Final Exam With Solutions April 2002
Download Final Exam With Solutions April 2002 full books in PDF, epub, and Kindle. Read online free Final Exam With Solutions April 2002 ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Organising Knowledge
Author | : J. Gadner |
Publisher | : Springer |
Total Pages | : 245 |
Release | : 2003-11-13 |
Genre | : Business & Economics |
ISBN | : 0230523110 |
The organization, processing and representation of knowledge becomes increasingly important in all scientific and business contexts. This book focuses on qualitative methods for knowledge organization and their contributions to knowledge-based issues of marketing management research. Besides theoretical discussions of different approaches to and definitions of knowledge and methods for knowledge organization, several case studies in the field of marketing management are presented. Questions of research design, adequate choice of methodologies and practical relevance of the results are addressed.