in industry using advanced mechanisms, including software and hardware. It presents a collection of recent trends and research on various advanced computing paradigms such as soft computing, robotics, smart automation, power control, and uncertainty analysis. The book constitutes the proceedings of the 1st International Conference on Application of Robotics in Industry using Advanced Mechanisms (ARIAM2019), which offered a platform for sharing original research findings, presenting innovative ideas and applications, and comparing notes on various aspects of robotics. The contributions highlight the latest research and industrial applications of robotics, and discuss approaches to improving the smooth functioning of industries. Moreover, they focus on designing solutions for complex engineering problems and designing system components or processes to meet specific needs, with due considerations for public health and safety, including cultural, societal, and environmental considerations. Taken together, they offer a valuable resource for researchers, scientists, engineers, professionals and students alike.
Author | : Naman Ramachandran |
Publisher | : Penguin UK |
Total Pages | : 415 |
Release | : 2014-01-15 |
Genre | : Performing Arts |
ISBN | : 8184757964 |
Rajinikanth is, quite simply, the biggest superstar cinema-crazy India has ever seen. His stylized dialogues and screen mannerisms are legion, and his guy-next-door-cum-superhero image has found a hysterically appreciative following among millions of moviegoers. Naman Ramachandran’s marvellous biography recounts Rajini’s career in meticulous detail, tracing his incredible cinematic journey from Apoorva Raagangal (1975) to Kochadaiyaan (2013). Along the way, the book provides rare insights into the Thalaivar’s personal life, from his childhood days to his times of struggle—when he was still Shivaji Rao Gaekwad—and then his eventual stardom: revealing how a legend was born.
Author | : VIKRAM COTAH |
Publisher | : Notion Press |
Total Pages | : 336 |
Release | : 2021-04-07 |
Genre | : Business & Economics |
ISBN | : 1638505519 |
Why are a few leaders more successful than others? Books on leadership are often either theoretical or conceptual. But leading is action-oriented using knacks to enthuse people to get stellar results. A widely acclaimed hospitality thought leader and a Chief Executive Officer, Vikram Cotah, lets you into his life with simple leadership lessons which made many hospitality establishments successful. E.X.T.R.A. Quotient is the factor in leadership which transforms customer service into emotional hospitality. The book has impactful lessons from Cotah’s decades in hospitality and shows how one can be an effective and emotional leader and thrive in the service business. Whether you are a student, a corporate manager or an entrepreneur looking for insights into emotional service leadership, the Cotah Quotes, Cotah Codes and Coach Cotah Tips will teach you to touch lives and live an enriching leader-life.
Author | : P. C.|Krishnamoorthy Balasubramanian (Raja) |
Publisher | : |
Total Pages | : 0 |
Release | : 2012 |
Genre | : |
ISBN | : 9788129120991 |
Author | : Gayathri Ramprasad |
Publisher | : Random House India |
Total Pages | : 289 |
Release | : 2014-10-13 |
Genre | : Family & Relationships |
ISBN | : 8184006535 |
As a young girl in Bangalore, Gayathri was surrounded by the fragrance of jasmine and flickering oil lamps, her family protected by gods and goddesses. But as she grew older, demons came forth from dark corners of her idyllic kingdom—with the scariest creatures lurking within her tortured mind. Shadows in the Sun traces Gayathri’s courageous battle with debilitating depression that consumed her from adolescence through marriage and a move to the United States. Her inspiring memoir provides a first-of-its-kind cross-cultural view of mental illness—how it is regarded in India and in America, and how she drew on both her rich Hindu heritage and Western medicine to find healing.