Crafting Design in Italy

Crafting Design in Italy
Author: Catharine Rossi
Publisher: Oxford University Press
Total Pages: 219
Release: 2015
Genre: Art
ISBN: 9780719089404

Crafting design in Italy is the first book to examine the role that craft played in the history of post-war Italian design, one the most celebrated episodes in twentieth century design. Craft was vital to the development of design in Italy from 1945 to the 1980s, and yet as often as this storyhas been told, it is incomplete. Missing is the overlooked but multiple role that craft played - as a method of manufacture, set of disciplines and traditions, materials and ideas.This book examines the multiple ways that craft shaped Italian design from 1945 to 1981. It is organised in four chapters, each of which focus the different ways that Italy's architects engaged with craft in the context of the bigger socio-economic, cultural and political changes of the period, fromthe imperatives of post-war reconstruction to the explosion in luxury in the economic "miracle" of the 1960s, to the experimentation of Radical Design and the postmodern adventures of Studio Alchimia and Memphis. It uses a series of case studies on design areas including product, furniture, fashion,glass and ceramics to bring to light previously unknown makers and objects as well as re-examine design "icons" such as Gio Ponti's Superleggera chair and Ettore Sottsass's Carlton bookcase. This project uses the concept of craft to offer a radical re-reading of post-war Italian design. It also setsout to provide a paradigm for using craft-based approaches and analysing design and craft's relationship in other cultures and contexts.

Italian Crafts

Italian Crafts
Author: Janet D'Amato
Publisher: Rowman & Littlefield
Total Pages: 161
Release: 2014-07-28
Genre: Crafts & Hobbies
ISBN: 1590774396

The folk artists of Italy have created some of the most beautiful crafts in the world: laces, mosaics, leatherwork, quilting, and wood inlay are among the most well-known. In this vintage book, originally published in 1977, Janet and Alex D’Amato explore these traditional Italian crafts as well as others not so well known, such as tambour (a kind of crocheting worked directly into a fabric), straw marquetry (a mosaic-like craft done with tiny pieces of straw), wood carving and quillwork. They explain each craft as it was originally practiced, then adapt it to make contemporary craft pieces. The projects include an embroidered full length apron, a bobbin lace wall hanging, a straw marquetry box, jewelry, and many more. Also included are instructions for a Presepio (a traditional Italian manger scene) and a Pinocchio marionette. Italian Crafts will teach you the traditional folk arts of Italy, and will inspire you to use those folk arts in new and creative ways. There are line drawings and photographs throughout this unique book.

Prototype

Prototype
Author: Louise Valentine
Publisher: A&C Black
Total Pages: 192
Release: 2013-12-19
Genre: Design
ISBN: 1472517253

Prototype: Design and Craft in the 21st Century is an edited collection of 13 essays by a diverse, cross-disciplinary body of international scholars and practitioners, which for the first time, brings together critical and speculative thinking on the role the prototype can, and should, play within design, craft and beyond. The range of authors and pioneers is carefully selected and purposefully diverse so as to reflect, extend and lead current debates on the subject. This book offers an alternative way to question design and craft. It also seeks to raise awareness and understanding of design and craft within disciplines where they are not traditionally referenced. This new change of mindset - which emphasises process over product - may well question the disciplinary focus of approach to solving complex problems. As Einstein suggests, if we are to make progress and resolve the problems of our time, we need to change our mindsets from the ones that created the problems in the first place.

Italy at Work

Italy at Work
Author: Meyric Reynold Rogers
Publisher:
Total Pages: 134
Release: 1901
Genre: Decorative arts
ISBN:

Made in Italy

Made in Italy
Author: Grace Lees-Maffei
Publisher: A&C Black
Total Pages: 533
Release: 2013-11-21
Genre: Design
ISBN: 0857853902

Goods made or designed in Italy enjoy a profile which far outstrips the country's modest manufacturing output. Italy's glorious design heritage and reputation for style and innovation has 'added value' to products made in Italy. Since 1945, Italian design has commanded an increasing amount of attention from design journalists, critics and consumers. But is Italian design a victim of its own celebrity? Made in Italy brings together leading design historians to explore this question, discussing both the history and significance of design from Italy and its international influence. Addressing a wide range of Italian design fields, including car design, graphic design, industrial and interior design and ceramics, well-known designers such as Alberto Rosselli and Ettore Sottsass, Jr. and iconic brands such as Olivetti, Vespa and Alessi, the book explores the historical, cultural and social influences that shaped Italian design, and how these iconic designs have contributed to the modern canon of Italian-inspired goods.

Food Design in Italy

Food Design in Italy
Author: Alberto Bassi
Publisher: Rizzoli Publications
Total Pages: 0
Release: 2017-04-11
Genre: Design
ISBN: 8891802689

An accessible introduction to the design of Italian food branding, packaging, advertising, and marketing, covering all of the most iconic Italian foods, from Nutella to Illy coffee. This fascinating book delves into the innovative and visually stimulating world of top Italian foods. As the renowned designer Ettore Sottsass once said, “Eating necessarily involves a creative process. In this sense it lies within the realm of the design profession.” Eighty well-known Italian food products from the nineteenth century to the present day have been chosen and placed in broad historical contexts. The book tells the story of all the design phases of each item—from the initial conception of the idea to its shape, packaging, communication, and advertising. A range of visuals, including original projects drawings, posters, and magazine and television advertisements accompany informative text discussing the role of each brand and its impact on consumers’ personal habits. Featuring a broad selection of products, such as as Parmiggiano Reggiano cheese, Illy coffee, Panettone Motta, Cirio tomatoes, Barilla pasta, San Pellegrino water, and Nutella, this book is perfect for advertising professionals, graphic designers, brand managers, product designers, and anyone with an interest in Italian food and design.

Italian graphic design

Italian graphic design
Author: Chiara Barbieri
Publisher: Manchester University Press
Total Pages: 263
Release: 2024-07-02
Genre: Design
ISBN: 152615112X

Italian graphic design offers a new perspective on the subject by exploring the emergence and articulation of graphic design practice, from the interwar period through to the appearance of an international graphic design discourse in the 1960s. The book asks how graphic designers learned their trade and investigates the ways in which they organised and made their practice visible while negotiating their collective identity with neighbouring practices such as typography, advertising and industrial design. Attention is drawn to everyday design practice, educational issues, mediating channels, networks, design exchange, organisational strategies and discourses on modernism. Drawing on a wide range of primary sources and placing an emphasis on visual analysis, this book provides a model for a contextualised graphic design history as an integral part of the history of design and visual culture.

The Persistence of Craft

The Persistence of Craft
Author: Paul Greenhalgh
Publisher: Rutgers University Press
Total Pages: 236
Release: 2003
Genre: Art
ISBN: 9780813532646

In The Persistence of Craft, contributors discuss the development of not only six specific crafts--glass, ceramics, jewelry, wood, textiles, and metal--but also the trends and movements that have helped shape their developments. Includes 180 full-color illustrations.

A New History of "Made in Italy"

A New History of
Author: Lucia Savi
Publisher: Bloomsbury Publishing
Total Pages: 273
Release: 2023-01-26
Genre: Design
ISBN: 1350247766

In the first book to examine the role played by textile manufacturing in the development of fashion in Italy, A New History of 'Made in Italy' investigates Italy's transition from a country of dressmakers, tailors and small-scale couturiers in the early post-Second World War period to a major producer of ready-to-wear fashion in the 1980s. It takes the reader from Italy's first internationally attended fashion show in 1951 to Time magazine's Giorgio Armani April 1982 cover story, which signalled the fashion designer's international arrival, and Milan's presence as the capital of ready-to-wear. Chapters focus for the first time on the material substance of Italian fashion – textile – looking at questions including the importance of manufacturing quality, design innovation, composition, production techniques, commerce and the role of textile on the country's overall fashion system. Through these, Lucia Savi brings to light the importance of synthetic fibres, previously little-known players, such as the carnettisti (a type of textile wholesalers) as well as re-investigating well-known couturiers and designers such as Simonetta, Gianfranco Ferré and Gianni Versace. By looking at how things are made, by whom, and where, this book seeks to unpack the 'Made in Italy' label through a focus on making. Informed by extensive archival materials retrieved from a wide range of sources, it brings together the often-separated disciplines of fashion, textile and design history.