Donor Loyalty in College Athletics
Author | : Stephen L. Shapiro |
Publisher | : |
Total Pages | : 304 |
Release | : 2008 |
Genre | : College sports |
ISBN | : |
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Author | : Stephen L. Shapiro |
Publisher | : |
Total Pages | : 304 |
Release | : 2008 |
Genre | : College sports |
ISBN | : |
Author | : E. Proper |
Publisher | : Springer |
Total Pages | : 353 |
Release | : 2014-12-04 |
Genre | : Business & Economics |
ISBN | : 1137374284 |
Institutional Advancement comprehensively reviews and evaluates the published empirical research on advancement in higher education of the last 23 years, covering fundraising, alumni relations, public relations, marketing, and the role of institutional leadership in all of these.
Author | : David J Kelley |
Publisher | : Routledge |
Total Pages | : 220 |
Release | : 2012-05-31 |
Genre | : Education |
ISBN | : 1136456279 |
Sports Fundraising is a complete introduction to fundamental principles and best practice in sports fundraising. Focusing on the particular challenges of fundraising in intercollegiate and interscholastic sport, and for youth sport organizations, the book is designed to help students develop the professional skills that they will need for a successful career in sports or education administration. Packed with real-life case studies and scenarios, the book offers a step-by-step guide to the effective planning, communication, implementation and management of sports fundraising projects, and introduces the most important issues in contemporary sports fundraising. Each chapter contains a range of useful features, from definitions of key terms to skill-building exercises, exploring both quantitative and qualitative methods for understanding the fundraising process and designing more effective fundraising projects. This is an essential course text for any athletic or sport fundraising course, and an invaluable reference for all professional fundraisers working in sport or education.
Author | : George S. McClellan |
Publisher | : John Wiley & Sons |
Total Pages | : 346 |
Release | : 2012-06-28 |
Genre | : Education |
ISBN | : 111823474X |
Praise for The Handbook of College Athletics and Recreation Administration "The Handbook of College Athletics and Recreation Administration provides insiders' in-depth and firsthand perspectives on issues in the contemporary professional administration of intercollegiate athletics and recreation, as well as practical solutions to these issues. It is a must-read for anyone who is interested in pursuing a career in college athletics and campus recreation administration." Ming Li, professor and chair, Department of Sports Administration, College of Business, Ohio University "The Handbook of College Athletics and Recreation Administration is a useful text for undergraduate students preparing for sport management careers within postsecondary institutions. This book effectively blends historical perspectives, theoretical foundations, and practical illustrations in a relevant format that addresses key issues in intercollegiate sports and campus recreation. Of particular value is the focus on people and importance of building relationships based on integrity, trust, and mutual respect." Tom Collins, associate professor of sport management, chair of Sport Studies and Physical Education, Chowan University
Author | : Hebing Brad |
Publisher | : LAP Lambert Academic Publishing |
Total Pages | : 172 |
Release | : 2015-06-18 |
Genre | : |
ISBN | : 9783659745096 |
According to the Council for Aid to Education (2003) alumni contributed 25 percent towards higher education in 2002, followed by non-alumni at 23 percent. Non-alumni are a viable force in support of college athletics, yet the predominance of donor research has targeted alumni donors, with very little consideration paid to non-alumni. This investigation determined the demographic and alumnus affiliation characteristics and compared the motives by gender and alumnus affiliation. The Institutional Athletics Donor Questionnaire consisted of an affiliation section, a motivation section, and a demographic section. The 22 motivation constructs were adopted from Staurowsky's (1994) ACQUIRE-II instrument and factored into six groups: Benefits, Power, Philanthropic, Social, Success1, and Success2. A sample of 1,100 booster club members from two Division I-A universities resulted in 410 usable surveys. A criterion for alumnus status was having earned a degree at the university from which they donated.
Author | : Michael J. Worth |
Publisher | : SAGE Publications |
Total Pages | : 509 |
Release | : 2015-07-21 |
Genre | : Political Science |
ISBN | : 1483393585 |
Fundraising: Principles and Practice provides readers with a comprehensive introduction to fundraising. Taking a balanced perspective, bestselling author Michael J. Worth offers insights on the practical application of relevant theory. The text is designed to engage readers in thinking critically about issues in fundraising and philanthropy to prepare them for careers in the nonprofit sector. Worth explores donor motivations and fundraising techniques for annual giving programs, major gift programs, planned giving, and corporate and foundation giving and campaigns. Traditional methods, including direct mail and personal solicitations, are discussed as well as new tools and practices, including online fundraising, crowd-funding and social networks, analytics, and predictive modeling. Written specifically for nonprofit career-oriented individuals, this book helps readers become successful fundraisers.
Author | : Kenneth Richard Halpin |
Publisher | : |
Total Pages | : |
Release | : 2014 |
Genre | : Universities and colleges |
ISBN | : |
The purpose of this study was to determine whether there are differences in donor constraints from former student-athletes at multiple NCAA institutions. The Former Student Athlete Donor Constraint Scale (FSADCS) was distributed to 5330 athletic alumni non-donors at four institutions, each representing a different NCAA classification. There were 231 usable responses creating a 4.3% response rate. MANOVA and correlation tests were utilized to investigate whether significant relationships exist for the following five questions: 1) Which donor constraints are greatest at each NCAA classification? 2) Is there an effect on donor constraint by participation in a specific sport? 3) Which donor constraints are most prevalent to male and female former student-athletes? 4) Which donor constraints are most prevalent with former student-athletes who reside in a different state? 5) Is there a relationship between donor constraints and household income? Significant differences in donor constraint responses were discovered when comparing NCAA classification as well as sport. These results contribute to the need for further research on former student-athlete donor constraints, and will also assist athletic development officers with their efforts to solicit additional revenue through donations from former student-athletes.
Author | : Brad L. Hebing |
Publisher | : |
Total Pages | : 318 |
Release | : 2004 |
Genre | : College sports |
ISBN | : |
Author | : Kathleen S. Kelly |
Publisher | : Routledge |
Total Pages | : 674 |
Release | : 1998 |
Genre | : Charities |
ISBN | : 0805813217 |
First Published in 1997. Routledge is an imprint of Taylor & Francis, an informa company.
Author | : Andrew Hacker |
Publisher | : Macmillan |
Total Pages | : 21 |
Release | : 2011-07-19 |
Genre | : Education |
ISBN | : 142995860X |
Previously published as part of HIGHER EDUCATION? A quarter of a million dollars. It's the going tab for four years at most top-tier colleges. But is it worth it? In this provocative work, the renowned sociologist Andrew Hacker and New York Times writer Claudia Dreifus make an incisive case that American college athletics—which originally came into the campus as an innocent form of recreation—have overtaken academic pursuits, compromised the moral authority of educators, and gobbled up resources that should have gone to their basic missions. In other words, that the American way of higher education—now a $420 billion-per-year business—has lost sight of its primary mission: the education of our young people.