The Lawyer's Guide to Effective Yellow Pages Advertising

The Lawyer's Guide to Effective Yellow Pages Advertising
Author: Kerry Randall
Publisher: American Bar Association
Total Pages: 228
Release: 2005
Genre: Business & Economics
ISBN: 9781590316214

Although Yellow Pages advertising should be a major profit-building business marketing strategy for many law firms, the harsh reality is that 99% of ads simply don't work. This book will provide you with the information you need to create effective, powerful Yellow Pages ads and drive your client development programs forward. You'll find information on identifying and focusing on your target market, as well as how to plan and design the perfect ad that not only reaches potential clients, but motivates them to call. Book jacket.

Effective Yellow Pages Advertising for Lawyers

Effective Yellow Pages Advertising for Lawyers
Author: Kerry Randall
Publisher: Lpm ABA
Total Pages: 222
Release: 2002
Genre: Business & Economics
ISBN:

This book shows you how to create more powerful Yellow Pages advertising and attract new business to your practice by creating advertising that gets attention, and holds attention.

ABA Journal

ABA Journal
Author:
Publisher:
Total Pages: 84
Release: 2003-06
Genre:
ISBN:

The ABA Journal serves the legal profession. Qualified recipients are lawyers and judges, law students, law librarians and associate members of the American Bar Association.

ABA Journal

ABA Journal
Author:
Publisher:
Total Pages: 84
Release: 2003-06
Genre:
ISBN:

The ABA Journal serves the legal profession. Qualified recipients are lawyers and judges, law students, law librarians and associate members of the American Bar Association.

The Successful Lawyer

The Successful Lawyer
Author: Gerald Riskin
Publisher: American Bar Association
Total Pages: 268
Release: 2005
Genre: Law
ISBN: 9781590315347

This comprehensive and inspirational book explains how a lawyer can transform his or her life into a more exciting, fulfilling, and profitable one by taking control of his or her destiny. Riskin goes beyond simple concept or theory and delivers a book packed with concrete advice that lawyers can put to work right away.

Attorney Liability in Bankruptcy

Attorney Liability in Bankruptcy
Author:
Publisher: American Bar Association
Total Pages: 372
Release: 2006
Genre: Law
ISBN: 9781590315828

This practical guide through the unique and difficult issues involved when a past or current service member divorces includes a CD-ROM with forms.

Flying Solo

Flying Solo
Author: K. William Gibson
Publisher: American Bar Association
Total Pages: 708
Release: 2005
Genre: Law
ISBN: 9781590314807

The contributors share time-tested advice on approaches, methods, systems, and perspectives that have resulted in thriving solo and small firm law practices in the real world. This book contains proven solutions for problems and issues that, sooner or later, every practitioner will have to face.

How to Build and Manage a Personal Injury Practice

How to Build and Manage a Personal Injury Practice
Author: K. William Gibson
Publisher: American Bar Association
Total Pages: 206
Release: 2006
Genre: Law
ISBN: 9781590316733

This manual offers guidance on building and managing a personal injury practice. It highlights the tactics, technology and practical tools necessary for a profitable practice, including how to write a sound business plan, develop an accurate financial forecast, and minimize costs.

The Lawyer's Guide to Marketing Your Practice

The Lawyer's Guide to Marketing Your Practice
Author: James A. Durham
Publisher: American Bar Association
Total Pages: 332
Release: 2004
Genre: Law
ISBN: 9781590313558

A well-developed, successfully executed marketing plan will attract new clients, increase referrals, and strengthen client loyalty. This resource will help you master the creative marketing solutions you need.