Public Relations and Communication Management in Europe

Public Relations and Communication Management in Europe
Author: Betteke van Ruler
Publisher: Walter de Gruyter
Total Pages: 517
Release: 2008-08-22
Genre: Language Arts & Disciplines
ISBN: 3110197197

The book challenges the notion that public relations in Europe is no more than a copy of the Anglo-American approach. It presents a nation-by-nation introduction to historical public relations developments and current topics in European countries, written by noted national experts in public relations research and well-known professionals who are able to oversee the situation in their own countries. The contributions take an "insider" point of view and combine researched facts and figures with qualitative observations and personal reviews. In addition, the book provides conceptual statements that offer an insight into theoretical approaches.

ECA-USP

ECA-USP
Author:
Publisher:
Total Pages: 332
Release: 1992
Genre: Communication
ISBN:

LEV

LEV
Author:
Publisher:
Total Pages: 1418
Release: 1999
Genre: Catalogs, Publishers'
ISBN:

Spanish Bibliography on Mass Communication

Spanish Bibliography on Mass Communication
Author: Manuel Parés i Maicas
Publisher:
Total Pages: 316
Release: 1988
Genre: Mass media
ISBN:

La compilación de una bibliografía sobre un tema cientifico es una ardua labor y llena de dificultades. Porque de la enorme cantidad de material original, traducido y disponible, este es verdaderamente especial para ciencias sociales.

Catalog

Catalog
Author: University of Texas. Library. Latin American Collection
Publisher:
Total Pages: 684
Release: 1969
Genre: Latin America
ISBN:

Strategic Business Fits and Corporate Acquisition: Empirical Evidence

Strategic Business Fits and Corporate Acquisition: Empirical Evidence
Author: Lois M. Shelton
Publisher: Palala Press
Total Pages: 40
Release: 2018-02-20
Genre: History
ISBN: 9781378150924

This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.

Good Boss, Bad Boss

Good Boss, Bad Boss
Author: Robert I. Sutton
Publisher: Business Plus
Total Pages: 237
Release: 2010-09-07
Genre: Business & Economics
ISBN: 0446558478

Now with a new chapter that focuses on what great bosses really do. Dr. Sutton reveals new insights that he's learned since the writing of Good Boss, Bad Boss. Sutton adds revelatory thoughts about such legendary bosses as Ed Catmull, Steve Jobs, A.G. Lafley, and many more, and how you can implement their techniques. If you are a boss who wants to do great work, what can you do about it? Good Boss, Bad Boss is devoted to answering that question. Stanford Professor Robert Sutton weaves together the best psychological and management research with compelling stories and cases to reveal the mindset and moves of the best (and worst) bosses. This book was inspired by the deluge of emails, research, phone calls, and conversations that Dr. Sutton experienced after publishing his blockbuster bestseller The No Asshole Rule. He realized that most of these stories and studies swirled around a central figure in every workplace: THE BOSS. These heart-breaking, inspiring, and sometimes funny stories taught Sutton that most bosses - and their followers - wanted a lot more than just a jerk-free workplace. They aspired to become (or work for) an all-around great boss, somebody with the skill and grit to inspire superior work, commitment, and dignity among their charges. As Dr. Sutton digs into the nitty-gritty of what the best (and worst) bosses do, a theme runs throughout Good Boss, Bad Boss - which brings together the diverse lessons and is a hallmark of great bosses: They work doggedly to "stay in tune" with how their followers (and superiors, peers, and customers too) react to what they say and do. The best bosses are acutely aware that their success depends on having the self-awareness to control their moods and moves, to accurately interpret their impact on others, and to make adjustments on the fly that continuously spark effort, dignity, and pride among their people.