Promoting Nonprofit Organizations

Promoting Nonprofit Organizations
Author: Ruth Ellen Kinzey
Publisher: Routledge
Total Pages: 244
Release: 2013-08-21
Genre: Business & Economics
ISBN: 1136495940

Promoting Nonprofit Organizations is a practical guide to developing and implementing a strategic public relations program to enhance a nonprofit’s reputation. The ways in which businesses – both for-profit and not-for-profit – communicate with customers has changed dramatically in recent years. Coupled with economic uncertainty, nonprofits have had to adopt a leaner operational mode, further underlining the need for organizations to take advantage of all the promotion strategies available to them. This book: Discusses why public relations and reputation management go hand-in-hand with marketing efforts Offers a step-by-step guide to develop a public relations strategy Considers the importance of nonprofit sustainable citizenship Provides tips for reputation enhancement using a range of tools, such as social media and board ambassadorship Guides the reader in developing a reputation approach to crisis communication management Highly practical in its approach, this book is a great guide for students in public relations and nonprofit management courses, as well as for professionals seeking to enhance the success of their nonprofit organization.

Leadership in Nonprofit Organizations

Leadership in Nonprofit Organizations
Author: Kathryn A. Agard
Publisher: SAGE
Total Pages: 1073
Release: 2011
Genre: Business & Economics
ISBN: 1412968860

Leadership in Non-Profit Organizations tackles issues and leadership topics for those seeking to understand more about this dynamic sector of society. A major focus of this two-volume reference work is on the specific roles and skills required of the non-profit leader in voluntary organizations. Key features include: contributions from a wide range of authors who reflect the variety, vibrancy and creativity of the sector itself an overview of the history of non-profit organizations in the United States description of a robust and diverse assortment of organizations and opportunities for leadership an exploration of the nature of leadership and its complexity as exemplified in the non-profit sector availability both in print and online - this title will form part of the 2010 Encyclopedia Collection on SAGE Reference Online. The Handbook includes topics such as: personalities of non-profit leaders vision and starting a nonprofit organization nonprofit law, statutes, taxation and regulations strategic management financial management collaboration public relations for promoting a non-profit organization human resource policies and procedures.

Nuts and Bolts: a Survival Guide for Non-Profit Organizations

Nuts and Bolts: a Survival Guide for Non-Profit Organizations
Author: Robert J. Ligouri
Publisher: Xlibris Corporation
Total Pages: 205
Release: 2002-07-16
Genre: Business & Economics
ISBN: 1462834639

Nuts and Bolts: A Survival Guide for Non-profit Organizations provides down-to-earth, practical advice from two veterans of the non-profit and fundraising sector to strengthen your non-profit organization, to build community support, to secure necessary funding, and to express appreciation to supporters and friends. This guide is full of examples of matters well- and badly-handled to help you improve management of your non-profit organization and make it more successful.

The Nonprofit Manager's Resource Directory

The Nonprofit Manager's Resource Directory
Author: Ronald A. Landskroner
Publisher: John Wiley & Sons
Total Pages: 684
Release: 2002-05-14
Genre: Business & Economics
ISBN: 0471273325

A newly revised and updated edition of the ultimate resource for nonprofit managers If you're a nonprofit manager, you probably spend a good deal of your time tracking down hard-to-find answers to complicated questions. The Nonprofit Manager's Resource Directory, Second Edition provides instant answers to all your questions concerning nonprofit-oriented product and service providers, Internet sites, funding sources, publications, support and advocacy groups, and much more. If you need help finding volunteers, understanding new legislation, or writing grant proposals, help has arrived. This new, updated edition features expanded coverage of important issues and even more answers to all your nonprofit questions. Revised to keep vital information up to the minute, The Nonprofit Manager's Resource Directory, Second Edition: * Contains more than 2,000 detailed listings of both nonprofit and for-profit resources, products, and services * Supplies complete details on everything from assistance and support groups to software vendors and Internet servers, management consultants to list marketers * Provides information on all kinds of free and low-cost products available to nonprofits * Features an entirely new section on international issues * Plus: 10 bonus sections available only on CD-ROM The Nonprofit Manager's Resource Directory, Second Edition has the information you need to keep your nonprofit alive and well in these challenging times. Topics include: * Accountability and Ethics * Assessment and Evaluation * Financial Management * General Management * Governance * Human Resource Management * Information Technology * International Third Sector * Leadership * Legal Issues * Marketing and Communications * Nonprofit Sector Overview * Organizational Dynamics and Design * Philanthropy * Professional Development * Resource Development * Social Entrepreneurship * Strategic Planning * Volunteerism

Nonprofit Marketing

Nonprofit Marketing
Author: Walter Wymer
Publisher: SAGE Publications
Total Pages: 385
Release: 2006-03-06
Genre: Business & Economics
ISBN: 145224569X

Nonprofit Marketing: Marketing Management for Charitable and Nongovernmental Organizations is a conceptually strong text that gives students marketing strategies for nonprofit, charitable, and nongovernmental organizations, while providing them with a broad treatment of marketing basics. Written in an easy-to-follow style, marketing concepts are clearly presented and supported with real-world examples.

Strategies to Improve Cardiac Arrest Survival

Strategies to Improve Cardiac Arrest Survival
Author: Institute of Medicine
Publisher: National Academies Press
Total Pages: 291
Release: 2015-09-29
Genre: Medical
ISBN: 030937202X

Cardiac arrest can strike a seemingly healthy individual of any age, race, ethnicity, or gender at any time in any location, often without warning. Cardiac arrest is the third leading cause of death in the United States, following cancer and heart disease. Four out of five cardiac arrests occur in the home, and more than 90 percent of individuals with cardiac arrest die before reaching the hospital. First and foremost, cardiac arrest treatment is a community issue - local resources and personnel must provide appropriate, high-quality care to save the life of a community member. Time between onset of arrest and provision of care is fundamental, and shortening this time is one of the best ways to reduce the risk of death and disability from cardiac arrest. Specific actions can be implemented now to decrease this time, and recent advances in science could lead to new discoveries in the causes of, and treatments for, cardiac arrest. However, specific barriers must first be addressed. Strategies to Improve Cardiac Arrest Survival examines the complete system of response to cardiac arrest in the United States and identifies opportunities within existing and new treatments, strategies, and research that promise to improve the survival and recovery of patients. The recommendations of Strategies to Improve Cardiac Arrest Survival provide high-priority actions to advance the field as a whole. This report will help citizens, government agencies, and private industry to improve health outcomes from sudden cardiac arrest across the United States.

When Bad Things Happen to Good Organizations

When Bad Things Happen to Good Organizations
Author: Starr Mayer
Publisher: Morgan James Publishing
Total Pages: 162
Release: 2011-03-01
Genre: Business & Economics
ISBN: 1600378625

This road map will give confidence to leaders of nonprofit organizations and faith groups facing the unknown with sometimes limited resources. The many examples--of actions which averted calamities and of failures resulting in chaos--are engaging. "When Bad Things Happen to Good Organizations" answers the questions that are often in the backs of the minds of those who lead organizations: How do I know this is a crisis? Can crises be prevented? What do I do when I walk out the door and the media has questions? What actions can our board or council take right now? The guides which are included are easily adapted by any organization. Every nonprofit leader should own "When Bad Things Happen to Good Organizations". Every board should discuss this topic. Every organization should have a plan for "When Bad Things Happen to Good Organizations".

Nonprofit Marketing Best Practices

Nonprofit Marketing Best Practices
Author: John J. Burnett
Publisher: John Wiley & Sons
Total Pages: 340
Release: 2007-03-23
Genre: Business & Economics
ISBN: 047179189X

From a leader in nonprofit marketing, a hands-on guide to the best practices in doing marketing for your organization. In today's challenging economic climate, every nonprofit organization needs an organization-wide commitment to a comprehensive marketing strategy that increases awareness and support. Nonprofit Marketing Best Practices teaches proven marketing techniques that can help your nonprofit stand out among the growing number of organization competing for funding, programs, and volunteers. Introducing services marketing as the foundation for nonprofit marketing planning, this essential handbook addresses vital issues including: * How to market intangibles * Defining services and service products * The unique characteristics of service products * The marketing-related needs and wants of nonprofits * Best practices marketing strategies and tactics * Marketing successes, marketing failures, and company demographics Nonprofit leader John Burnett shares everything he's learned during more than three decades managing and consulting nonprofits of every shape and size. Steering clear of business school jargon, Nonprofit Marketing Best Practices provides the advice and tools you need to understand the challenging environment of nonprofit marketing and the most effective ways to achieve maximum marketing success for your organization. Filled with winning marketing concepts, Nonprofit Marketing Best Practices follows an accessible format that actually instructs readers on how to put strategies into effect for their organization. Written for every nonprofit organization, large or small, this must-have book equips you with the best practices in nonprofit marketing-what to do, what not to do, and how to do it better.