Culture and Communication in Thailand

Culture and Communication in Thailand
Author: Patchanee Malikhao
Publisher: Springer
Total Pages: 157
Release: 2017-05-02
Genre: Language Arts & Disciplines
ISBN: 9811041253

This book features research papers that examine a host of contemporary issues in Thailand. Coverage includes culture, gender violence, tourism, human trafficking, environmental and ecological issues, sustainability and the sufficiency economy, the (mis)handling of elephants, and more. It features a sociological and anthropological perspective with a dash of communication for sustainable social change. The papers investigate the various phases of communication technology and its impact on cultural change in the country. They explore the use of social networks and privacy issues as well as ethical journalism in the contexts of Thai Buddhism, Thai culture, and other enabling environmental factors. The contributors focus on documentary research of both quantitative and qualitative data on Thai social change as a consequence of globalization and digital technology. They first provide a general overview of social media and communication in the country. Next, the authors go on to explore the specifics of digital communication. This includes a look at its impact on the various ways of Thai communication given politico-economic and religious influences.

Thailand

Thailand
Author: Kerry O'Sullivan
Publisher: NCELTR
Total Pages: 107
Release: 1997
Genre: Cross-cultural orientation
ISBN: 9781864082197

This fully revised edition reflects the rapidly changing political, social and cultural situation in Thailand. It provides a detailed description of Thais social behaviour, values and attitudes to the individuals place in society.It also looks at attitudes to education and doing business. An invaluable resource for those who teach, study and work or trade with Thailand.Also availableChina: A handbook in intercultural communicationJapan: A handbook in intercultural communicationPoland: A

Thailand, the Land of Smile? Evaluation of the Thai Culture and Its Effects and Opportunities for the Airline Business

Thailand, the Land of Smile? Evaluation of the Thai Culture and Its Effects and Opportunities for the Airline Business
Author: Tim Wiebusch
Publisher:
Total Pages: 24
Release: 2014-05-14
Genre:
ISBN: 9783656650454

Seminar paper from the year 2014 in the subject Communications - Intercultural Communication, grade: 2,0, University of Applied Sciences Wildau (Institute of Technology), course: Cross cultural communication, language: English, abstract: Travel agencies call Thailand the "land of smile" in order to attract tourists. But also companies might find this "smiling" mentality interesting and could benefit from it. In 2050 two-third of all people will live in Asia and most companies are looking for new production or sales markets. This paper will evaluate cultural reasons for the saying "land of smile" and its effects. Besides online and book sources, personal experiences from business and leisure visits in Thailand will form the basis of the discussion. How should people and companies behave in Thailand in order to be most satisfied and successful? This is one of the key questions which will be discussed by taking the aviation industry ("Thai Smile" Airline) as an example. The following essay will first give an overview about Thailand's history and today's economic and social specifications. Afterwards theoretic input will be used to link the historic development of the Thai culture to models like Hofstede's dimensions. The main part will then be the effects and opportunities from the discussed culture for e.g. aviation companies.

A comparison between the culture of Germany and Thailand based on the cultural dimensions of Edward Hall and Fons Trompenaars

A comparison between the culture of Germany and Thailand based on the cultural dimensions of Edward Hall and Fons Trompenaars
Author: Steffen Kirilmaz
Publisher: GRIN Verlag
Total Pages: 27
Release: 2014-10-15
Genre: Language Arts & Disciplines
ISBN: 3656770042

Seminar paper from the year 2014 in the subject Communications - Intercultural Communication, grade: 1,3, University of applied sciences, Cologne, language: English, abstract: The purpose of this paper is to give the reader an understanding of two very contrary cultures, Germany’s and Thailand’s, in order to help preventing cultural misunderstandings when working together. At first, an explanation of the word “culture” will be given, although, so far, there has not yet been one exact definition all scientists approve of. After giving some general information about the two countries, a comparison will be drawn between Germany and Thailand based on two individual theories of so-called “Cultural Dimensions” put forward by the scientists Edward T. Hall and Fons Trompenaars. Additionally, the reader will find a brief elaboration of suggestions on how the two cultures may approach one another to lay potential differences aside. Thus, the aim of this paper is pointing out possibilities to enable business to develop further and that the people from these two countries will find it easier to cooperate in the future.

Bridging the Gap

Bridging the Gap
Author: Kriengsak Niratpattanasai
Publisher:
Total Pages: 224
Release: 2004
Genre: Communication in management
ISBN:

Virtual Thailand

Virtual Thailand
Author: Glen Lewis
Publisher: Routledge
Total Pages: 243
Release: 2007-05-07
Genre: Political Science
ISBN: 1134217676

Written by an established expert on Thailand, this is one of the first books to fully investigate the Thai media’s role during the Thaksin government’s first term. Incorporating political economy and media theory, the book provides a unique insight into globalization in Southeast Asia, analyzing the role of communications and media in regional cultural politics. Examining the period from the mid 1990s, Lewis makes a sustained comparison between Thailand and its neighbouring countries in relation to the media, business, politics and popular culture. Covering issues including business development, tourism, the Thai movie industry and the war on terror, the book argues that globalization as it relates to media, can be patterned on Thai experiences.

The Way Thais Lead

The Way Thais Lead
Author: Larry S. Persons
Publisher: Silkworm Books
Total Pages: 182
Release: 2016-01-11
Genre: Social Science
ISBN: 1943932379

This fascinating study explores how face functions as social capital for leaders in Thai society. It examines the anatomy of Thai face, ways to gain and lose face, patron-client dynamics, and the sources and paradigms of power. Ethnographic research gives voice to Thai leaders as they describe face behaviors and the flow of power in their society. The author compellingly reveals an indigenous but little-used pathway to virtuous leadership that empowers both leaders and followers, to the benefit of all. Written with academic rigor in a popular style, this book presents insights that are crucial to understanding and building strategic relationships in Thai society. Highlights • An insider’s account of Thai leadership based on sound ethnographic research • Examines the significance of face in Thai society • Reveals the pathways to power in the Thai context • Explores the relationship of Thai leaders and their followers • Identifies the qualities of virtuous leadership