Cross Cultural Design
Download Cross Cultural Design full books in PDF, epub, and Kindle. Read online free Cross Cultural Design ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
| Author | : Henry Steiner |
| Publisher | : Hong Kong University Press |
| Total Pages | : 229 |
| Release | : 1995-01-01 |
| Genre | : Arts graphiques |
| ISBN | : 9780500974230 |
Cross-Cultural Design is the first book to examine the challenges and rewards experienced by the world's leading communication professionals when handling assignments outside their own cultures. The solutions to these marketing problems are documented here in 309 stunning full-colour images, accompanied by the creators' provocative descriptions of their setbacks, triumphs and discoveries.The works shown range from designs for advertisements, corporate identity programmes, annual reports, films, packages, books, magazines, posters and signage to currency, postage stamps and environmental graphics. Among clients represented are banks, print media, software companies, airlines, governments and manufacturing firms.This anthology is introduced by Henry Steiner's stimulating essay "Spam Sushi and Chameleons", which articulates the issues and provides conceptual ideas for succeeding in the global marketplace. In the pages that follow, the work of such outstanding professionals as Saul Bass, Walter Bernard, Ken Cato, Ivan Chermayeff, Joe Duffy, Alan Fletcher, Dan Friedman, Milton Glaser, Eiko Ishioka, Tibor Kalman, Clement Mok, Erik Spiekermann and Henry Wolf is illustrated and discussed. This unique volume also includes much practical information, a contributors' directory, an extensive bibliography and a thorough index. Cross-Cultural Design will be welcomed as both a thought-provoking exploration of international design and an invaluable reference source for designers, advertising agencies, marketing professionals, business corporations, scholars and students.
| Author | : Pei-Luen Rau |
| Publisher | : CRC Press |
| Total Pages | : 261 |
| Release | : 2012-12-04 |
| Genre | : Computers |
| ISBN | : 1439838747 |
With the increase of globalization of business and industry, IT products and services are often produced and marketed across geographical cultural boundaries without adequate consideration of culture. There is a high probability that IT products and services developed in one country may not be effectively used in another country, which may hinder t
| Author | : Lisa Scharoun |
| Publisher | : Global Health Humanities |
| Total Pages | : 0 |
| Release | : 2021-01-22 |
| Genre | : Aging |
| ISBN | : 9781789383089 |
This book examines some of the challenges associated with ageing in multi-cultural societies. We explore some of the major issues facing society in the area of 'healthy ageing' and propose a method of working with cross-disciplinary groups of health practitioners, designers, architects and cultural practitioners. Through case-studies of a series of workshops run in China and Singapore with Australian, Chinese and Singaporean students, we review the benefits of this approach and provide a framework for engaging designers, planners and health professionals in the process of creating new design solutions for the growing global ageing population.
| Author | : Ronnie Lipton |
| Publisher | : HOW Books |
| Total Pages | : 200 |
| Release | : 2002-03-05 |
| Genre | : Art |
| ISBN | : |
Designing Across Cultures shows designers how to create effective advertisements and designs for other ethnic groups by understanding which symbols, images, colors and typography they find most appealing--and which they don't. Freelancers and graphic design agencies alike will find this book invaluable. It features examples, case studies, before & after comparisons and the dos and don'ts of designing for other cultures. Also included are interviews with heads from some of the leading agencies, providing even more great advice for designers.
| Author | : Huatong Sun |
| Publisher | : OUP USA |
| Total Pages | : 343 |
| Release | : 2012-03-02 |
| Genre | : Medical |
| ISBN | : 0199744769 |
This book explores how to create culture-sensitive technology for local users in an increasingly globalized world with rising participatory culture. Illustrated with a cross-cultural study of mobile messaging use, Sun presents an innovative framework integrating action and meaning through a dialogical, cyclical design process to create usable and meaningful technology.
| Author | : Jan Brejcha |
| Publisher | : CRC Press |
| Total Pages | : 160 |
| Release | : 2015-02-02 |
| Genre | : Computers |
| ISBN | : 1040073751 |
This book describes patterns of language and culture in human-computer interaction (HCI). Through numerous examples, it shows why these patterns matter and how to exploit them to design a better user experience (UX) with computer systems. It provides scientific information on the theoretical and practical areas of the interaction and communication design for research experts and industry practitioners and covers the latest research in semiotics and cultural studies, bringing a set of tools and methods to benefit the process of designing with the cultural background in mind.
| Author | : Catherin Jane Bull |
| Publisher | : Routledge |
| Total Pages | : 269 |
| Release | : 2007 |
| Genre | : Architecture |
| ISBN | : 0415432790 |
Explores how urban design has responded to the trends towards global standardisation. Following analysis of its practice in the local domain, this book looks at how urban planning and design should be repositioned. It looks at: population; urbanization; suburbanization; tourism; commercialization; environmental degradation; and, flow of capital.
| Author | : Paul C. Beatty |
| Publisher | : John Wiley & Sons |
| Total Pages | : 816 |
| Release | : 2019-12-05 |
| Genre | : Mathematics |
| ISBN | : 111926362X |
A new and updated definitive resource for survey questionnaire testing and evaluation Building on the success of the first Questionnaire Development, Evaluation, and Testing (QDET) conference in 2002, this book brings together leading papers from the Second International Conference on Questionnaire Design, Development, Evaluation, and Testing (QDET2) held in 2016. The volume assesses the current state of the art and science of QDET; examines the importance of methodological attention to the questionnaire in the present world of information collection; and ponders how the QDET field can anticipate new trends and directions as information needs and data collection methods continue to evolve. Featuring contributions from international experts in survey methodology, Advances in Questionnaire Design, Development, Evaluation and Testing includes latest insights on question characteristics, usability testing, web probing, and other pretesting approaches, as well as: Recent developments in the design and evaluation of digital and self-administered surveys Strategies for comparing and combining questionnaire evaluation methods Approaches for cross-cultural and cross-national questionnaire development New data sources and methodological innovations during the last 15 years Case studies and practical applications Advances in Questionnaire Design, Development, Evaluation and Testing serves as a forum to prepare researchers to meet the next generation of challenges, making it an excellent resource for researchers and practitioners in government, academia, and the private sector.
| Author | : Amos Rapoport |
| Publisher | : |
| Total Pages | : 156 |
| Release | : 2005 |
| Genre | : Nature |
| ISBN | : |
The three basic questions of EBS are (1) What bio-social, psychological, and cultural characteristics of human beings influence which characteristics of the built environment?; (2) What effects do which aspects of which environments have on which groups of people, under what circumstances, and when, why, and how?; and (3) Given this two-way interaction between people and environments, there must be mechanisms that link them. What are these mechanisms?Focusing on answers to these and other questions, "Culture, Architecture, and Design" discusses the relationship between culture, the built environment, and design by showing that the purpose of design is to create environments that suit users and is, therefore, user-oriented. Design must also be based on knowledge of how people and environments interact. Thus, design needs to respond to culture. In discussing (1) the nature and role of Environment-Behavior Studies (EBS); (2) the types of environments; (3) the importance of culture; (4) preference, choice, and design; (5) the nature of culture; (6) the scale of culture; and (7) how to make culture usable, Amos Rapoport states that there needs to be a ?change from designing for one?s own culture to understanding and designing for users? cultures and basing design on research in EBS, anthropology, and other relevant fields. Such changes should transform architecture and design so that it, in fact, does what it claims to do and is supposed to do ? create better (i.e., more supportive) environments.?
| Author | : John S. Taylor |
| Publisher | : W. W. Norton |
| Total Pages | : 160 |
| Release | : 1986 |
| Genre | : Architecture |
| ISBN | : 9780393303308 |
Examines the efficient use of building materials, the responsiveness of architecture to basic human needs, and the relationship between a building and its environment
