Design Thinking Methodology Book

Design Thinking Methodology Book
Author: Emrah Yayici
Publisher:
Total Pages:
Release: 2016-12-14
Genre:
ISBN: 9786058603752

This book explains design thinking methodology that is applied by high-performing enterprises, start-ups and organizations in developing innovative products; technologies; services; business models; marketing ideas; processes; spaces; and solutions for diverse business, social, and everyday challenges. It includes easily applicable design thinking techniques, such as HMW questions, personas, mind mapping, empathy mapping, affinity diagram, value-proposition canvas, storyboard, cause-and-effect diagram, brainstorming, brain dumps, reverse brainstorming, benchmarking, journey map, and prototyping. A real-life case study is used to introduce design thinking methodology and techniques in a more practical way to a broad range of practitioners, including project managers and IT specialists, innovation teams, marketing professionals and brand managers, product managers, designers, consultants, strategic planning experts, C-level executives, and architects. The book explains how artful thinking perspectives can be applied to enhance design thinking skills, such as creativity, thinking out of the box, empathy, visual thinking, observation, asking the right questions, and pattern recognition. It also describes how to apply design thinking and lean and agile methodologies together."

Design Thinking for Training and Development

Design Thinking for Training and Development
Author: Sharon Boller
Publisher: Association for Talent Development
Total Pages: 225
Release: 2020-06-09
Genre: Business & Economics
ISBN: 1950496198

Better Learning Solutions Through Better Learning Experiences When training and development initiatives treat learning as something that occurs as a one-time event, the learner and the business suffer. Using design thinking can help talent development professionals ensure learning sticks to drive improved performance. Design Thinking for Training and Development offers a primer on design thinking, a human-centered process and problem-solving methodology that focuses on involving users of a solution in its design. For effective design thinking, talent development professionals need to go beyond the UX, the user experience, and incorporate the LX, the learner experience. In this how-to guide for applying design thinking tools and techniques, Sharon Boller and Laura Fletcher share how they adapted the traditional design thinking process for training and development projects. Their process involves steps to: Get perspective. Refine the problem. Ideate and prototype. Iterate (develop, test, pilot, and refine). Implement. Design thinking is about balancing the three forces on training and development programs: learner wants and needs, business needs, and constraints. Learn how to get buy-in from skeptical stakeholders. Discover why taking requests for training, gathering the perspective of stakeholders and learners, and crafting problem statements will uncover the true issue at hand. Two in-depth case studies show how the authors made design thinking work. Job aids and tools featured in this book include: a strategy blueprint to uncover what a stakeholder is trying to solve an empathy map to capture the learner’s thoughts, actions, motivators, and challenges an experience map to better understand how the learner performs. With its hands-on, use-it-today approach, this book will get you started on your own journey to applying design thinking.

Health Design Thinking

Health Design Thinking
Author: Bon Ku
Publisher: MIT Press
Total Pages: 228
Release: 2020-03-17
Genre: Design
ISBN: 0262358913

Applying the principles of human-centered design to real-world health care challenges, from drug packaging to early detection of breast cancer. This book makes a case for applying the principles of design thinking to real-world health care challenges. As health care systems around the globe struggle to expand access, improve outcomes, and control costs, Health Design Thinking offers a human-centered approach for designing health care products and services, with examples and case studies that range from drug packaging and exam rooms to internet-connected devices for early detection of breast cancer. Written by leaders in the field—Bon Ku, a physician and founder of the innovative Health Design Lab at Sidney Kimmel Medical College, and Ellen Lupton, an award-winning graphic designer and curator at Cooper Hewitt Smithsonian Design Museum—the book outlines the fundamentals of design thinking and highlights important products, prototypes, and research in health design. Health design thinking uses play and experimentation rather than a rigid methodology. It draws on interviews, observations, diagrams, storytelling, physical models, and role playing; design teams focus not on technology but on problems faced by patients and clinicians. The book's diverse case studies show health design thinking in action. These include the development of PillPack, which frames prescription drug delivery in terms of user experience design; a credit card–size device that allows patients to generate their own electrocardiograms; and improved emergency room signage. Drawings, photographs, storyboards, and other visualizations accompany the case studies. Copublished with Cooper Hewitt, Smithsonian Design Museum

Solving Problems with Design Thinking

Solving Problems with Design Thinking
Author: Jeanne Liedtka
Publisher: Columbia University Press
Total Pages: 234
Release: 2013-09-03
Genre: Business & Economics
ISBN: 0231163568

Design-oriented firms such as Apple and IDEO have demonstrated how design thinking can directly affect business results. Yet most managers lack a real sense of how to put this new approach to use for issues other than product development and sales growth. Solving Problems with Design Thinking details ten real-world examples of managers who successfully applied design methods at 3M, Toyota, IBM, Intuit, and SAP; entrepreneurial start-ups such as MeYou Health; and government and social sector organizations including the City of Dublin and Denmark’s The Good Kitchen. Using design skills such as ethnography, visualization, storytelling, and experimentation, these managers produced innovative solutions to problems concerning strategy implementation, sales force support, internal process redesign, feeding the elderly, engaging citizens, and the trade show experience. Here they elaborate on the challenges they faced and the processes and tools they used, offering their personal perspectives and providing a clear path to implementation based on the principles and practices laid out in Jeanne Liedtka and Tim Ogilvie’s Designing for Growth: A Design Thinking Tool Kit for Managers.

The Design Thinking Quick Start Guide

The Design Thinking Quick Start Guide
Author: Isabell Osann
Publisher: John Wiley & Sons
Total Pages: 135
Release: 2020-02-11
Genre: Business & Economics
ISBN: 1119679877

A brief, beautiful introduction to Design Thinking that inspires business creativity and innovative solutions The Design Thinking Quick Start Guide: A 6-Step Process for Generating and Implementing Creative Solutionsshows you how you and your team can become more creative. This book presents methods you can use to innovate playfully and enjoyably. The Design Thinking Quick Start Guide is full of practical tools and activities, like the 6-3-5 method of brainstorming, to help you and your team get creative. For each of the six steps in the design thinking process, the authors offer two warm-ups that get teams ready to contribute and arrive at innovative solutions. Spur innovation with checklists for brainstorming and implementation Learn how to generate new ideas Lead your team in a proven process for doing creative work Whether you’re new to design thinking or experienced, the clearly outlined steps in this guide will inspire you to create and implement great ideas.

Design Thinking

Design Thinking
Author: Michael G. Luchs
Publisher: John Wiley & Sons
Total Pages: 456
Release: 2015-11-02
Genre: Business & Economics
ISBN: 1118971809

Develop a more systematic, human-centered, results-oriented thought process Design Thinking is the Product Development and Management Association's (PDMA) guide to better problem solving and decision-making in product development and beyond. The second in the New Product Development Essentials series, this book shows you how to bridge the gap between the strategic importance of design and the tactical approach of design thinking. You'll learn how to approach new product development from a fresh perspective, with a focus on systematic, targeted thinking that results in a repeatable, human-centered problem-solving process. Integrating high-level discussion with practical, actionable strategy, this book helps you re-tool your thought processes in a way that translates well beyond product development, giving you a new way to approach business strategy and more. Design is a process of systematic creativity that yields the most appropriate solution to a properly identified problem. Design thinking disrupts stalemates and brings logic to the forefront of the conversation. This book shows you how to adopt these techniques and train your brain to see the answer to any question, at any level, in any stage of the development process. Become a better problem-solver in every aspect of business Connect strategy with practice in the context of product development Systematically map out your new product, service, or business Experiment with new thought processes and decision making strategies You can't rely on old ways of thinking to produce the newest, most cutting-edge solutions. Product development is the bedrock of business —whether your "product" is a tangible object, a service, or the business itself — and your approach must be consistently and reliably productive. Design Thinking helps you internalize this essential process so you can bring value to innovation and merge strategy with reality.

Design Thinking

Design Thinking
Author: Andrew Pressman
Publisher: Routledge
Total Pages: 198
Release: 2018-10-25
Genre: Architecture
ISBN: 131720283X

Design thinking is a powerful process that facilitates understanding and framing of problems, enables creative solutions, and may provide fresh perspectives on our physical and social landscapes. Not just for architects or product developers, design thinking can be applied across many disciplines to solve real-world problems and reconcile dilemmas. It is a tool that may trigger inspiration and the imagination, and lead to innovative ideas that are responsive to the needs and issues of stakeholders. Design Thinking: A Guide to Creative Problem Solving for Everyone will assist in addressing a full spectrum of challenges from the most vexing to the everyday. It renders accessible the creative problem-solving abilities that we all possess by providing a dynamic framework and practical tools for thinking imaginatively and critically. Every aspect of design thinking is explained and analyzed together with insights on navigating through the process. Application of design thinking to help solve myriad problems that are not typically associated with design is illuminated through vignettes drawn from such diverse realms as politics and society, business, health and science, law, and writing. A combination of theory and application makes this volume immediately useful and personally relevant.

Design Thinking

Design Thinking
Author: Hasso Plattner
Publisher: Springer Science & Business Media
Total Pages: 246
Release: 2010-12-13
Genre: Business & Economics
ISBN: 3642137571

“Everybody loves an innovation, an idea that sells.“ But how do we arrive at such ideas that sell? And is it possible to learn how to become an innovator? Over the years Design Thinking – a program originally developed in the engineering department of Stanford University and offered by the two D-schools at the Hasso Plattner Institutes in Stanford and in Potsdam – has proved to be really successful in educating innovators. It blends an end-user focus with multidisciplinary collaboration and iterative improvement to produce innovative products, systems, and services. Design Thinking creates a vibrant interactive environment that promotes learning through rapid conceptual prototyping. In 2008, the HPI-Stanford Design Thinking Research Program was initiated, a venture that encourages multidisciplinary teams to investigate various phenomena of innovation in its technical, business, and human aspects. The researchers are guided by two general questions: 1. What are people really thinking and doing when they are engaged in creative design innovation? How can new frameworks, tools, systems, and methods augment, capture, and reuse successful practices? 2. What is the impact on technology, business, and human performance when design thinking is practiced? How do the tools, systems, and methods really work to get the innovation you want when you want it? How do they fail? In this book, the researchers take a system’s view that begins with a demand for deep, evidence-based understanding of design thinking phenomena. They continue with an exploration of tools which can help improve the adaptive expertise needed for design thinking. The final part of the book concerns design thinking in information technology and its relevance for business process modeling and agile software development, i.e. real world creation and deployment of products, services, and enterprise systems.

Quick Guide to Design Thinking

Quick Guide to Design Thinking
Author: Ida Engholm
Publisher:
Total Pages: 0
Release: 2021-01-07
Genre: Design
ISBN: 9788792949059

Design thinking is an increasingly widespread approach. In recent years it has been launched as a method that enables even the most conservative company to adopt agile, innovative and entrepreneurial mindsets and to think outside the box. But what is design thinking, how did it emerge, and what does it do? In Quick guide to design thinking Ida Engholm highlights the concept of design thinking from a Danish research perspective. The book outlines the research behind design thinking and provides an overview of the many different professions, theories and methods that have contributed to developing and defining design thinking as a research and practice field. Further, it offers an introduction to current debates about design thinking and concludes in a call for design activism as a path to a sustainable future.

Change by Design

Change by Design
Author: Tim Brown
Publisher: Harper Collins
Total Pages: 278
Release: 2009-09-29
Genre: Business & Economics
ISBN: 0061937746

In Change by Design, Tim Brown, CEO of IDEO, the celebrated innovation and design firm, shows how the techniques and strategies of design belong at every level of business. Change by Design is not a book by designers for designers; this is a book for creative leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.