Exploring IBM EServer ZSeries and S/390 Servers

Exploring IBM EServer ZSeries and S/390 Servers
Author: Jim Hoskins
Publisher: Maximum Press
Total Pages: 468
Release: 2003
Genre: Computers
ISBN: 9781885068910

Considered the bible of the IBM zSeries and S/390 world, this new edition closely examines the role large computers will play in the new century. All the new hardware models and operating system products—Linux, VSE, MVS, VM, AIX, and Open Edition—are now available for the zSeries and are fully explained, as are critical business issues such as cost justification, lease versus purchase, support, security, and maintenance. Hypothetical small, medium, and large businesses are described and then outfitted with the appropriate zSeries solution. This replaces 1885068700.

High Availability and Scalability of Mainframe Environments Using System Z and Z/OS as Example

High Availability and Scalability of Mainframe Environments Using System Z and Z/OS as Example
Author: Robert Vaupel
Publisher: KIT Scientific Publishing
Total Pages: 342
Release: 2014-05-19
Genre: Computers
ISBN: 3731500221

Mainframe computers are the backbone of industrial and commercial computing, hosting the most relevant and critical data of businesses. One of the most important mainframe environments is IBM System z with the operating system z/OS. This book introduces mainframe technology of System z and z/OS with respect to high availability and scalability. It highlights their presence on different levels within the hardware and software stack to satisfy the needs for large IT organizations.

Internet Marketing for Information Technology Companies

Internet Marketing for Information Technology Companies
Author: Barry Silverstein
Publisher: Maximum Press
Total Pages: 472
Release: 2001
Genre: Business & Economics
ISBN: 9781885068675

While information technology (IT) companies have a special affinity for the Internet, they are not necessarily using Internet marketing to its fullest potential. Addressing the specific Internet marketing needs of IT companies and written for IT marketing pros, this how-to guide shows how to make the best of a Web site, get the most out of online advertising and e-mail marketing, build a Web community, and participate in affiliate marketing programs. Numerous case studies from IT companies are used to illustrate the concepts.

Marketing with E-mail

Marketing with E-mail
Author: Shannon Kinnard
Publisher: Maximum Press
Total Pages: 364
Release: 2001-10-28
Genre: Business & Economics
ISBN: 9781885068682

This detailed reference provides advice on how to expand and improve marketing opportunities, communications, and online relationships with this valuable tool. Marketers are guided through a step-by-step process of creating and implementing an e-mail marketing plan for their specific needs. This updated edition includes the latest information on e-mail newsletters, online networking, signature files, and e-mail promotions.

Internet Marketing for Less Than $500/year

Internet Marketing for Less Than $500/year
Author: Marcia Yudkin
Publisher: Maximum Press
Total Pages: 356
Release: 2001-09
Genre: Business & Economics
ISBN: 9781885068699

Huge businesses spend millions of dollars planning and executing their Internet marketing strategy. What these big corporations don’t understand is that they could achieve similar results without breaking the bank. The secrets of making a big Internet marketing splash without spending more than $500 a year are revealed in this book. For entrepreneurs and small businesses alike, this book explains how to plan and execute a complete online marketing strategy for just a couple of dollars a day.

The Business Guide to Selling Through Internet Auctions

The Business Guide to Selling Through Internet Auctions
Author: Nancy L. Hix
Publisher: Maximum Press
Total Pages: 612
Release: 2001
Genre: Business & Economics
ISBN: 9781885068736

For those businesses that want to supplement their sales online or those who want to sell online in a structured, repeatable way, this book shows the new online auction seller the ins and outs. Businesses will learn how to find online auction sites and how to judge whether a particular one meets their needs, how to register and establish an account, and how to list auctions and attract bids.

The Architecture of Computer Hardware, Systems Software, and Networking

The Architecture of Computer Hardware, Systems Software, and Networking
Author: Irv Englander
Publisher: John Wiley & Sons
Total Pages: 73
Release: 2021-04-06
Genre: Computers
ISBN: 1119495202

The Architecture of Computer Hardware, Systems Software and Networking is designed help students majoring in information technology (IT) and information systems (IS) understand the structure and operation of computers and computer-based devices. Requiring only basic computer skills, this accessible textbook introduces the basic principles of system architecture and explores current technological practices and trends using clear, easy-to-understand language. Throughout the text, numerous relatable examples, subject-specific illustrations, and in-depth case studies reinforce key learning points and show students how important concepts are applied in the real world. This fully-updated sixth edition features a wealth of new and revised content that reflects today’s technological landscape. Organized into five parts, the book first explains the role of the computer in information systems and provides an overview of its components. Subsequent sections discuss the representation of data in the computer, hardware architecture and operational concepts, the basics of computer networking, system software and operating systems, and various interconnected systems and components. Students are introduced to the material using ideas already familiar to them, allowing them to gradually build upon what they have learned without being overwhelmed and develop a deeper knowledge of computer architecture.

Business to Business Internet Marketing

Business to Business Internet Marketing
Author: Barry Silverstein
Publisher: Maximum Press (FL)
Total Pages: 436
Release: 2002
Genre: Business & Economics
ISBN: 9781885068729

Business-to-business marketing is the fastest growing segment of direct marketing and online commerce. This practical yet forward-thinking blueprint for success goes a step further than other Internet marketing books by focusing on how to enhance the business-to-business segment of direct marketing through the Internet. Internet marketers will learn proven strategies for increasing profits such as generating leads with e-mail, using Internet events for marketing, and building customer relationships. This new edition has been updated with the latest case studies, Web site references, and Int.

The Architecture of Computer Hardware and Systems Software

The Architecture of Computer Hardware and Systems Software
Author: Irv Englander
Publisher: John Wiley & Sons
Total Pages: 768
Release: 2003
Genre: Computers
ISBN:

Fundamental principles that will keep you on the cutting edge! Most computer architecture books are just too technical and complex. Focusing on specific technology, they often bypass the basics and are outdated as quickly as technology advances. Now, Irv Englander's gentle-but-thorough introduction to computer architecture and systems software provides just the right amount of technical detail you'll need to make successful decisions in your future career. The text covers all the basics in an accessible, easy-to-understand way. Organized in a form that parallels an actual computer system, entire sections are devoted to principles of data, hardware, and software, with computer interconnection, clustering, and networking integrated into the material to emphasize the importance of computer and system structure. Assuming only basic knowledge, these sections build up to an in-depth understanding of each topic and how they interrelate to make up a computer system. With this Third Edition's outstanding features, you'll be able to build a solid foundation for success on the job. All chapters have been thoroughly updated to reflect current technology. Revised with even clearer discussions of virtual storage, the operation of memory, and modern CPU architectures. Programming examples are written in a C++/Java-like pseudocode. Emphasizes the computer aspects of clustering and networking, rather than the data communication aspects. Provide an understanding of underlying, non-changing basics of computers, so that you can make knowledgeable decisions about systems. Introduce new technological concepts without overwhelming you with too much detail. Examples cover a broad spectrum of hardware and software systems, from personal computers to mainframes. Integrates discussions of hardware and software throughout, and explores the symbiosis between them.

IBM ZPDT Guide and Reference

IBM ZPDT Guide and Reference
Author: Bill Ogden
Publisher:
Total Pages: 356
Release: 2017
Genre: Application software
ISBN: 9780738442891

Abstract This IBM® Redbooks® publication provides both introductory information and technical details about the IBM System z® Personal Development Tool (IBM zPDT®), which produces a small System z environment suitable for application development. zPDT is a PC Linux application. When zPDT is installed (on Linux), normal System z operating systems (such as IBM z/OS®) can be run on it. zPDT provides the basic System z architecture and emulated IBM 3390 disk drives, 3270 interfaces, OSA interfaces, and so on. The systems that are discussed in this document are complex. They have elements of Linux (for the underlying PC machine), IBM z/Architecture® (for the core zPDT elements), System z I/O functions (for emulated I/O devices), z/OS (the most common System z operating system), and various applications and subsystems under z/OS. The reader is assumed to be familiar with general concepts and terminology of System z hardware and software elements, and with basic PC Linux characteristics. This book provides the primary documentation for zPDT.