Digital Marketing Mastery Proven Strategies For Growing Your Business Online
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| Author | : Shu Chen Hou |
| Publisher | : KOKOSHUNGSAN® |
| Total Pages | : 45 |
| Release | : |
| Genre | : Business & Economics |
| ISBN | : |
In today's fast-paced digital world, businesses must have a strong online presence to stay competitive. Digital marketing has become an essential element of any successful business strategy. It involves using channels such as search engines, social media sites, email and websites to promote a brand, product or service to potential customers. Digital marketing is not a new concept, but it is rapidly advancing due to technological advancements and shifting consumer habits. To stay competitive, businesses must stay abreast of the most up-to-date trends and techniques. This eBook will provide you with strategies for growing your business online through digital marketing. We'll cover the essential components of a successful campaign, such as search engine optimization (SEO), social media promotion, pay-per-click advertising (PPC), content promotion and email distribution - plus much more!
| Author | : Ryan Deiss |
| Publisher | : John Wiley & Sons |
| Total Pages | : 375 |
| Release | : 2020-07-27 |
| Genre | : Business & Economics |
| ISBN | : 1119660491 |
Get digital with your brand today! Digital Marketing for Dummies has the tools you need to step into the digital world and bring your marketing process up to date. In this book, you’ll discover how digital tools can expand your brand’s reach and help you acquire new customers. Digital marketing is all about increasing audience engagement, and the proven strategy and tactics in this guide can get your audience up and moving! You’ll learn how to identify the digital markets and media that work best for your business—no wasting your time or money! Discover how much internet traffic is really worth to you and manage your online leads to convert web visitors into paying clients. From anonymous digital prospect to loyal customer—this book will take you through the whole process! Learn targeted digital strategies for increasing brand awareness Determine the best-fit online markets for your unique brand Access downloadable tools to put ideas into action Meet your business goals with proven digital tactics Digital marketing is the wave of the business future, and you can get digital with the updated tips and techniques inside this book!
| Author | : Gary Clyne |
| Publisher | : |
| Total Pages | : 420 |
| Release | : 2019-07-11 |
| Genre | : Business & Economics |
| ISBN | : 9781989638262 |
Buy One Get One Free... Discover how to leverage the goldmine of social media marketing and turn your business into a money machine Holy Moly... Did you know that Facebook Inc. (Facebook, Whatsapp and Instagram) is worth over 500 billion dollars by now?! Those are simply 3 apps on your phone! It has only been a decade that the internet has been on our finger tips and yet our whole world has now become digital. You are not living in the States, Africa or Spain anymore, you are living online. It is impossible for any of us to imagine a life without the internet anymore. If I ask you how many posts, videos or photos you ́ve released for your business in the last 24 hours...you might say 1, 2 or none. Even if you say 85, I can tell you the answer is: NOT ENOUGH. There is never enough online exposure for your business in the world we are living in right now. You have to understand, unless you are producing content that is meaningful to an audience on your phone across several platforms such as Facebook, Instagram, Youtube and Twitter ... you ́re fundamentally irrelevant. All businesses want to bring in new customers, but most businesses only focus on their products and don ́t take advantage of social media to market themselves. You have to understand how unbelievably important attention is. Attention is the only asset. The attention of our society lives on the internet. This bundle is as much for total newcomers who have never made a single Facebook post, as it is for experienced entrepreneurs. The digital world moves fast and today's golden opportunity becomes tomorrows missed opportunity. No matter what you think about technology, this is the quickest gateway to gain success, skyrocket your sales and get the exposure your business deserves. Brands can't afford to wing it when it comes to social media anymore. You need to develop a foolproof social media marketing strategy for 2019. Be one step ahead. In this bundle, you ́ll discover: How an 18 year old kid can earn $25k/ month in PROFIT without being a genius How to create a loyal community that has your back even if a zombie apocalypse takes over our planet How one single post can turn into $1000 in your pocket How to build a following on Facebook, Instagram, Youtube and Twitter and turn your engagement into $$$ One of the hottest new emerging social media channels for business How to build an audience from scratch, gain thousands of new followers, and make money even if you ́re totally broke How you can even create national awareness for a small local farmer shop and much, much more. Plus as a BONUS you get 750 Must Know Practical Tips and Strategies for the ultimate social media marketing strategy FOR FREE. Learn how to dig in your own goldmine and don ́t miss the boat. If you want to stay on the fast lane and not let anyone steal your success... SCROLL UP and CLICK ADD TO CART
| Author | : Chandler Wright |
| Publisher | : Independently Published |
| Total Pages | : 368 |
| Release | : 2020-03-20 |
| Genre | : |
| ISBN | : |
If you want to explode your business growth with social media marketing, then keep reading... Do you want your business or brand on social media to thrive but find yourself struggling to get a sale, engagement or even an endorsement? Are you sick of watching other businesses successfully growing their online presence, but you are unable to even get a follow? Have you tried applying the so called "tricks" of the trade, but nothing seems to get you the kind of results that you desire? Do you finally want to stop throwing money away on social media campaigns that barely raise the dust much less raise your bottom line? If so, your solution is just one click away...literally. You see, turning your social media page into a thriving hub with several profitable outcomes doesn't have to be difficult. Even if you have tried advertising and it still feels as though you are talking to a wall, there are things that you can do, starting right now that will give your brand or business the buzz that it needs. If you are starting to think that social media is not for you or your business, you might need to think again. And the reason for this rethink is in the math. A lot of people are taking their businesses online because the market is there. According to Smart Insights, Facebook alone has 2 billion active users and that number is expected to grow. YouTube has an impressive user base that runs into billions as well. What this tells you is that the problem with growing your business digitally is not with the platform that you use. It is knowing where your true customers are, how to reach them and how to sell to them. And that is what this book will do for you. Here's just a tiny fraction of what you'll discover: Unlocking the Facebook algorithm that will change your business forever Why your responses on social media might actually be hurting your brand - and what you can do instead How to build a successful marketing campaign without spending millions Common social media practices that you need to stop ASAP How to grow by 55% in one week on Instagram with just 3 easy steps Cool tricks used by your favorite brands on social media to keep you coming and how you can apply those concepts in your business The biggest mistake people make when they have to decide on what platform they should use for their businesses and brands At least 25 Apps that would change how people interact with your social media pages for the better ...and much, much more! This 3 Books in 1 Collection Includes the best books to help you learn, grow, and master Social Media Marketing. Books Included: Social Media Marketing 2020: Cutting-Edge Strategies to Grow Your Personal Brand, Reach Millions of Customers, and Become an Expert Influencer with Facebook, Twitter, YouTube and Instagram Social Media Marketing 2020: How to Crush it with Instagram Marketing - Proven Strategies to Build Your Brand, Reach Millions of Customers, and Grow Your Business Without Wasting Time and Money Social Media Marketing 2019: How Great Marketers Stand Out from The Crowd, Reach Millions of People, and Grow Their Business with Facebook, Twitter, YouTube, and Instagram - and How You Can, Too So, what are you waiting for? Scroll up, click "BUY NOW" and launch your business into its most profitable season!
| Author | : Ian Dodson |
| Publisher | : John Wiley & Sons |
| Total Pages | : 398 |
| Release | : 2016-04-04 |
| Genre | : Business & Economics |
| ISBN | : 1119265711 |
The premier guide to digital marketing that works, and a solid framework for success The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer. Based on the industry's leading certification from the Digital Marketing Institute (DMI), this book presents an innovative methodology for successful digital marketing: start with the customer and work backwards. A campaign is only effective as it is reflective of the consumer's wants, needs, preferences, and inclinations; the DMI framework provides structured, implementable, iterative direction for getting it right every time. The heart of the framework is a three-step process called the 3i Principles: Initiate, Iterate, and Integrate. This simple idea translates into higher engagement, real customer interaction, and multichannel campaigns that extend even into traditional marketing channels. The evolution of digital marketing isn't really about the brands; it's about consumers exercising more control over their choices. This book demonstrates how using this single realization as a starting point helps you build and implement more effective campaigns. Get inside the customer's head with deep consumer research Constantly improve your campaigns based on feedback and interactions Integrate digital activities across channels, including traditional marketing Build campaigns based on customer choice and control Digital marketing turns traditional marketing models on their heads. Instead of telling the customer what to think, you find out what they already think and go from there. Instead of front-loading resources, you continually adjust your approach based on real interactions with real customers every day. Digital marketing operates within its own paradigm, and The Art of Digital Marketing opens the door for your next campaign.
| Author | : Nick Westergaard |
| Publisher | : AMACOM |
| Total Pages | : 247 |
| Release | : 2016-05-02 |
| Genre | : Business & Economics |
| ISBN | : 081443732X |
Marketing is changing rapidly, so sometimes it’s hard to keep up. Don’t get frustrated, get scrappy. It’s an exciting time to be in marketing, with an array of equalizing platforms from the Internet to social media to content marketing, that have reset the playing field for businesses large and small. Yet, it's also a challenging time, with much work to do and an ever-changing array of platforms, features, and networks to master--all on tighter budgets than ever before. In Get Scrappy, chief brand strategist Nick Westergaard weaves hacks, tips, and idea starters together to provide a plan of attack for businesses of any size to: Demystify digital marketing in a way that makes sense for your business Do more with less Build a strong brand with something to say Create relevant and engaging content for your social media platforms Spark dialogue with your community of customers Measure what matter The result will be a reliable, repeatable system for building your brand, creating engaging content, and growing your community of customers. Don’t wait for marketing to reinvent itself. Instead, proactively reinvent your company’s marketing to maximize its reach!
| Author | : Reshma Roshan |
| Publisher | : Reshma Roshan |
| Total Pages | : 57 |
| Release | : 2023-04-06 |
| Genre | : Business & Economics |
| ISBN | : |
"Digital Mastery: The Ultimate Guide to Building Your Business Online" is a comprehensive eBook that provides expert insights and practical tips on how to establish and grow your business online. Whether you're a startup or an established business looking to expand your digital presence, this guide covers everything you need to know. From building a strong online brand and optimizing your website for search engines to creating engaging content and leveraging social media, this eBook provides a step-by-step approach to help you succeed in the competitive world of online business. You'll also learn about the latest digital marketing trends and tools, including email marketing, pay-per-click advertising, and conversion rate optimization, and how to use them to attract and retain customers. With its easy-to-read style and actionable advice, "Digital Mastery" is a must-read for anyone looking to build a successful business online. Whether you're a beginner or an experienced entrepreneur, this guide will help you take your business to the next level and achieve your goals.
| Author | : Dave Chaffey |
| Publisher | : Taylor & Francis |
| Total Pages | : 677 |
| Release | : 2022-07-22 |
| Genre | : Business & Economics |
| ISBN | : 1000610918 |
Now in its sixth edition, the hugely popular Digital Marketing Excellence is a practical guide to creating and executing integrated digital marketing plans, combining established approaches to marketing planning with the creative use of new digital models and digital tools. Written by two highly experienced digital marketing consultants, the book shows you how to: Draw up an outline integrated digital marketing plan Evaluate and apply digital marketing principles and models Integrate online and offline communications Implement customer-driven digital marketing as part of digital transformation Reduce costly trial and error Measure and enhance your digital marketing Learn best practices for reaching and engaging your audiences using the key digital marketing platforms. This new edition has been streamlined to seamlessly integrate the latest developments in digital analytics, ethics and privacy, Predictive Analytics, Machine Learning and Artificial Intelligence. Including new international case studies and up-to-date examples throughout, this book cuts through the jargon to show marketers how to leverage data and digital technologies to their advantage. Offering a highly structured and accessible guide to a critical and far-reaching subject, Digital Marketing Excellence, 6th edition, provides a vital reference point for all digital marketing students, and managers involved in digital marketing strategy and implementation. Online resources have been fully updated for the new edition and include a new set of PowerPoint slides and a full test bank of questions and exercises.
| Author | : Marcus Sheridan |
| Publisher | : John Wiley & Sons |
| Total Pages | : 357 |
| Release | : 2019-08-06 |
| Genre | : Business & Economics |
| ISBN | : 1119610141 |
The revolutionary guide that challenged businesses around the world to stop selling to their buyers and start answering their questions to get results; revised and updated to address new technology, trends, the continuous evolution of the digital consumer, and much more In today’s digital age, the traditional sales funnel—marketing at the top, sales in the middle, customer service at the bottom—is no longer effective. To be successful, businesses must obsess over the questions, concerns, and problems their buyers have, and address them as honestly and as thoroughly as possible. Every day, buyers turn to search engines to ask billions of questions. Having the answers they need can attract thousands of potential buyers to your company—but only if your content strategy puts your answers at the top of those search results. It’s a simple and powerful equation that produces growth and success: They Ask, You Answer. Using these principles, author Marcus Sheridan led his struggling pool company from the bleak depths of the housing crash of 2008 to become one of the largest pool installers in the United States. Discover how his proven strategy can work for your business and master the principles of inbound and content marketing that have empowered thousands of companies to achieve exceptional growth. They Ask, You Answer is a straightforward guide filled with practical tactics and insights for transforming your marketing strategy. This new edition has been fully revised and updated to reflect the evolution of content marketing and the increasing demands of today’s internet-savvy buyers. New chapters explore the impact of technology, conversational marketing, the essential elements every business website should possess, the rise of video, and new stories from companies that have achieved remarkable results with They Ask, You Answer. Upon reading this book, you will know: How to build trust with buyers through content and video. How to turn your web presence into a magnet for qualified buyers. What works and what doesn’t through new case studies, featuring real-world results from companies that have embraced these principles. Why you need to think of your business as a media company, instead of relying on more traditional (and ineffective) ways of advertising and marketing. How to achieve buy-in at your company and truly embrace a culture of content and video. How to transform your current customer base into loyal brand advocates for your company. They Ask, You Answer is a must-have resource for companies that want a fresh approach to marketing and sales that is proven to generate more traffic, leads, and sales.
| Author | : Perry Marshall |
| Publisher | : Entrepreneur Press |
| Total Pages | : 333 |
| Release | : 2016-01-18 |
| Genre | : Business & Economics |
| ISBN | : 1613083238 |
MASTER LOCAL SEO AND REACH THE RIGHT CUSTOMERS EVERY TIME With Google local services ads returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign. You'll learn how to: Capture high-quality leads from Google AdWords, new competitors and even legacy platforms such as Bing in 48 hours Master the components of a high-converting campaign and get the most bang for your buck Harness mobile search advertising and Facebook ads for maximum results
