Examining The Emergence Of Broadcasting In The 1920s Through Magazine Advertising
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Author | : Christopher H. Sterling |
Publisher | : Routledge |
Total Pages | : 3166 |
Release | : 2004-03-01 |
Genre | : Reference |
ISBN | : 1135456488 |
Produced in association with the Museum of Broadcast Communications in Chicago, the Encyclopedia of Radio includes more than 600 entries covering major countries and regions of the world as well as specific programs and people, networks and organizations, regulation and policies, audience research, and radio's technology. This encyclopedic work will be the first broadly conceived reference source on a medium that is now nearly eighty years old, with essays that provide essential information on the subject as well as comment on the significance of the particular person, organization, or topic being examined.
Author | : Thomas W. Volek |
Publisher | : |
Total Pages | : 640 |
Release | : 1990 |
Genre | : |
ISBN | : |
Author | : Shawn Gary VanCour |
Publisher | : |
Total Pages | : 550 |
Release | : 2008 |
Genre | : |
ISBN | : |
Author | : Roger Horowitz |
Publisher | : University of Virginia Press |
Total Pages | : 260 |
Release | : 1998 |
Genre | : Business & Economics |
ISBN | : 9780813918020 |
This volume will be of interest to historians in a wide range of fields.
Author | : Janet Staiger |
Publisher | : Routledge |
Total Pages | : 224 |
Release | : 2009-07 |
Genre | : History |
ISBN | : 1135842752 |
Convergence Media History explores the ways that digital convergence has radically changed the field of media history. Writing media history is no longer a matter of charting the historical development of an individual medium such as film or television. Instead, now that various media from blockbuster films to everyday computer use intersect regularly via convergence, scholars must find new ways to write media history across multiple media formats. This collection of eighteen new essays by leading media historians and scholars examines the issues today in writing media history and histories. Each essay addresses a single medium—including film, television, advertising, sound recording, new media, and more—and connects that specific medium’s history to larger issues for the field in writing multi-media or convergent histories. Among the volume’s topics are new media technologies and their impact on traditional approaches to media history; alternative accounts of film production and exhibition, with a special emphasis on film across multiple media platforms; the changing relationships between audiences, fans, and consumers within media culture; and the globalization of our media culture.
Author | : Aniko Bodroghkozy |
Publisher | : John Wiley & Sons |
Total Pages | : 516 |
Release | : 2018-07-23 |
Genre | : Performing Arts |
ISBN | : 1118646053 |
Presented in a single volume, this engaging review reflects on the scholarship and the historical development of American broadcasting A Companion to the History of American Broadcasting comprehensively evaluates the vibrant history of American radio and television and reveals broadcasting’s influence on American history in the twentieth and twenty-first centuries. With contributions from leading scholars on the topic, this wide-ranging anthology explores the impact of broadcasting on American culture, politics, and society from an historical perspective as well as the effect on our economic and social structures. The text’s original and accessibly-written essays offer explorations on a wealth of topics including the production of broadcast media, the evolution of various television and radio genres, the development of the broadcast ratings system, the rise of Spanish language broadcasting in the United States, broadcast activism, African Americans and broadcasting, 1950’s television, and much more. This essential resource: Presents a scholarly overview of the history of radio and television broadcasting and its influence on contemporary American history Contains original essays from leading academics in the field Examines the role of radio in the television era Discusses the evolution of regulations in radio and television Offers insight into the cultural influence of radio and television Analyzes canonical texts that helped shape the field Written for students and scholars of media studies and twentieth-century history, A Companion to the History of American Broadcasting is an essential and field-defining guide to the history and historiography of American broadcasting and its many cultural, societal, and political impacts.
Author | : |
Publisher | : |
Total Pages | : 596 |
Release | : 1991 |
Genre | : Dissertations, Academic |
ISBN | : |
Author | : Lizabeth Cohen |
Publisher | : Cambridge University Press |
Total Pages | : 569 |
Release | : 2014-11-06 |
Genre | : History |
ISBN | : 1316124088 |
This book examines how it was possible and what it meant for ordinary factory workers to become effective unionists and national political participants by the mid-1930s. We follow Chicago workers as they make choices about whether to attend ethnic benefit society meetings or to go to the movies, whether to shop in local neighborhood stores or patronize the new A & P. As they made daily decisions like these, they declared their loyalty in ways that would ultimately have political significance. When the depression worsened in the 1930s, workers adopted new ideological perspectives and overcame longstanding divisions among themselves to mount new kinds of collective action. Chicago workers' experiences all converged to make them into New Deal Democrats and CIO unionists. First printed in 1990, Making a New Deal has become an established classic in American history. The second edition includes a new preface by Lizabeth Cohen.
Author | : Curtis P. Haugtvedt |
Publisher | : Routledge |
Total Pages | : 1257 |
Release | : 2018-12-07 |
Genre | : Psychology |
ISBN | : 113667621X |
This Handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goal of attaining a better scientific understanding of cognitive, affective, and behavioral responses to products and services, the marketing of these products and services, and societal and ethical concerns associated with marketing processes. Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts. The Handbook presents state-of-the-art research as well as providing a place for authors to put forward suggestions for future research and practice. The Handbook is most appropriate for graduate level courses in marketing, psychology, communications, consumer behavior and advertising.
Author | : |
Publisher | : |
Total Pages | : 370 |
Release | : 1998 |
Genre | : Education |
ISBN | : |