Proceedings of the 1997 World Marketing Congress

Proceedings of the 1997 World Marketing Congress
Author: Samsinar MD Sidin
Publisher: Springer
Total Pages: 670
Release: 2015-06-25
Genre: Business & Economics
ISBN: 3319173200

This volume includes the full proceedings from the 1997 World Marketing Congress held in Kuala Lumpur, Malaysia. The focus of the conference and the enclosed papers is on marketing thought and practices from a global perspective. This volume presents papers on various topics including marketing management, marketing strategy and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Advancing Sustainable Consumption in Asia

Advancing Sustainable Consumption in Asia
Author: United Nations Environment Programme. Division of Technology, Industry, and Economics
Publisher: UNEP/Earthprint
Total Pages: 149
Release: 2005
Genre: Architecture
ISBN: 9280726390

The manual provides practical guidance to governments in Asian countries on implementation of the sustainable consumption section of the UN guidelines for consumer protection. Using a question and answer format, the guide provides background knowledge on sustainable consumption for governments wishing to implement UN guidelines

The Historical Consumer

The Historical Consumer
Author: Penelope Francks
Publisher: Springer
Total Pages: 454
Release: 2011-12-15
Genre: Business & Economics
ISBN: 0230367348

This book explores the rise of consumerism and the expanding variety of goods available in Japan. Japan is placed within the comparative context of the 'consumer revolution' in Europe and North America, contributing to the analysis of the ways in which consumption and everyday life change in the course of economic development.

Household Energy Consumption in China: 2016 Report

Household Energy Consumption in China: 2016 Report
Author: Xinye Zheng
Publisher: Springer
Total Pages: 294
Release: 2019-04-11
Genre: Business & Economics
ISBN: 9811375232

This book is primarily based on data from the third analysis of domestic energy consumption, and it combines the conclusive summarizes from the previous two investigations. The book sets out to extend the spatial dimension of the research to a global one and discusses future development of domestic energy consumption from a global perspective. Additionally, the book seeks to discover general rules and diversity features via comparison, domestic vs. global. Future predictions via observations and summaries of history are provided for the reader in this volume as well. The studies in this volume not only provide a basic and supportive index for academic research, but also provide readers with a concrete sketch for people to understand energy use in their day-to-day lives, and it provides policy makers with fundamental, need-to-know data.

Our Energy Future

Our Energy Future
Author: Christian Ngo
Publisher: John Wiley & Sons
Total Pages: 681
Release: 2016-02-11
Genre: Science
ISBN: 1119213398

Presents an overview on the different aspects of the energy value chain and discusses the issues that future energy is facing This book covers energy and the energy policy choices which face society. The book presents easy-to-grasp information and analysis, and includes statistical data for energy production, consumption and simple formulas. Among the aspects considered are: science, technology, economics and the impact on health and the environment. In this new edition two new chapters have been added: The first new chapter deals with unconventional fossil fuels, a resource which has become very important from the economical point of view, especially in the United States. The second new chapter presents the applications of nanotechnology in the energy domain. Provides a global vision of available and potential energy sources Discusses advantages and drawbacks to help prepare current and future generations to use energy differently Includes new chapters covering unconventional fossil fuels and nanotechnology as new energy Our Energy Future: Resources, Alternatives and the Environment, Second Edition, is written for professionals, students, teachers, decision-makers and politicians involved in the energy domain and interested in environmental issues.