Event Management Theory And Practice And Workbook
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| Author | : Jeff Wrathall |
| Publisher | : |
| Total Pages | : |
| Release | : 2011-08-03 |
| Genre | : |
| ISBN | : 9780071014694 |
Event Management: Theory and Practice 1e & Workbook is print only resource with a workbook. is a new text that provides coverage of the most important competency units of Certificate III and Diploma of Events in the SIT07 Tourism, Hospitality and Events Training Package. This book takes students through the complete process of event management, starting with developing a concept, planning, organising and managing an event. Event Management: Theory and Practice provides detailed content not featured in other event texts including the process of securing visas for international artists or profile speakers; comprehensive review of emerging areas such as environmental sustainability; and extensive legal considerations including artist and venue agreements. The glossary, review questions and accompanying workbook (available separately) provide ample opportunities for students to reinforce the presented theory. This book also includes information on jobs in event management to give a complete understanding of the industry. Scope Event Management: Theory and Practice is written for students of Certificate III and Diploma of Events in the SIT07 Tourism, Hospitality and Events Training Package.
| Author | : Jeff Wrathall |
| Publisher | : |
| Total Pages | : 408 |
| Release | : 2011 |
| Genre | : Special events |
| ISBN | : 9780070279001 |
Event Management: Theory and Practice is print only. Event Management: Theory and Practice is a new text that provides coverage of the most important competency units of Certificate III and Diploma of Events in the SIT12 Tourism, Travel and Hospitality Training Package. This book takes students through the complete process of event management, starting with developing a concept, planning, organising and managing an event. Event Management: Theory and Practice provides detailed content not featured in other event texts including the process of securing visas for international artists or profile speakers; comprehensive review of emerging areas such as environmental sustainability; and extensive legal considerations including artist and venue agreements. The glossary, review questions and accompanying workbook (available separately) provide ample opportunities for students to reinforce the presented theory. This book also includes information on jobs in event management to give a complete understanding of the industry. Scope Event Management: Theory and Practice is written for students of Certificate III and Diploma of Events in the SIT12 Tourism, Travel and Hospitality Training Package.
| Author | : Razaq Raj |
| Publisher | : SAGE |
| Total Pages | : 402 |
| Release | : 2013-02-28 |
| Genre | : Business & Economics |
| ISBN | : 1446290409 |
Electronic Inspection Copy available to instructors here Praise for the previous edition: ′This is an excellent publication that correctly reviews the external environment associated with events, both in the context of the theoretical and operational′ - Neil Robinson, Salford Business School, University of Salford, UK The new edition of this popular accessible text gives students a thorough and contemporary grounding in both the fundamentals and strategic responsibilities of successful event management. Purposefully broad in scope, the text combines theory with practical knowledge and terminology, ensuring readers develop a flexible and commercially-acute skill set. Topics covered range from law, marketing and finance to introductory guides to sound, lighting and multimedia equipment, providing students with the practical knowledge they need for a career in Events Management. Theory is brought to life in a range of case studies and examples throughout the text. As well as updated examples and legislation, this edition introduces new chapters on: Event entrepreneurship Project management and financing New Multimedia technology for events organisers Sustainable festivals and events Long term legacy and impacts The future of the industry An accompanying Companion Website provides students with discussion questions and video links. The website also provides an Instructor′s Manual and PowerPoint slides for lecturers. This text is an ideal resource for undergraduate students who are studying Events Management for the first time. Visit the Companion Website at www.sagepub.co.uk/raj
| Author | : Jeff Wrathall |
| Publisher | : |
| Total Pages | : 116 |
| Release | : 2011 |
| Genre | : Special events |
| ISBN | : 9780070997387 |
Workbook to accompany Event Management: Theory and Practice by Wrathall and Gee. It contains extra activities to aid student comprehension.
| Author | : Nicole Ferdinand |
| Publisher | : SAGE Publications |
| Total Pages | : 377 |
| Release | : 2012-04-05 |
| Genre | : Travel |
| ISBN | : 0857022415 |
Written by a team of high profile, international authors, this exciting new text successfully combines theory and practice, making it a must-have for all students of Events Management. Events Management: An International Approach provides comprehensive coverage of all the most common types of events, preparing students for a future career in Events Management. Covering key issues such as fundraising, sponsorship and globalization, this text addresses the challenges and examines the realities of events management in an international context. A wide range of case studies and examples look at sporting, music, catering and fundraising events across the UK, Europe, Asia, Australia and the Middle East.
| Author | : Ruth Dowson |
| Publisher | : Kogan Page Publishers |
| Total Pages | : 369 |
| Release | : 2018-11-03 |
| Genre | : Reference |
| ISBN | : 0749483326 |
Event Planning and Management, second edition, is an ideal resource for those seeking a step by step formula to plan and deliver a successful event. With the vital balance of professional experience behind them, the authors teach the next generation of event planners with unrivalled knowledge, ensuring an effective event process from start to finish. This book delivers practical understanding of the theory and practice needed to activate each stage of planning, from initial venue selection, budgeting and programme content, to managing stakeholders and sponsors, promotion, risk assessment, safety and post-event evaluation. Fully revised, the second edition of Event Planning and Management expands on managing events on the day, and explores the PR and experiential marketing boom for live brand experiences. Including updated real-world case studies from around the globe, it also features an invaluable toolkit of templates, planning checklists and budget sheets. Accompanied by a host of downloadable resources, this book is the ideal end to end resource for both event planning modules and certifications, plus busy marketing and PR professionals facing the new wave of live brand and customer experiences.
| Author | : Milena M. Parent |
| Publisher | : Routledge |
| Total Pages | : 523 |
| Release | : 2020-11-29 |
| Genre | : Sports & Recreation |
| ISBN | : 100021088X |
Managing Major Sports Events: Theory and Practice is a complete introduction to the principles and practical skills that underpin the running and hosting of major sports events, from initial bid to post-event legacy and sustainability. Now in a fully revised and updated new edition, the book draws on the latest research from across multiple disciplines, explores real-world situations, and emphasises practical problem-solving skills. It covers every key area in the event management process, including: • Bidding, leadership, and planning; • Marketing and human resource management; • Venues and ceremonies; • Communications and technology (including social media); • Functional area considerations (including sport, protocol, and event services); • Security and risk management; • Games-time considerations; • Event wrap-up and evaluation; • Legacy and sustainability. This revised edition includes expanded coverage of cutting-edge topics such as digital media, culture, human resources, the volunteer workforce, readiness, security, and managing Games-time. Each chapter combines theory, practical decision-making exercises, and case studies of major sports events from around the world, helping students and practitioners alike to understand and prepare for the reality of executing major events on an international scale. Also new to this edition is an "Outlook, Trends, and Innovations" section in each chapter, plus "tips" from leading events professionals. Managing Major Sports Events: Theory and Practice is an essential textbook for any course on sports event management or international sports management, and an invaluable resource for all sport management researchers, practitioners and policymakers. Online resources include PowerPoint slides, multiple choice questions, essay questions, stories, and decision-making exercises.
| Author | : Georgiana Els |
| Publisher | : Routledge |
| Total Pages | : 336 |
| Release | : 2016-11-10 |
| Genre | : Business & Economics |
| ISBN | : 1317565363 |
This book provides events management students with an accessible and essential introduction to project management. Written by both academics and industry experts, Events Project Management offers a unique blend of theory and practice to encourage and contextualise project management requirements within events settings. Key questions include: What is project management? How does it connect to events management? What is effective project management within the events sector? How does academic theory connect to practice? The book is coherently structured into 12 chapters covering crucial event management topics such as stakeholders, supply chain management, project management tools and techniques, and financial and legal issues. Guides, templates, case study examples, industry tips and activity tasks are integrated in the text and online to show practice and aid knowledge. Written in an engaging style, this text offers the reader a thorough understanding of how to successfully project manage an event from the creative idea to the concrete product. It is essential reading for all events management students.
| Author | : Leeanne Mcmanus |
| Publisher | : |
| Total Pages | : 383 |
| Release | : 2020-01-14 |
| Genre | : Special events |
| ISBN | : 9781792408885 |
Offers a unique approach that connects concepts in communication to practical even planning ideas. With a solid basis in communication theory, along with two new chapters that cover best practices in hospitality and even tourism, this text will enable students to manage each aspect of the planning cycle--Cover.
| Author | : Ruth Dowson |
| Publisher | : Kogan Page Publishers |
| Total Pages | : 328 |
| Release | : 2015-09-03 |
| Genre | : Business & Economics |
| ISBN | : 0749471409 |
The events industry is an exciting, innovative, diverse and highly challenging environment in which to work. Event Planning and Management offers a structured, practical approach to all types of events, from the initial planning, to final evaluating stages. It introduces the key models and theories but focuses on the practical side of building and working with a team, choosing a location, creating a programme, dealing with stakeholders and sponsors, promoting the event, essential financial and procurement considerations and finally evaluating the event. Each stage of the process is fully supported with online resources including templates and discussion questions to make up a complete event planner's toolkit. Balancing coverage of the key theory and models with essential practical guidance, tools and case studies from organizations such as London 2012 and the Prince's Trust, Event Planning and Management is an ideal handbook for students and practitioners alike. About the PR in Practice series: Published in collaboration with the Chartered Institute of Public Relations (CIPR), the PR in Practice series comprises accessible, practical introductions to day-to-day issues of public relations practice and management. The series' action-oriented approach keeps knowledge and skills up to date.
