A STUDY ON RISKS OF CUSTOMER PERCEPTION TOWARDS INTERNET BANKING IN MALAYSIA
Author | : MOHAMED-AMIN HASSAN ABDI (TP035316) |
Publisher | : |
Total Pages | : 92 |
Release | : 2016 |
Genre | : |
ISBN | : |
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Author | : MOHAMED-AMIN HASSAN ABDI (TP035316) |
Publisher | : |
Total Pages | : 92 |
Release | : 2016 |
Genre | : |
ISBN | : |
Author | : ABDULLAH RAZAEN ABDULLAH BALKHAIR (TP024960) |
Publisher | : |
Total Pages | : 67 |
Release | : 2014 |
Genre | : |
ISBN | : |
Author | : Suliman Adam |
Publisher | : |
Total Pages | : 116 |
Release | : 2001 |
Genre | : Consumer satisfaction |
ISBN | : |
Author | : ABDULLAH AFLAH ABDUHAK BUFLEH (TP025018) |
Publisher | : |
Total Pages | : 102 |
Release | : 2013 |
Genre | : |
ISBN | : |
Author | : Ahasanul Haque |
Publisher | : |
Total Pages | : |
Release | : 2010 |
Genre | : Banks and banking |
ISBN | : |
Author | : Lay Pheng Ong |
Publisher | : |
Total Pages | : 236 |
Release | : 2015 |
Genre | : Electronic commerce |
ISBN | : |
Author | : Suriya Murthi |
Publisher | : LAP Lambert Academic Publishing |
Total Pages | : 112 |
Release | : 2012-05 |
Genre | : |
ISBN | : 9783659144493 |
This book was carried out to validate the conceptual model of internet banking. Internet banking is still at infancy stage in the world. Many studies focused on usage of internet banking but many factors on non-usage were overlooked. This research was carried out to validate the conceptual model of internet banking. The causes were identified and researched through correcting the causative factors so that internet banking can be used by more people. This will help the banking operations to be more cost effective. The research is focused on what are the customer s perceptions about internet banking and what are the drivers that drive consumers. How consumers have accepted internet banking and how to improve the usage rate were the focus of research area in this study. The purpose of this research is to determine the factors influencing acceptance level of internet banking by the bank customers. The study revealed that education, gender, income plays an important role in usage of internet banking. Not much research has been done on these areas as they were focused more on the acceptance of technology rather than on people.