Cooperative Retail Advertising
Author | : Inez Katherine Rolph |
Publisher | : |
Total Pages | : 14 |
Release | : 1924 |
Genre | : Advertising |
ISBN | : |
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Author | : Inez Katherine Rolph |
Publisher | : |
Total Pages | : 14 |
Release | : 1924 |
Genre | : Advertising |
ISBN | : |
Author | : Jon Steinman |
Publisher | : New Society Publishers |
Total Pages | : 306 |
Release | : 2019-05-07 |
Genre | : Business & Economics |
ISBN | : 1550927000 |
Hungry for change? Put the power of food co-ops on your plate and grow your local food economy. Food has become ground-zero in our efforts to increase awareness of how our choices impact the world. Yet while we have begun to transform our communities and dinner plates, the most authoritative strand of the food web has received surprisingly little attention: the grocery store—the epicenter of our food-gathering ritual. Through penetrating analysis and inspiring stories and examples of American and Canadian food co-ops, Grocery Story makes a compelling case for the transformation of the grocery store aisles as the emerging frontier in the local and good food movements. Author Jon Steinman: Deconstructs the food retail sector and the shadows cast by corporate giants Makes the case for food co-ops as an alternative Shows how co-ops spur the creation of local food-based economies and enhance low-income food access. Grocery Story is for everyone who eats. Whether you strive to eat more local and sustainable food, or are in support of community economic development, Grocery Story will leave you hungry to join the food co-op movement in your own community.
Author | : Anthony Webster |
Publisher | : Routledge |
Total Pages | : 303 |
Release | : 2019-03-07 |
Genre | : Business & Economics |
ISBN | : 1351386123 |
Globalisation is associated with capitalist multinationals dedicated to the enrichment of wealthy, corporate shareholders. However, less well known is that the English and Scottish Co-operative Wholesale Societies, owned by the growing number of local co-operative societies across the country, were early leaders in global commerce. Owned by their working-class members, by 1900 there were over 1,000 societies and millions of individual members. Spreading profits widely through the ‘divi’ which rewarded members shopping at the co-op store, and selling safe and wholesome food, the co-operative movement was a successful part of the emerging labour movement. This success depended on the wholesale societies supplying societies with commodities from all over the world. Because local societies were free to source produce from whoever they chose, competitive pressures required the wholesale societies to develop the world’s most formidable network of international supply chains, with branches, depots, plantations and factories in the USA, Canada, Denmark, Sweden, Spain, Greece, France, Germany, India, Ceylon, Australia, New Zealand, colonial West Africa and Argentina. This book explains how the wholesales developed and managed these networks, giving them a competitive advantage in their dealings with the local societies. It will explore why and how this ‘People’s Global Colossus’ declined in the later 20th century, and how its focus in international commerce moved onto ethical sourcing, investment and Fair Trade. Integral to these global networks were the UK movement’s relations with foreign co-operative movements, especially through involvement in the International Co-operative Alliance, and promotion of co-operatives in the Empire by successive British governments as a tool for economic development. The ‘People’s Colossus’ was thus a political as well as a commercial player in the increasingly complex world of the late 19th and 20th centuries.
Author | : Batra |
Publisher | : Pearson Education India |
Total Pages | : 772 |
Release | : 2009 |
Genre | : Advertising |
ISBN | : 9788177588507 |
Author | : G. P. SUDHAKAR |
Publisher | : PHI Learning Pvt. Ltd. |
Total Pages | : 165 |
Release | : 2012-08-07 |
Genre | : Business & Economics |
ISBN | : 8120346408 |
The book offers a comprehensive review and analysis of various facets of retail communications, strategy and application. The author, with over two decades of experience in marketing, and teaching courses on retailing, provides a holistic and practical approach to the subject. The book covers a wide range of topics—from understanding why retailers need to build brands, positioning to the various communication tools available to the retailers and the need to integrate retail communication for success. It contains numerous examples from Indian retailers in the areas of retail communication and provides many caselets to stimulate the application of many of the concepts discussed in the book. The book is meant for the postgraduate students of management. Besides, it will also be useful to the students pursuing PG Diploma in Retail Communications Management/Integrated Marketing Communications.
Author | : Jessica Gordon Nembhard |
Publisher | : Penn State Press |
Total Pages | : 325 |
Release | : 2015-06-13 |
Genre | : Social Science |
ISBN | : 0271064269 |
In Collective Courage, Jessica Gordon Nembhard chronicles African American cooperative business ownership and its place in the movements for Black civil rights and economic equality. Not since W. E. B. Du Bois’s 1907 Economic Co-operation Among Negro Americans has there been a full-length, nationwide study of African American cooperatives. Collective Courage extends that story into the twenty-first century. Many of the players are well known in the history of the African American experience: Du Bois, A. Philip Randolph and the Ladies' Auxiliary to the Brotherhood of Sleeping Car Porters, Nannie Helen Burroughs, Fannie Lou Hamer, Ella Jo Baker, George Schuyler and the Young Negroes’ Co-operative League, the Nation of Islam, and the Black Panther Party. Adding the cooperative movement to Black history results in a retelling of the African American experience, with an increased understanding of African American collective economic agency and grassroots economic organizing. To tell the story, Gordon Nembhard uses a variety of newspapers, period magazines, and journals; co-ops’ articles of incorporation, minutes from annual meetings, newsletters, budgets, and income statements; and scholarly books, memoirs, and biographies. These sources reveal the achievements and challenges of Black co-ops, collective economic action, and social entrepreneurship. Gordon Nembhard finds that African Americans, as well as other people of color and low-income people, have benefitted greatly from cooperative ownership and democratic economic participation throughout the nation’s history.
Author | : Tanya Hall |
Publisher | : Greenleaf Book Group |
Total Pages | : 273 |
Release | : 2018-05-27 |
Genre | : Business & Economics |
ISBN | : 1626345155 |
A comprehensive guide to writing, publishing, and launching your book—and monetizing your content Are you considering writing a book to boost your visibility and credibility? Or just trying to figure out how to use the book you already have to build more influence and income? No matter where you are in the process, Ideas, Influence, and Income is your field guide to using a strategic and successful publishing experience as the groundwork for a larger plan to monetize your content. Designed for experts and thought leaders and written by Greenleaf Book Group CEO Tanya Hall, this book will teach you how to • Get clarity on your message and audience • Develop your manuscript and choose a publishing option • Build your author platform and presence through social media, publicity, influencer marketing, and partnerships • Launch your book with the bang that it deserves • Use the content you’ve developed to create new income streams beyond the book These are the tools and strategies Hall has used to launch the 1000+ titles represented by Greenleaf Book Group, an independent publishing company that has made the Inc 500/5000 Fastest Growing Companies in America list seven times. A book is the holy grail of content marketing, and approaching it strategically from the outset ensures a return on the time, energy, and money behind it. Ideas, Influence, and Income is a must-have resource for authors seeking a smarter way to get the most out of publishing.
Author | : Nathan Bransford |
Publisher | : Nathan Bransford |
Total Pages | : 188 |
Release | : 2019-10-15 |
Genre | : Language Arts & Disciplines |
ISBN | : 173414940X |
Author and former literary agent Nathan Bransford shares his secrets for creating killer plots, fleshing out your first ideas, crafting compelling characters, and staying sane in the process. Read the guide that New York Times bestselling author Ransom Riggs called "The best how-to-write-a-novel book I've read."
Author | : United States. Congress. House. Select Committee on Small Business |
Publisher | : |
Total Pages | : 106 |
Release | : 1964 |
Genre | : |
ISBN | : |