Content is Currency

Content is Currency
Author: Jon Wuebben
Publisher: Nicholas Brealey
Total Pages: 352
Release: 2011-12-09
Genre: Business & Economics
ISBN: 1857889908

New strategies in SEO and SMM to help grow your business In the digital age, content is no longer confined to the written page. It is spread across web and mobile, taking the form of podcasts, webinars, widgets, and blog posts. Powerful content tells the story of your product or business, but it means nothing if it's not written well, optimized for search and social media, and properly marketed. In Content is Currency, content strategist Jon Wuebben explains the fine art of content development by utilizing the latest Search Engine Optimization (SEO) and Social Media Marketing (SMM) techniques, and provides you with the tools and strategies you need to get your online content noticed. You will learn: - What types of content best suit your specific business, market, and industry - How key content tactics influence search engine rankings and sales conversion - How to leverage social media to connect with your target market - How to merge the many elements of your webs presence. Don't lose your target audience to the millions of online search results, or allow them to click away because your content doesn't engage. Let Content is Currency teach you the techniques to get your content onto the screens and into the minds of B2B and B2C viewers everywhere.

Content is Currency

Content is Currency
Author: Jon Wuebben
Publisher:
Total Pages:
Release: 2011
Genre: Business
ISBN: 9781473645639

In the digital age, content is no longer confined to the written page. It is spread across web and mobile, taking the form of podcasts, webinars, widgets, and blog posts. Powerful content tells the story of your product or business, but it means nothing if it's not written well, optimized for search and social media, and properly marketed. In Content is Currency content strategist Jon Wuebben explains the fine art of content development by utilizing the latest Search Engine Optimization (SEO) and Social Media Marketing (SMM) techniques, and provides you with the tools and strategies you need to get your online content noticed.

Making Money

Making Money
Author: Christine Desan
Publisher: Oxford University Press, USA
Total Pages: 501
Release: 2014
Genre: Business & Economics
ISBN: 0198709579

In this revisionist history of the development of the modern monetary system, Desan argues that money effectively creates economic activity rather than emerging from it. Her account demonstrates that money's design has been a project central to governance and formative to markets.

Design Currency

Design Currency
Author: Jenn Visocky O'Grady
Publisher: Pearson Education
Total Pages: 241
Release: 2013-08-16
Genre: Art
ISBN: 0321844920

The world needs beautiful design. But aesthetics are inherently subjective. In Design Currency, authors Jenn and Ken Visocky O'Grady show designers how to understand and speak about the value of their design work in terms that their business partners will both understand and respect. A veritable survival guide for designers, Design Currency will empower designers to do their jobs with less pushback on design decisions, enable designers to get involved earlier in the creation process, make it easier for them to justify their fees, and possibly keep their jobs from being out-sourced or even crowd-sourced.

Money, Currency and Crisis

Money, Currency and Crisis
Author: R.J. van der Spek
Publisher: Routledge
Total Pages: 316
Release: 2018-05-15
Genre: Business & Economics
ISBN: 1351810502

Money is a core feature in all discussions of economic crisis, as is clear from the debates about the responses of the European Central Bank and the Federal Reserve Bank of the United States to the 2008 economic crisis. This volume explores the role of money in economic performance, and focuses on how monetary systems have affected economic crises for the last 4,000 years. Recent events have confirmed that money is only a useful tool in economic exchange if it is trusted, and this is a concept that this text explores in depth. The international panel of experts assembled here offers a long-range perspective, from ancient Assyria to modern societies in Europe, China and the US. This book will be of interest to students and researchers of economic history, and to anyone who seeks to understand the economic crises of recent decades, and place them in a wider historical context.

Contagious

Contagious
Author: Jonah Berger
Publisher: Simon and Schuster
Total Pages: 256
Release: 2016-05-03
Genre: Business & Economics
ISBN: 1451686587

Upper Saddle River, N.J. : Creative Homeowner,

Handbook of Digital Currency

Handbook of Digital Currency
Author:
Publisher: Academic Press
Total Pages: 613
Release: 2015-05-05
Genre: Business & Economics
ISBN: 0128023511

Incorporating currencies, payment methods, and protocols that computers use to talk to each other, digital currencies are poised to grow in use and importance. The Handbook of Digital Currency gives readers a way to learn about subjects outside their specialties and provides authoritative background and tools for those whose primary source of information is journal articles. Taking a cross-country perspective, its comprehensive view of the field includes history, technicality, IT, finance, economics, legal, tax and regulatory environment. For those who come from different backgrounds with different questions in mind, The Handbook of Digital Currency is an essential starting point. Discusses all major strategies and tactics associated with digital currencies, their uses, and their regulations Presents future scenarios for the growth of digital currencies Written for regulators, crime prevention units, tax authorities, entrepreneurs, micro-financiers, micro-payment businesses, cryptography experts, software developers, venture capitalists, hedge fund managers, hardware manufacturers, credit card providers, money changers, remittance service providers, exchanges, and academics Winner of the 2015 "Outstanding Business Reference Source" by the Reference and User Services Association (RUSA)

Inside the Currency Market

Inside the Currency Market
Author: Brian Twomey
Publisher: John Wiley & Sons
Total Pages: 336
Release: 2011-10-04
Genre: Business & Economics
ISBN: 1118149351

A complete resource to trading today's currency market Currency movements are impacted by a variety of factors, including interest rates, trade balances, inflation levels, monetary and fiscal policies, and the political climate. Traders use both fundamental data and a variety of technical tools to trade within this market. Inside the Currency Market describes both the underlying dynamics that drive this market and the strategies that can help you capture consistent profits in it. Page by page, this reliable guide skillfully discusses the structure of the market, its roles in the global economy, the forces that drive currency values, trading strategies, and tactics. It also offers a detailed understanding of how global financial flows, derivatives, and other markets such as oil and gold impact currencies. Along the way, author and professor Brian Twomey provides information on gathering and analyzing global financial data so that traders can gain a "big-picture" perspective when attempting to identify trades. Explains virtually every element of the market and can function as a desk reference that puts everyday events into context for traders Fundamentally driven trades based on interest rate differentials and trade imbalances are discussed, as well as technical trades involving chart patterns, trends, and trading ranges Each chapter contains questions and answers to help readers master the material The currency market continues to generate interest and attract new retail traders due to the many opportunities available within it. This book will show you how to successfully operate within this arena by making the most informed trading decisions possible.

Money

Money
Author: Karl Theodore Helfferich
Publisher:
Total Pages: 336
Release: 1927
Genre:
ISBN: