Cross Cultural Selling For Dummies
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| Author | : Michael Soon Lee |
| Publisher | : John Wiley & Sons |
| Total Pages | : 359 |
| Release | : 2008-11-24 |
| Genre | : Business & Economics |
| ISBN | : 0470451556 |
Want to reach out to multicultural customers? Cross-Cultural Selling For Dummies is packed with everything you need to know to tap into multicultural markets, from establishing solid relationships to adapting your advertising to meeting the needs of your new clientele. You’ll acquire key cross-cultural skills and build a coordinated effort that engages all aspects of your business. This practical, easy-to-understand guide shows you how to measure the purchasing power of other cultures and change the way you market to them. You’ll learn how to do multicultural research, develop a marketing campaign with wide appeal, pick the right media, tune your materials to the market, and establish a presence in the community. You’ll find tips on identifying generational differences with in a culture, pronouncing names correctly, and determining customer motivation. Discover how to: Reach out to multicultural customers Develop strong relationships Adapt your sales presentations and techniques Clear language barriers Boost your street cred Present appealing financing options Create a foundation for long-term success Handle negotiations with skilled hagglers Recognize and overcome objections Adopt techniques to close the sale Create a strong referral base Avoid cultural conflicts Maintain a diverse sales team You can realize the incredible untapped potential of the multicultural market to send your sales soaring and your profits off the charts. Cross-Cultural Selling For Dummies shows you how!
| Author | : Tom Hopkins |
| Publisher | : John Wiley & Sons |
| Total Pages | : 386 |
| Release | : 2011-03-08 |
| Genre | : Business & Economics |
| ISBN | : 1118047311 |
Your hands-on guide to the most up-to-date selling strategies and techniques Are you looking to enter the world of sales, or are you already a salesperson who's looking for new tips and tactics to expand your business? No matter your level of skill, this guide will help you lay a foundation for sales success, with the latest information on how to research your prospects, break down the steps of the sales process, follow up with happy customers, and much more. The wonderful world of selling — discover what selling is (and isn't) and find out how mastering selling skills can benefit all areas of your life Stand out from the crowd — find out how knowing your clients sets you apart from average persuaders and helps you hear more yeses Scale the steps to success — discover the seven steps of the selling cycle to score appointments, make a good impression, give winning presentations, address client concerns, close sales,and more If you build it, they will come — take your career to the next level with valuable tips on how to stay in touch with clients, harness the power of the Internet to make more sales, manage your time wisely, and partner with others Open the book and find: Tips for approaching selling with passion and a positive attitude The latest prospecting and qualification strategies Top techniques for sales presentations Helpful hints on handling client concerns Guidance on getting referrals The scoop on using the latest technology to your advantage Information on establishing goals and planning your time efficiently Advice on staying upbeat when you don't succeed Learn to: Be truly well-prepared for every selling situation you encounter or create Close sales in seven steps or less Take advantage of the latest technology during the selling process Set and achieve sales goals to grow your business
| Author | : Patty Lane |
| Publisher | : InterVarsity Press |
| Total Pages | : 206 |
| Release | : 2009-09-20 |
| Genre | : Religion |
| ISBN | : 0830874194 |
The global village has arrived. Recent census figures show that communities in the United States are more culturally and ethnically diverse than ever before. And you may be just one of many who find it challenging to build relationships with people from backgrounds unlike your own. How do you befriend an international student or a new coworker from a different country? What can you expect when your church building is shared with a congregation from another cultural group? Why are your words and actions sometimes misinterpreted by others? Crosscultural specialist Patty Lane answers these questions and more. She shows you how to develop hands-on relational skills that build crosscultural friendships. And she provides practical resources to help you navigate multicultural environments with sensitivity and savvy. Filled with vivid stories of real-life situations, her helpful guidebook explains frequently misunderstood aspects of culture, debunks stereotypes and suggests ways to resolve crosscultural conflicts. Above all, Lane demonstrates God's heart for building bridges across cultures and shows how you can reach out to people of every nation, culture and ethnicity. Whether you are actively ministering to people of different cultural backgrounds, traveling to other countries for your business or simply want to make friends across cultural lines, this engaging handbook is a perfect introduction to the journey.
| Author | : Richard R. Gesteland |
| Publisher | : Copenhagen Business School Press DK |
| Total Pages | : 404 |
| Release | : 2012 |
| Genre | : Business & Economics |
| ISBN | : 9788763002387 |
The theme of this new edition of Cross-Cultural Business Behavior is CHANGE. First of all, cultures change. In markets around the world, business behavior is constantly evolving, impelled by generational shifts, improvements in education, and (especially) increasing exposure to the world marketplace. That is why all of the book's 43 'Negotiator Profiles' have been thoroughly updated, with new cases and fresh examples added. In addition to the change in culture, international managers' challenges have changed too. For example, just a few years ago, participants at global management seminars around the world were mainly interested in how to communicate and negotiate with overseas partners. But, they now find that their toughest challenges are how to manage overseas subsidiaries, strategic alliances, and international partnerships. To reflect these new realities, the book's time-tested framework for understanding cross-cultural negotiating behavior has been expanded to include a wide variety of practical pointers on managing in today's global marketplace. This fifth edition is important for everyone involved with global management, whether student or manager, because cultures and business challenges do change. The book is an essential survival guide for doing business in cultures other than one's own.
| Author | : Duane Elmer |
| Publisher | : InterVarsity Press |
| Total Pages | : 222 |
| Release | : 2009-08-20 |
| Genre | : Religion |
| ISBN | : 0830874828 |
Duane Elmer offers the tools needed to reduce apprehension, communicate effectively and establish genuine trust and acceptance between cultures while demonstrating how we can avoid being cultural imperialists and instead become authentic ambassadors for Christ.
| Author | : Gerard Bannon |
| Publisher | : Kogan Page Publishers |
| Total Pages | : 196 |
| Release | : 2003 |
| Genre | : Business & Economics |
| ISBN | : 9780749439224 |
Cross Cultural Communication is a practical handbook for those who regularly deal with other cultures in their day-to-day work.
| Author | : Michael Minkov |
| Publisher | : SAGE |
| Total Pages | : 505 |
| Release | : 2013 |
| Genre | : Business & Economics |
| ISBN | : 1412992281 |
The first comprehensive and statistically significant analysis of the predictive powers of each cross-cultural model, based on nation-level variables from a range of large-scale database sources such as the World Values Survey, the Pew Research Center, the World Bank, the World Health Organization, the UN Statistics Division, UNDP, the UN Office on Drugs and Crime, TIMSS, OECD PISA. Tables with scores for all culture-level dimensions in all major cross-cultural analyses (involving 20 countries or more) that have been published so far in academic journals or books. The book will be an invaluable resource to masters and PhD students taking advanced courses in cross-cultural research and analysis in Management, Psychology, Sociology, Anthropology, and related programs. It will also be a must-have reference for academics studying cross-cultural dimensions and differences across the social and behavioral sciences.
| Author | : Christina Tangora Schlachter |
| Publisher | : John Wiley & Sons |
| Total Pages | : 592 |
| Release | : 2018-07-11 |
| Genre | : Business & Economics |
| ISBN | : 1119489067 |
Get ahead in the workplace by influencing others Influence is a timeless topic for business leaders and others in positions of power, but the world has evolved to the point where everyone needs these skills. No matter your job, role, rank, or function, if you want to get things done you need to know how to influence up, down, across, and outside the organization. Increasing Your Influence at Work All-in-One For Dummies shows you how to contribute more fully to important decisions, resolve conflicts more easily, lead and manage more effectively, and much more. Plus, you'll discover how to develop the most important attributes necessary for influence—trustworthiness, reliability, and assertiveness—and find out how to move beyond. Includes easy-to-apply information for influencing managers, peers, and subordinates Shows you how to build trust with your co-workers and cultivate reliability through consistency and being personal Illustrates how influencing others in the office helps you enjoy a greater measure of control over your work life Helps you advance your career more rapidly than others No matter who you are, where you work, or what your professional goals are, achieving more influence in the workplace is critical for success.
| Author | : Ralph R. Roberts |
| Publisher | : John Wiley & Sons |
| Total Pages | : 247 |
| Release | : 2009-01-09 |
| Genre | : Business & Economics |
| ISBN | : 0470393505 |
52 Weeks of Sales Success, 2nd edition is based on Roberts' series of popular weekly sales seminars originally offered to his staff. Ralph now delivers the same energy and sales-generating wisdom and closing tools to everyone who is committed to achieving his or her full potential. In this second edition, Ralph has expanded and updated the material to address issues important to today's salespeople and reveals his field-proven strategies for selling in the 21st Century: Stop thinking like an employee and start thinking like an entrepreneur Surround yourself with positive people Develop systems and procedures Hire an assistant, so you can concentrate on clients Know your product, yourself, and your client Under-promise, over-deliver Turn problems into opportunities
| Author | : Elizabeth Kuhnke |
| Publisher | : John Wiley & Sons |
| Total Pages | : 402 |
| Release | : 2011-12-12 |
| Genre | : Psychology |
| ISBN | : 0470747374 |
Many people want to gain trust or support in business and throughout life, but the true skill is doing so in a charming fashion! Whether you're convincing the boss about your much-deserved promotion or a busy restaurateur to offer a better table, the power of persuasion can help improve and increase your successes. Elizabeth Kuhnke, author of the bestselling Body Language For Dummies, guides the reader through easy-to-implement techniques that can turn a timid person into someone bursting with self confidence and the ability to influence. Topics covered will include: The key elements in becoming more persuasive - body language, listening skills, using persuasive words and actions Finding a common ground and establishing a connection with your audience Capturing their attention and keeping them interested Putting yourself across convincingly Getting things done through others Identifying the type of person you're dealing with - and responding in an appropriate manner
