Designing for Behavior Change

Designing for Behavior Change
Author: Stephen Wendel
Publisher: "O'Reilly Media, Inc."
Total Pages: 393
Release: 2013-11-05
Genre: Computers
ISBN: 1449367984

A new wave of products is helping people change their behavior and daily routines, whether it’s exercising more (Jawbone Up), taking control of their finances (HelloWallet), or organizing their email (Mailbox). This practical guide shows you how to design these types of products for users seeking to take action and achieve specific goals. Stephen Wendel, HelloWallet’s head researcher, takes you step-by-step through the process of applying behavioral economics and psychology to the practical problems of product design and development. Using a combination of lean and agile development methods, you’ll learn a simple iterative approach for identifying target users and behaviors, building the product, and gauging its effectiveness. Discover how to create easy-to-use products to help people make positive changes. Learn the three main strategies to help people change behavior Identify your target audience and the behaviors they seek to change Extract user stories and identify obstacles to behavior change Develop effective interface designs that are enjoyable to use Measure your product’s impact and learn ways to improve it Use practical examples from products like Nest, Fitbit, and Opower

Design For Behaviour Change A Complete Guide - 2020 Edition

Design For Behaviour Change A Complete Guide - 2020 Edition
Author: Gerardus Blokdyk
Publisher: 5starcooks
Total Pages: 316
Release: 2019-10-10
Genre:
ISBN: 9780655937197

What are some differences between the Adapter and the Bridge design pattern? What is behaviourally anchored rating scale (bars)? What is the typical output of your service? What principles should be used for the design sounds of electric vehicles (including hybrids)? What specific changes in behaviour are expected? This best-selling Design For Behaviour Change self-assessment will make you the credible Design For Behaviour Change domain expert by revealing just what you need to know to be fluent and ready for any Design For Behaviour Change challenge. How do I reduce the effort in the Design For Behaviour Change work to be done to get problems solved? How can I ensure that plans of action include every Design For Behaviour Change task and that every Design For Behaviour Change outcome is in place? How will I save time investigating strategic and tactical options and ensuring Design For Behaviour Change costs are low? How can I deliver tailored Design For Behaviour Change advice instantly with structured going-forward plans? There's no better guide through these mind-expanding questions than acclaimed best-selling author Gerard Blokdyk. Blokdyk ensures all Design For Behaviour Change essentials are covered, from every angle: the Design For Behaviour Change self-assessment shows succinctly and clearly that what needs to be clarified to organize the required activities and processes so that Design For Behaviour Change outcomes are achieved. Contains extensive criteria grounded in past and current successful projects and activities by experienced Design For Behaviour Change practitioners. Their mastery, combined with the easy elegance of the self-assessment, provides its superior value to you in knowing how to ensure the outcome of any efforts in Design For Behaviour Change are maximized with professional results. Your purchase includes access details to the Design For Behaviour Change self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows you exactly what to do next. Your exclusive instant access details can be found in your book. You will receive the following contents with New and Updated specific criteria: - The latest quick edition of the book in PDF - The latest complete edition of the book in PDF, which criteria correspond to the criteria in... - The Self-Assessment Excel Dashboard - Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation - In-depth and specific Design For Behaviour Change Checklists - Project management checklists and templates to assist with implementation INCLUDES LIFETIME SELF ASSESSMENT UPDATES Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.

Engaged

Engaged
Author: Amy Bucher
Publisher: Rosenfeld Media
Total Pages: 486
Release: 2020-03-03
Genre: Design
ISBN: 1933820411

Behavior change design creates entrancing—and effective—products and experiences. Whether you've studied psychology or are new to the field, you can incorporate behavior change principles into your designs to help people achieve meaningful goals, learn and grow, and connect with one another. Engaged offers practical tips for design professionals to apply the psychology of engagement to their work.

The Handbook of Behavior Change

The Handbook of Behavior Change
Author: Martin S. Hagger
Publisher: Cambridge University Press
Total Pages: 730
Release: 2020-07-15
Genre: Psychology
ISBN: 1108750117

Social problems in many domains, including health, education, social relationships, and the workplace, have their origins in human behavior. The documented links between behavior and social problems have compelled governments and organizations to prioritize and mobilize efforts to develop effective, evidence-based means to promote adaptive behavior change. In recognition of this impetus, The Handbook of Behavior Change provides comprehensive coverage of contemporary theory, research, and practice on behavior change. It summarizes current evidence-based approaches to behavior change in chapters authored by leading theorists, researchers, and practitioners from multiple disciplines, including psychology, sociology, behavioral science, economics, philosophy, and implementation science. It is the go-to resource for researchers, students, practitioners, and policy makers looking for current knowledge on behavior change and guidance on how to develop effective interventions to change behavior.

Behavior Change A Complete Guide - 2020 Edition

Behavior Change A Complete Guide - 2020 Edition
Author: Gerardus Blokdyk
Publisher: 5starcooks
Total Pages: 306
Release: 2019-10-23
Genre:
ISBN: 9780655943754

Are there signs of change in behavioral intention or behavior change? Do differences in the content of behavior change interventions have an impact on effectiveness? Does changing behavioural intentions engender behavior change? Behavior changes / incentives to address? What new policies, procedures, and/or processes are needed to support the behavior change? Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role... In EVERY group, company, organization and department. Unless you are talking a one-time, single-use project, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?' This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Behavior Change investments work better. This Behavior Change All-Inclusive Self-Assessment enables You to be that person. All the tools you need to an in-depth Behavior Change Self-Assessment. Featuring 967 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Behavior Change improvements can be made. In using the questions you will be better able to: - diagnose Behavior Change projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices - implement evidence-based best practice strategies aligned with overall goals - integrate recent advances in Behavior Change and process design strategies into practice according to best practice guidelines Using a Self-Assessment tool known as the Behavior Change Scorecard, you will develop a clear picture of which Behavior Change areas need attention. Your purchase includes access details to the Behavior Change self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next. You will receive the following contents with New and Updated specific criteria: - The latest quick edition of the book in PDF - The latest complete edition of the book in PDF, which criteria correspond to the criteria in... - The Self-Assessment Excel Dashboard - Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation - In-depth and specific Behavior Change Checklists - Project management checklists and templates to assist with implementation INCLUDES LIFETIME SELF ASSESSMENT UPDATES Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.

Design for Behaviour Change

Design for Behaviour Change
Author: Kristina Niedderer
Publisher: Routledge
Total Pages: 354
Release: 2017-08-23
Genre: Business & Economics
ISBN: 1317152522

Design impacts every part of our lives. The design of products and services influences the way we go about our daily activities and it is hard to imagine any activity in our daily lives that is not dependent on design in some capacity. Clothing, mobile phones, computers, cars, tools and kitchenware all enable and hold in place everyday practices. Despite design’s omnipresence, the understanding of how design may facilitate desirable behaviours is still fragmented, with limited frameworks and examples of how design can effect change in professional and public contexts. This text presents an overview of current approaches dedicated to understanding how design may be used intentionally to make changes to improve a range of problematic social and environmental issues. It offers a cross-disciplinary and cross-sectoral overview of different academic theories adopted and applied to design for behaviour change. The aim of the volume is twofold: firstly, to provide an overview of existing design models that integrate theories of change from differing scientific backgrounds; secondly, to offer an overview of application of key design for behaviour change approaches as used across case studies in different sectors, such as design for health and wellbeing, sustainability, safety, design against crime and social design. Design for Behaviour Change will appeal to designers, design students and practitioners of behavioural change.

Designing for Behavior Change

Designing for Behavior Change
Author: Stephen Wendel
Publisher: O'Reilly Media
Total Pages: 385
Release: 2020-06-02
Genre: Computers
ISBN: 1492056006

Designers and managers hope their products become essential for users—integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn’t accidental: it’s a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product. In this updated edition, Stephen Wendel, head of behavioral science at Morningstar, takes you step-by-step through the process of incorporating behavioral science into product design and development. Product managers, UX and interaction designers, and data analysts will learn a simple and effective approach for identifying target users and behaviors, building the product, and gauging its effectiveness. Learn the three main strategies to help people change behavior Identify behaviors your target audience seeks to change—and obstacles that stand in their way Develop effective designs that are enjoyable to use Measure your product’s impact and learn ways to improve it Combine behavioral science with data science to pinpoint problems and test potential solutions

The Behaviour Change Wheel

The Behaviour Change Wheel
Author: Susan Michie
Publisher:
Total Pages: 329
Release: 2014-05
Genre: Behavior modification
ISBN: 9781912141005

Designing Interventions' brings together theory-based tools developed in behavioural science to understand and change behaviour to form a step-by-step intervention design manual. This book is for anyone with an interest in changing behaviour regardless of whether they have a background in behavioural science.