Craft A Creative Business
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Author | : Meg Ilasco |
Publisher | : Chronicle Books |
Total Pages | : 161 |
Release | : 2010-07-01 |
Genre | : Business & Economics |
ISBN | : 0811871657 |
Craft, Inc. is the hipster business primer for entrepreneurial crafters to turn what they do for fun into what they do for money. Pro crafter Meg Mateo Ilasco offers a step-by-step guide to everything from developing products and naming the company to writing a business plan, applying for licenses, and paying taxes. Chapters on sales, marketing, trade shows, and publicity round out the mix. Plus, in-depth interviews with such craft luminaries as Jonathan Adler, Lotta Jansdotter, Denyse Schmidt, and Jill Bliss provide inspiration and practical advice. Accessible, informative, and more than a little spunky, Craft, Inc. paves the way for today's creative minds to become tomorrow's trendsetters.
Author | : Matthew A. Cronin |
Publisher | : Stanford University Press |
Total Pages | : 370 |
Release | : 2018-04-17 |
Genre | : Business & Economics |
ISBN | : 1503605515 |
Creativity has long been thought of as a personal trait, a gift bestowed on some and unachievable by others. While we laud the products of creativity, the stories behind them are often abridged to the elusive "aha!" moment, the result of a momentary stroke of genius. In The Craft of Creativity Matthew A. Cronin and Jeffrey Loewenstein present a new way to understand how we innovate. They emphasize the importance of the journey and reveal the limitations of focusing on outcomes. Drawing on a wide range of scholarship, their own research, and interviews with professionals and learners who employ creativity in the arts, engineering, business, and more, Cronin and Loewenstein argue that creativity is a cognitive process that hinges on changing one's perspective. It's a skill that anyone can hone, and one that benefits from thinking with others and over time. Breaking new ground in the discussion about how we innovate, this book provides strategies that everyone can use to be more creative.
Author | : Joelle Byrne |
Publisher | : Lulu.com |
Total Pages | : 142 |
Release | : 2019-04-03 |
Genre | : Crafts & Hobbies |
ISBN | : 0244174091 |
Your creations and artistry are at the heart of everything you do in your handmade business. And when it's good; when you?re coming up with new ideas and creating beautiful one-of-kind custom treasures that your customers LOVE ? that makes it worth it. BUT you get overwhelmed by the time it takes to create just one piece, not to mention that your friends have reported you missing, your house looks like a small war broke out, and why is making money so damn HARD? IT DOESN?T HAVE TO BE LIKE THAT. The stuff that makes you want to cry like a child who just lost a helium balloon isn't all essential! Fancy boosting your profits without working harder than an Elf at Christmas? Creative Cash will help you imagine, design and implement MULTIPLE, NEW and PASSIVE ways of earning money in your business! Heck, when we?re through; you?ll be earning money whilst you?re on the school run, never mind when you?re in the craft room! If you?ve been thinking about earning more without doing more, now you can!
Author | : Cameron S. Foote |
Publisher | : W. W. Norton & Company |
Total Pages | : 224 |
Release | : 2011-10-25 |
Genre | : Architecture |
ISBN | : 0393733475 |
The go-to guide on how to market a creative organization, why it is important, and what techniques work. Marketing influences the success of creative services businesses more than any other issue: bad luck, insufficient funding, difficult clients, and weak employees all pale by comparison. Old standbys—word of mouth, referrals, and occasional promotions—are inadequate in today's competitive environment. Whether focused on design, advertising, interactive, editorial, or public relations, all creatives need this know-how book for marketing their business.
Author | : S. Luckman |
Publisher | : Springer |
Total Pages | : 311 |
Release | : 2015-03-04 |
Genre | : Social Science |
ISBN | : 1137399686 |
Craft and the Creative Economy examines the place of craft and making in the contemporary cultural economy, with a distinctive focus on the ways in which this creative sector is growing exponentially as a result of online shopfronts and home-based micro-enterprise, 'mumpreneurialism' and downshifting, and renewed demand for the handmade.
Author | : Harriet Hawkins |
Publisher | : Routledge |
Total Pages | : 428 |
Release | : 2016-10-04 |
Genre | : Science |
ISBN | : 131760492X |
Creativity, whether lauded as the oil of the 21st century, touted as a driver of international policy, or mobilised by activities, has been very much part of the zeitgeist of the last few decades. Offering the first accessible, but conceptually sophisticated account of the critical geographies of creativity, this title provides an entry point to the diverse ways in which creativity is conceptualized as a practice, promise, force, concept and rhetoric. It proffers these critical geographies as the means to engage with the relations and tensions between a range of forms of arts and cultural production, the cultural economy and vernacular, mundane and everyday creative practices. Exploring a series of sites, Creativity examines theoretical and conceptual questions around the social, economic, cultural, political and pedagogic imperatives of the geographies of creativity, using these geographies as a lens to cohere broader interdisciplinary debates. Central concepts, cutting-edge research and methodological debates are made accessible with the use of inset boxes that present key ideas, case studies and research. The text draws together interdisciplinary perspectives on creativity, enabling scholars and students within and without Geography to understand and engage with the critical geographies of creativity, their breadth and potential. The volume will prove essential reading for undergraduate and post-graduate students of creativity, cultural geography, the creative economy, cultural industries and heritage.
Author | : Cameron S. Foote |
Publisher | : W. W. Norton & Company |
Total Pages | : 417 |
Release | : 2009-08-25 |
Genre | : Art |
ISBN | : 0393732991 |
The go-to guide for graphic designers who want to run their own shop and improve their bottom line. First published in 2001, The Creative Business Guide to Running a Graphic Design Business set long-needed standards as the first comprehensive management manual for the graphic design industry. Now brought up-to-date, it describes current, best-practice procedures for firms of all sizes operating in an industry that is both fast-evolving and increasingly competitive.
Author | : Karen Patel |
Publisher | : Taylor & Francis |
Total Pages | : 94 |
Release | : 2024-04-01 |
Genre | : Business & Economics |
ISBN | : 1040085253 |
Craft is resurgent. More people are buying craft; more money is being spent on craft products than ever before. This book centres craft as a creative industry, illuminating the experiences of those working in and around craft, particularly people from marginalised groups. Shining a light on inequalities around craft work, the author examines the lived experiences of women makers of colour in the professional craft sector. Experiences of racism and microaggressions at all stages of their craft career are analysed. The author draws on innovative empirical research carried out in the UK and Australia, two countries where the resurgence in craft is apparent, yet professional craft practice is dominated by the white and relatively privileged. In interrogating hierarchies of expertise and cultural value in craft, the author employs case studies from community crafts and social enterprises. The result is a book of interest to scholars at the intersections of the creative and cultural industries, the creative economy and inequalities at work.
Author | : Barbara Brabec |
Publisher | : M. Evans |
Total Pages | : 381 |
Release | : 2002-10-10 |
Genre | : Crafts & Hobbies |
ISBN | : 1461663024 |
Through her books, articles, and periodicals, Barbara Brabec has been showing people how to profit from their creative talents and know-how for over twenty-five years.
Author | : Alison Branagan |
Publisher | : Bloomsbury Publishing |
Total Pages | : 345 |
Release | : 2017-02-09 |
Genre | : Art |
ISBN | : 1474250564 |
This second edition of the best-selling, comprehensive handbook The Essential Guide to Business for Artists and Designers will appeal to a wide range of artists, makers, designers, and photographers looking to set up and establish an arts practice or design business within the visual arts and creative industries. With fully revised content, three new chapters, and profiles of contemporary artists and designers from around the world, this guide leads the reader through the most important aspects of setting up and growing a profitable enterprise. Providing the vital knowledge and tools to develop a vision and achieve business growth, topics include: - Building networks and successful negotiation tactics - Promoting an engaging social media presence - Business planning and money management - Overview of legal, tax and intellectual property issues - Setting up a website and trading online - Exploiting innovation and future trends As well as specially tailored enterprise exercises and useful diagrams, this latest edition features apt quotations and indispensable resources including an extensive glossary and a list of key professional bodies and organisations based in the UK, USA, Canada, Australia and South America. This handbook is printed in a dyslexic-friendly font and includes new illustrated mind maps and colour pictures throughout.