Financial Times Guide to Investment Trusts ePub eBook

Financial Times Guide to Investment Trusts ePub eBook
Author: John C Baron
Publisher: Pearson UK
Total Pages: 162
Release: 2013-08-27
Genre: Business & Economics
ISBN: 1292005092

A comprehensive and practical guide to investment trusts. These investment vehicles have been underused by investors in the past, but that is set to change now that the Retail Distribution Review has banned commissions and put investment trusts on a level playing field. The book explains what investment trusts are and focuses on how to construct and run a trust portfolio. It offers investors, both experienced and novice, a concise and jargon free guide to these lucrative investment vehicles.

Eye Tracking the User Experience

Eye Tracking the User Experience
Author: Aga Bojko
Publisher: Rosenfeld Media
Total Pages: 321
Release: 2013-11-15
Genre: Computers
ISBN: 1933820918

Eye tracking is a widely used research method, but there are many questions and misconceptions about how to effectively apply it. Eye Tracking the User Experience—the first how-to book about eye tracking for UX practitioners—offers step-by-step advice on how to plan, prepare, and conduct eye tracking studies; how to analyze and interpret eye movement data; and how to successfully communicate eye tracking findings.

Key Marketing Metrics 2e ePub eBook

Key Marketing Metrics 2e ePub eBook
Author: Paul Farris
Publisher: Pearson UK
Total Pages: 434
Release: 2017-10-03
Genre: Business & Economics
ISBN: 1292212497

"Marketers know that they must use metrics. The key--which this book addresses superbly--is which metrics to use and how to use them." Erv Shames, Chairman, Western Connecticut Health Network; former President and CEO of Borden, Inc. and Stride Rite Corporation “50+ metrics crackles like new money…this is the best marketing book of the year.” Updated version of Strategy + Business “2006 Best Books in Marketing award winner” WHAT TO MEASURE AND HOW TO MEASURE IT TO GET THE MOST OUT OF YOUR MARKETING As the old adage goes, “If you can’t measure it, you can’t manage it.” Key Marketing Metrics is the definitive guide to today’s most valuable marketing metrics to measure the results of your marketing. In this thoroughly updated and significantly expanded book, you will understand the pros, the cons and the nuances of more than 50 of the most important metrics and know exactly how to choose the right metrics for every challenge. Key Marketing Metrics gives you a portfolio, or "dashboard", of the most valuable metrics for your business to maximise the return on your marketing investment and identify the best new opportunities for profit. Discover high-value metrics for every facet of marketing: promotional strategy, advertising, and distribution; customer perceptions; market share; competitors’ power; margins and pricing; products and portfolios; customer profitability; sales forces and channels; and more. This edition includes the latest web, online, social, and email metrics, plus new insights into measuring marketing ROI and brand equity, as well as practical advice for managing complex issues such as advertising elasticity and “double jeopardy.”

Facing Fear

Facing Fear
Author: Lisa Blair
Publisher: Australian Geographic
Total Pages: 284
Release: 2021-02-01
Genre: Biography & Autobiography
ISBN: 1922388092

Facing Fear is the inspiring true story of Lisa Blair, who on 25 July 2017 became the first woman to sail solo around Antarctica. She very nearly didn’t live to tell the tale. Seventy-two days into her circumnavigation, when Lisa was more than 1000 nautical miles from land, the mast of Climate Action Now came crashing down in a ferocious storm. In freezing conditions, Lisa battled massive waves and gale-force winds, fighting through the night to save her life and her boat. Following her ordeal, Lisa relied on her unbreakable spirit to beat the odds and complete her world record. With unwavering focus and determination, she sailed home, completing her journey after 183 days. This is the story of her remarkable voyage.

Double-Tracking

Double-Tracking
Author: Rosanna Mclaughlin
Publisher: Carcanet Press Ltd
Total Pages: 110
Release: 2019-10-31
Genre: Literary Collections
ISBN: 1784109851

To double-track is to be both: counter-cultural and establishment, rich and poor, a bum with the keys to a country retreat, an exotic addition to the dinner table who still knows how to find their way around the silverware. In the 1970s Tom Wolfe located the apex of doubletracking as the art world, but today, it's a cornerstone of the middle classes, and a full-blown commonplace of contemporary life. At root, it's a state of mind born of an ambivalent relationship to privilege, that, when perfected, allows those with financial resources the economic benefits of leaning right, and the cultural benefits of leaning left. It curls around the vocal chords of private school alumni as they drop their consonants, sprays the can of legally sanctioned graffiti on the side of the pop-up container shopping mall, and tones the cores of sweaty executives attending weekly parkour classes, prancing about the concrete furniture of housing estates they do not live on. Comprising essays, fiction and art criticism, this is a merciless, witty satire of the middle classes - a venturesome, intelligent debut which cuts to the very core of our duplicitous lives.

Eye Tracking Methodology

Eye Tracking Methodology
Author: Andrew Duchowski
Publisher: Springer Science & Business Media
Total Pages: 336
Release: 2007-09-14
Genre: Computers
ISBN: 1846286093

Despite the availability of cheap, fast, accurate and usable eye trackers, there is little information available on how to develop, implement and use these systems. This 2nd edition of the successful guide contains significant additional material on the topic and aims to fill that gap in the market by providing an accessible and comprehensive introduction. Additional key features of the 2nd edition include: Technical description of new (state-of-the-art) eye tracking technology; a complete whole new section describing experimental methodology including experimental design, empirical guidelines, and five case studies; and survey material regarding recent research publications.

Take Control of Preview

Take Control of Preview
Author: Josh Centers
Publisher: alt concepts
Total Pages: 145
Release: 2023-05-24
Genre: Computers
ISBN: 1990783287

Discover Preview’s hidden features for editing images and manipulating PDFs! Version 1.3, updated May 24, 2023 Apple's Preview app is bundled with every Mac and yet many Mac users have only a shallow understanding of what it's capable of. Mac experts Adam Engst and Josh Centers have plumbed Preview's depths to create a cheerful, colorful book that explains dozens of techniques for importing, viewing, editing, and converting images in Preview. It also puts you in control of reading, annotating, manipulating, and encrypting PDFs.n Packed with real-world examples and tips, the book teaches you how to bring files into Preview from a camera, iOS or iPadOS device, or scanner (or just from the Finder). Once you discover Preview's surprisingly capable collection of image-editing tools, you'll soon be editing imported photos by tweaking the exposure, color saturation, sharpness, and more. You can even mark up your images with circles, arrows, and text, plus numerous other shapes. In the second part of the book, Adam and Josh focus on PDFs in Preview, describing how to configure Preview to make reading PDFs as fluid as possible. Since so many paper forms now come in PDF, the book shows you how to fill out PDF-based forms, complete with quick insertion of your digital signature. Those who read digital textbooks or who collaborate on documents will learn to annotate PDFs with highlights, notes, and bookmarks. You'll even learn how to create PDFs from a scanner, the clipboard, and the Print dialog. Finally, Adam and Josh cover various ways protect your PDFs, including encrypting them, restricting permissions, and redacting portions of them. Preview is a veritable Swiss Army Knife. Don't miss out on the many ways it can make your life easier, including these capabilities: • Import photos from your iPhone or iPad. • Scan paper-based documents and images. • Add a scanned page to an existing PDF. • Take a screenshot that includes the pointer. • Open hundreds of images in a single window. • Trash unwanted images with a keystroke. • Duplicate, rename, and move images without leaving Preview. • Play a manually arranged slideshow of images or PDF pages. • Resize and change the resolution of images. • Crop out undesirable content. • Identify people, landmarks, and objects in images. • Mark up screenshots with shapes and text labels. • Magnify a portion of an image with a loupe. • Add text captions and speech bubbles to photos. • Tweak the white point and black point in photos. • Make photos sepia or black-and-white. • Edit a photo while comparing it to its original version. • Export to any of numerous formats, including HEIC. • Put thumbnails, table of contents, notes, or bookmarks in your sidebar. • View search results by rank or page order. • Copy text and images from a PDF, and copy text from any image. • Highlight text just like you would in a college textbook. • Add notes to highlighted text and as freestanding objects. • Review notes in the sidebar or Annotations inspector. • Create bookmarks to pages you want to revisit quickly. • Annotate a PDF with customizable shapes and arrows. • Fill in PDF forms, whether or not they’re interactive. • Create and insert a digital version of your signature into PDF forms. • Add, remove, and rearrange pages in a PDF. • Rotate PDF pages that were scanned at the wrong orientation. • Encrypt PDFs so they can’t be opened without a password. • Set restrictions on who can perform various actions on a PDF document. • Redact sensitive information from a PDF.

Real-Time Phoenix

Real-Time Phoenix
Author: Stephen Bussey
Publisher: Pragmatic Bookshelf
Total Pages: 422
Release: 2020-03-25
Genre: Computers
ISBN: 1680507753

Give users the real-time experience they expect, by using Elixir and Phoenix Channels to build applications that instantly react to changes and reflect the application's true state. Learn how Elixir and Phoenix make it easy and enjoyable to create real-time applications that scale to a large number of users. Apply system design and development best practices to create applications that are easy to maintain. Gain confidence by learning how to break your applications before your users do. Deploy applications with minimized resource use and maximized performance. Real-time applications come with real challenges - persistent connections, multi-server deployment, and strict performance requirements are just a few. Don't try to solve these challenges by yourself - use a framework that handles them for you. Elixir and Phoenix Channels provide a solid foundation on which to build stable and scalable real-time applications. Build applications that thrive for years to come with the best-practices found in this book. Understand the magic of real-time communication by inspecting the WebSocket protocol in action. Avoid performance pitfalls early in the development lifecycle with a catalog of common problems and their solutions. Leverage GenStage to build a data pipeline that improves scalability. Break your application before your users do and confidently deploy them. Build a real-world project using solid application design and testing practices that help make future changes a breeze. Create distributed apps that can scale to many users with tools like Phoenix Tracker. Deploy and monitor your application with confidence and reduce outages. Deliver an exceptional real-time experience to your users, with easy maintenance, reduced operational costs, and maximized performance, using Elixir and Phoenix Channels. What You Need: You'll need Elixir 1.9+ and Erlang/OTP 22+ installed on a Mac OS X, Linux, or Windows machine.

Perioperative Nursing - EBook-epub

Perioperative Nursing - EBook-epub
Author: Sally Sutherland-Fraser
Publisher: Elsevier Health Sciences
Total Pages: 420
Release: 2016-03-24
Genre: Medical
ISBN: 0729585506

Now endorsed by ACORN Aligns with the 2016 ACORN and PNC NZNO Standards Reflects the latest national and international standards, including the NSQHS Standards, the new NMBA Standards for Practice for Registered and Enrolled Nurses and the WHO Surgical Safety Checklist Includes two new chapters: The perioperative team and interdisciplinary collaboration and Perioperative patient safety Supporting online resources are available on evolve.