The Voice of Business

The Voice of Business
Author: Karen S. Miller
Publisher: Univ of North Carolina Press
Total Pages: 308
Release: 1999-01-01
Genre: Political Science
ISBN: 9780807824399

In 1933, John W. Hill opened the New York office of what would become the most important public relations agency in history: Hill & Knowlton, Inc. By 1959, the combined sales of its clients_which included Procter & Gamble, Texaco, Gillette, and Avco Manufacturing as well as the steel, tobacco, and aviation industries' trade associations_amounted to 10 percent of the gross national product. The Voice of Business chronicles Hill & Knowlton's influence on American public discourse in the years following World War II. Guided by its founder's conservative ideals, Hill & Knowlton developed a twofold mission: to influence public discussion about issues important to its clients and to educate Americans about big business. Karen Miller shows how the agency tried to manipulate public opinion, political debate, and news media content about such issues as postwar military aircraft procurement, the deregulation of margarine production, President Truman's seizure of steel mills in 1952, and the cigarette health scare of 1953-54. Though its campaigns did not change many opinions, she says, Hill & Knowlton affected the public indirectly by reinforcing the ideas of its clients and other conservatives.

Truman and the Steel Seizure Case

Truman and the Steel Seizure Case
Author: Maeva Marcus
Publisher: Duke University Press
Total Pages: 422
Release: 1994
Genre: Biography & Autobiography
ISBN: 9780822314172

"Although there have been some other articles and books on the "Youngstown" case, this book remains definitive. The author handles a variety of materials exceedingly well, and shows great sensitivity not only to the legal issues involved, but to the political ones as well. It is a model case study."--Melvin I. Urofsky, Virginia Commonwealth University

Study Paper[s]

Study Paper[s]
Author: United States. Congress. Joint Economic Committee
Publisher:
Total Pages: 96
Release: 1959
Genre: United States
ISBN:

Study Paper

Study Paper
Author: United States. Congress. Joint Economic Committee
Publisher:
Total Pages: 100
Release: 1959
Genre: Labor
ISBN: